本文選題：智能手機(jī)　切入點(diǎn)：銷量預(yù)測(cè)　出處：《重慶大學(xué)》2014年碩士論文　論文類型：學(xué)位論文

【摘要】：通信技術(shù)的轉(zhuǎn)型升級(jí)，物聯(lián)網(wǎng)、三網(wǎng)融合產(chǎn)業(yè)應(yīng)用和技術(shù)研究的推進(jìn)，大眾對(duì)手機(jī)應(yīng)用不斷提升的需求，促進(jìn)手機(jī)行業(yè)的快速發(fā)展。對(duì)手機(jī)企業(yè)來說，把握手機(jī)市場(chǎng)的發(fā)展與變化，預(yù)測(cè)智能手機(jī)銷量，探究行業(yè)容量與存量也成為一個(gè)有待深思的問題。 本文從智能手機(jī)的發(fā)展形勢(shì)與現(xiàn)狀分析著手，較為詳盡的闡述了幾個(gè)基本的關(guān)鍵概念、產(chǎn)業(yè)發(fā)展趨勢(shì)、行業(yè)的銷售渠道以及簡(jiǎn)要技術(shù)分析，隨后本文作者結(jié)合對(duì)手機(jī)行業(yè)的相關(guān)了解，總結(jié)出智能手機(jī)銷售市場(chǎng)面臨的主導(dǎo)影響因素，，并從中選取若干指標(biāo)作為銷量數(shù)據(jù)預(yù)測(cè)的依據(jù)。最后通過對(duì)智能手機(jī)銷量的相關(guān)預(yù)測(cè)分析，針對(duì)手機(jī)廠家提出提升銷量的若干改進(jìn)意見。 本文采用理論與實(shí)際相結(jié)合的研究方法，以手機(jī)行業(yè)的數(shù)據(jù)和研究中實(shí)際面臨的瓶頸問題為研究素材，運(yùn)用統(tǒng)計(jì)學(xué)的相關(guān)理論，進(jìn)行數(shù)據(jù)的定量預(yù)測(cè)和預(yù)測(cè)方法應(yīng)用的研究。本論文雖是主要針對(duì)智能手機(jī)行業(yè)，但是對(duì)同類的電子信息制造產(chǎn)品的研究也具有一定的參考作用。因此本文是具有實(shí)際意義的。
[Abstract]:The transformation and upgrading of communication technology, the Internet of things, the promotion of the application of the three networks convergence industry and the development of technology research, the increasing demand of the public for mobile phone applications, and the rapid development of the mobile phone industry. For mobile phone enterprises, Grasping the development and change of the mobile phone market, predicting the sales volume of the smart phone, and exploring the industry capacity and stock also become a problem to be pondered. Based on the analysis of the development situation and current situation of smart phones, this paper elaborates several basic key concepts, industry development trends, industry sales channels and brief technical analysis. Then the author combined with the relevant understanding of the mobile phone industry, summed up the smartphone sales market facing the dominant factors, Some indexes are selected as the basis for forecasting the sales data. Finally, through the analysis of the related prediction of the smartphone sales volume, some suggestions for improving the sales volume are put forward for the mobile phone manufacturers. This paper adopts the research method of combining theory with practice, taking the data of the mobile phone industry and the bottleneck problem in the research as the research material, using the relevant theory of statistics. This paper is mainly aimed at the smart phone industry, but the research on the similar electronic information manufacturing products also has certain reference function. Therefore, this paper is of practical significance.
【學(xué)位授予單位】：重慶大學(xué)
【學(xué)位級(jí)別】：碩士
【學(xué)位授予年份】：2014
【分類號(hào)】：F426.63;F224

【參考文獻(xiàn)】

相關(guān)期刊論文 前1條

1 陳遠(yuǎn);王菲菲;;基于時(shí)間序列的電子商務(wù)市場(chǎng)預(yù)測(cè)系統(tǒng)研發(fā)[J];情報(bào)科學(xué);2009年12期

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