本文關(guān)鍵詞：創(chuàng)意設計產(chǎn)業(yè)關(guān)聯(lián)創(chuàng)新機理及評價體系研究　出處：《東華大學》2015年碩士論文　論文類型：學位論文

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【摘要】：設計創(chuàng)新活動的流程包括產(chǎn)品的市場定位、設計研發(fā)、生產(chǎn)制造、營銷傳播，直至作為商品被用戶采購。整個過程的價值成效依賴于彼此關(guān)聯(lián)的資源要素之間的聚集合作，這種創(chuàng)新活動的過程可理解為“關(guān)聯(lián)創(chuàng)新”。和同樣強調(diào)合作的協(xié)同創(chuàng)新相比，兩者的區(qū)別在于：協(xié)同創(chuàng)新主要從科技創(chuàng)新范疇強調(diào)知識產(chǎn)出過程中產(chǎn)學研的橫向合作；而“關(guān)聯(lián)創(chuàng)新”則從設計范疇中的產(chǎn)品生命周期的縱向發(fā)展角度探討設計在實現(xiàn)市場價值過程中的相關(guān)資源要素之間的合作模式。 關(guān)聯(lián)創(chuàng)新的核心目標在于設計成果的產(chǎn)業(yè)化，但目前大量的設計成果在產(chǎn)業(yè)化過程中不能滿足企業(yè)的實際需要，無法和市場對接，切斷了關(guān)聯(lián)合作的可能性；此外，即使創(chuàng)新設計成果達到了可市場化的要求，而相關(guān)企業(yè)在獲得外部資源時仍然面臨對合作成效不確定性的擔憂，這種對風險的誤讀也將導致設計創(chuàng)新活動的失敗。因此，必須運用關(guān)聯(lián)機制對企業(yè)行為進行引導組織，降低關(guān)聯(lián)過程中離散資源對象因風險問題導致的不信任對創(chuàng)新進程的阻礙。 本文以創(chuàng)新體系的理論框架為依據(jù)，從關(guān)聯(lián)創(chuàng)新業(yè)態(tài)的產(chǎn)生條件出發(fā)，研究關(guān)聯(lián)創(chuàng)新業(yè)態(tài)機理。首先，從思維架構(gòu)層面分析關(guān)聯(lián)創(chuàng)新的要素及結(jié)構(gòu)、資源交互過程機理等方面闡述關(guān)聯(lián)創(chuàng)新機理，探討資源要素的關(guān)聯(lián)模式和發(fā)展途徑；其次，從組織流程層面分析系統(tǒng)創(chuàng)新角度研究上下游活動的連接方式，探討設計機構(gòu)與企業(yè)之間關(guān)聯(lián)合作行為的組織實現(xiàn)方式以及思路對策；最后，從操作層面引入“平臺”機制，作為企業(yè)創(chuàng)新行為進行引導組織的操作手段，引導資源深度介入，提高創(chuàng)新成果的產(chǎn)業(yè)轉(zhuǎn)化率。 為保證關(guān)聯(lián)創(chuàng)新機制在管理運行中的可靠性和有效性，引入一套基于關(guān)聯(lián)創(chuàng)新業(yè)態(tài)的評價體系來界定創(chuàng)新合作的行為標準。本文基于評價體系邏輯模型，闡述了評價體系對關(guān)聯(lián)創(chuàng)新的作用，并從產(chǎn)品設計、價值輸出和創(chuàng)新能力三個層面思考提出評價體系的結(jié)構(gòu)框架，以創(chuàng)新行為評價、創(chuàng)新產(chǎn)出成效和關(guān)聯(lián)地理密度作為三大評價指標。致力于改變原先針對現(xiàn)象評價的研究現(xiàn)狀，創(chuàng)新地把評價體系作為資源要素合作過程中彼此之間內(nèi)聚和運行的條件，一方面是為了提高創(chuàng)新能力以及促協(xié)調(diào)合作，擴大關(guān)聯(lián)創(chuàng)新的交互網(wǎng)絡，另一方面也是對關(guān)聯(lián)創(chuàng)新業(yè)態(tài)發(fā)展的整體成效評價，可作為扶持政策完善的依據(jù)，以達到的可復制的目的，規(guī)模化地提高機制的推廣和運行能力，，最終形成可持續(xù)的創(chuàng)新“交互反饋”機制。 最后，本文以設計知識服務平臺案例的規(guī)劃組織研究，對上述關(guān)聯(lián)創(chuàng)新機理及評價體系的理論分析進行了驗證。根據(jù)關(guān)聯(lián)創(chuàng)新機理提出平臺的建設目標要求設計平臺的功能結(jié)構(gòu)框架及其界面表現(xiàn)形式，制定出符合該平臺運行和管理需求的評價指標內(nèi)容，并對數(shù)據(jù)可視化形式進行表達。此設計知識服務平臺的設計充分展現(xiàn)了關(guān)聯(lián)創(chuàng)新機制發(fā)展的具體形式，證明了關(guān)聯(lián)創(chuàng)新機理在運行和管理模式上可行性。
[Abstract]:Market positioning, design innovation process including product design, manufacturing, marketing communication, until the user purchases. As a commodity to be gathered cooperation between the resources of the whole process depends on the value of effectiveness in relation to each other, the process of innovation can be understood as "the relationship between innovation and innovation". Compared to the same collaborative cooperation the difference is: the collaborative innovation mainly emphasizes the cooperation of knowledge output from the middle process research on technological innovation; and "innovation" from the design category of product lifecycle in the longitudinal development perspective between the elements of design related resources in the realization of the market value of the mode of cooperation.
Innovation design is the core object is associated with the outcome of industrialization, but the current design results in a large number can not meet the actual needs of enterprises in the process of industrialization, and to market docking, cut off the possibility of Cooperation Association; in addition, even if the innovative design achievements reached the market requirements, and related enterprises in access to external resources when the cooperation is still facing uncertainty, the misunderstanding of risk will also lead to the failure of design innovation. Therefore, must use the association mechanism for enterprises to guide the behavior of organization, reduce the discrete resource object process due to the risk of problems caused by distrust of the innovation process of the obstacles.
Based on the theoretical framework of innovation system as the basis, starting from the production conditions of the relationship between innovation activities of the association of business innovation mechanism. Firstly, analysis the elements and structure of the relationship between innovation thinking from the architecture level, the association mechanism innovation resources interaction mechanism, to explore the relationship between mode and development way of resources; secondly, analysis of the connection study on system innovation of downstream activity from the organization process level and countermeasure discussion between design institutions and enterprises association cooperation behavior of the organization; finally, the introduction of the "platform" mechanism from the aspect of operation, as the enterprise innovation behavior to guide the operation of the organization means to guide resource depth intervention, improve the innovation achievements of industrial transformation rate.
In order to ensure the reliability of the relationship between innovation mechanism in the operation and effectiveness of introducing a set of related business innovation evaluation system based on the definition of innovation cooperation behavior standard evaluation system. This paper describes the logic model based on the function of the evaluation system of the relationship between innovation, and from the three aspects of product design, the value of the output and the ability of innovation thinking the framework of evaluation system, innovation behavior evaluation, innovation output effect and geographic density as three evaluation indexes. Dedicated to the research on the phenomenon of the change in the original evaluation, the evaluation system of innovation resources as elements of cooperation between cohesion and operation conditions, one is to improve the ability of innovation and promotion coordination and cooperation, expand the network interactive relationship between innovation, on the other hand, the overall effectiveness of the relationship between innovation industry development evaluation, can be used as support On the basis of policy improvement, we should achieve the goal of replication and scale up the promotion and operation capabilities of the mechanism, and ultimately form a sustainable innovation "interactive feedback" mechanism.
Finally, research program of this dissertation is to design the knowledge service platform of the case, the theoretical analysis of the relationship between innovation mechanism and evaluation system is verified. According to the relationship between innovation mechanism design requirement of platform function framework and the interface form of platform construction goal, establish evaluation indexes of the platform operation and management requirements. And the data visualization form of expression. This design design knowledge service platform, fully demonstrated the specific form of association mechanism innovation development, proved the relationship between innovation mechanism in the operation and management mode of feasibility.

【學位授予單位】：東華大學
【學位級別】：碩士
【學位授予年份】：2015
【分類號】：F273.1

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