隨著全世界人們生活水平的不斷提高,人們不斷地追求高品質(zhì)生活,人們現(xiàn)在要求的不僅是能吃飽喝足,而是更加傾向于從食品的環(huán)保、健康、營(yíng)養(yǎng)、便利角度做選擇。在食品行業(yè)中飲料的發(fā)展很快,現(xiàn)在的人們更傾向于用飲料行業(yè)的發(fā)展水平來(lái)衡量一國(guó)經(jīng)濟(jì)的發(fā)展水平和生活質(zhì)量。因?yàn)椴枞~的自身特性,即其具有的保健、衛(wèi)生、環(huán)保、安全等功效,茶葉被公認(rèn)為是最貼近自然的健康綠色飲料,也因此發(fā)展成為了一個(gè)綠色產(chǎn)業(yè)。在21世紀(jì)的今天,茶葉在國(guó)內(nèi)外都很受歡迎,具有較強(qiáng)的市場(chǎng)發(fā)展?jié)摿?這不僅引起了很多商家的不斷關(guān)注,也引起了大多學(xué)者的高度重視。茶葉起源于中國(guó),因此中國(guó)有著極其豐富的茶葉資源。一直以來(lái),中國(guó)都是茶葉的生產(chǎn)大國(guó)、消費(fèi)大國(guó),也是茶葉的貿(mào)易大國(guó)。作為中國(guó)產(chǎn)茶大省的安徽省,也擁有著極豐富的茶葉資源。安徽是中國(guó)茶葉生產(chǎn)的第七大省,茶葉貿(mào)易的第三大省。同時(shí),安徽茶產(chǎn)業(yè)在解決就業(yè)及經(jīng)濟(jì)發(fā)展中也有著舉足輕重的作用。安徽茶葉有著悠久的歷史,從唐代開始,就有各種名茶的生產(chǎn),如黃芽、六安茶和天柱茶,目前已經(jīng)發(fā)展到了100多種,共分為四大類：即綠茶、紅茶、黃茶和花茶。作為一種重要的經(jīng)濟(jì)作物,茶產(chǎn)業(yè)在安徽有著很好的優(yōu)勢(shì)和特色。從1998年開... 

【文章來(lái)源】：東北財(cái)經(jīng)大學(xué)遼寧省

【文章頁(yè)數(shù)】：81 頁(yè)

【學(xué)位級(jí)別】：碩士

【文章目錄】：
Abstract
摘要
CONTENTS
Chapter Ⅰ Introduction
    1.1 Research Background
    1.2 Literature Review
    1.3 Research Framework
Chapter Ⅱ History and Current Development of Tea Industry of BothChina and Anhui Province
    2.1 The History of Anhui Tea Industry
    2.2 The Overview and the Current Development of China's Tea Industry
        2.2.1 China's Producing Situation
        2.2.2 China's Trade Situation
    2.3 Status of Anhui Tea Industry
        2.3.1 The Producing Situation
        2.3.2 The Exporting Situation
    2.4 Summery
Chapter Ⅲ Research on the International Competitiveness of Anhui TeaIndustry
    3.1 The Definition of Competitiveness and the Industry Competitiveness
    3.2 The Study Methods
    3.3 The Study of the Competitiveness of Anhui Tea Industry
        3.3.1 The IMS Analysis
        3.3.2 The RCA Analysis
        3.3.3 The TC Analysis
        3.3.4 The Price Analysis
    3.4 The Summery
Chapter Ⅳ Analysis on the Factors That Impact the InternationalCompetitiveness of Anhui Tea Industry
    4.1 Factor Conditions
    4.2 Demand Conditions
    4.3 Related and Supporting Industries
        4.3.1 The Machinery of Teas' Producing and Processing
        4.3.2 The Package Printing Industry
        4.3.3 The Logistic Industry
    4.4 Production Organization and Enterprise Strategic Structure
    4.5 Opportunity and Government
Chapter Ⅴ Recommendations
    5.1 Develop ecological Tea Garden, Cultivate Professional People in Tea Economy Field
    5.2 Adjust the Structure of Industrial Organization by Supporting Leading Tea Companies
    5.3 Support and Develop Related and Supportive Industries Positively
    5.4 Implement Food Safety Law and Strictly Supervise Tea Quality Conscientiously
    5.5 Formulate an International Brand and Implement Cultural Promotion
Chapter Ⅵ Conclusion
References
Acknowledgements


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