本文選題：大型購(gòu)物中心 + 空間導(dǎo)向性�。� 參考：《深圳大學(xué)》2017年碩士論文

【摘要】：近些年來(lái),隨著國(guó)民經(jīng)濟(jì)的迅速發(fā)展,人們的生活水平和消費(fèi)模式也發(fā)生了翻天覆地的變化,人們的消費(fèi)模式也從傳統(tǒng)的購(gòu)物模式轉(zhuǎn)向集休閑、娛樂(lè)、購(gòu)物等功能為一體的“一站式”消費(fèi)模式。這也促進(jìn)了我國(guó)大型購(gòu)物中心的迅猛發(fā)展。雖然大型購(gòu)物中心因?yàn)槟軌驖M(mǎn)足消費(fèi)者的“一站式”購(gòu)物而頗受人們的青睞,但也因其自身規(guī)模龐大、功能復(fù)雜而使得消費(fèi)者容易迷失在復(fù)雜的空間環(huán)境之中,影響消費(fèi)者的購(gòu)物體驗(yàn)。是以,關(guān)于大型購(gòu)物中心空間導(dǎo)向性的研究也顯得愈發(fā)重要。在這樣的背景之下,本文立足于大型購(gòu)物中心公共空間導(dǎo)向功能現(xiàn)狀,參考使用后評(píng)價(jià)理論,從消費(fèi)者的視角出發(fā),對(duì)深圳市已經(jīng)建成的大型購(gòu)物中心空間導(dǎo)向功能進(jìn)行使用后評(píng)價(jià),根據(jù)評(píng)價(jià)結(jié)果,分析大型購(gòu)物中心公共空間導(dǎo)向功能在使用的過(guò)程中所存在的缺陷,并反饋到建筑設(shè)計(jì)中去,提出相應(yīng)的改善建議。在具體的使用后評(píng)價(jià)操作過(guò)程中,首先明確將要評(píng)價(jià)的對(duì)象,即選取了三種不同流線(xiàn)組織的深圳市大型購(gòu)物中心案例,分別是海岸城購(gòu)物中心、怡景中心城購(gòu)物中心與金光華廣場(chǎng)購(gòu)物中心;其次是建構(gòu)評(píng)價(jià)模型,筆者梳理、總結(jié)了影響大型購(gòu)物中心公共空間導(dǎo)向性的空間認(rèn)知要素,以此為基礎(chǔ),構(gòu)建了大型購(gòu)物中心公共空間導(dǎo)向功能使用后評(píng)價(jià)模型;再次是使用后評(píng)價(jià)應(yīng)用,通過(guò)現(xiàn)場(chǎng)勘查和結(jié)構(gòu)問(wèn)卷的發(fā)放,對(duì)三個(gè)案例進(jìn)行使用后滿(mǎn)意度綜合評(píng)價(jià),量化問(wèn)卷結(jié)果,通過(guò)相關(guān)分析得出案例的模糊綜合評(píng)價(jià)結(jié)果;最后是提出改善建議,根據(jù)評(píng)價(jià)結(jié)論,對(duì)三個(gè)案例進(jìn)行綜合、比較分析,總結(jié)出大型購(gòu)物中心公共空間導(dǎo)向性?xún)?yōu)化建議。
[Abstract]:In recent years, with the rapid development of national economy, people's living standard and consumption patterns have undergone changes in turn the world upside down, people's consumption patterns from traditional shopping patterns to set leisure, entertainment, shopping and other functions as one of the "one-stop" mode. It also promotes the rapid development of China's large shopping center. Although a large shopping center because it can meet the consumer "one-stop" shopping and popular people, but also because of its large scale, complex function and that consumers can easily get lost in the complex space environment, affect the consumer's shopping experience. Therefore, research on the large shopping center space orientation sex also becomes more and more important. In this background, based on the large shopping center public space guiding function status, theory of post occupancy evaluation reference, from the consumer's perspective Of a large shopping center space orientation function of Shenzhen city has been built for use after the evaluation, according to the evaluation results, analyzing the defects of large shopping center public space guiding function exists in the process of using, and feedback to the building design to put forward the corresponding improvement suggestions. In the specific evaluation after operation first of all, the object will be clear evaluation, selects three kinds of organization of Shenzhen City shopping center case, respectively is the coastal city shopping center, Yee King Center City shopping center and Jin Guanghua Plaza Shopping Center; second is to construct the evaluation model, the author combs, summarizes the impact of cognitive elements in public space oriented shopping center the space based model is constructed using the evaluation function of public space oriented shopping mall; again is the application of evaluation after use, through site survey Check and structure questionnaire, satisfaction degree evaluation after the use of the three cases, quantitative questionnaire results, the results of fuzzy comprehensive evaluation through the correlation analysis of the case; and finally put forward improvement suggestions, according to the evaluation results of the three cases, comprehensive, comparative analysis, summed up the public space of shopping guide optimization suggestions center.

【學(xué)位授予單位】：深圳大學(xué)
【學(xué)位級(jí)別】：碩士
【學(xué)位授予年份】：2017
【分類(lèi)號(hào)】：TU247;TU984.13

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本文編號(hào)：1767504