本文選題：上市證券公司 + 競(jìng)爭(zhēng)力　； 參考：《天津財(cái)經(jīng)大學(xué)》2012年碩士論文

【摘要】：我國(guó)證券行業(yè)已有20多年的發(fā)展歷史,經(jīng)歷了從無(wú)到有、由弱變強(qiáng)的發(fā)展過(guò)程,其規(guī)模及經(jīng)營(yíng)管理水平都得到了長(zhǎng)足的發(fā)展。隨著經(jīng)濟(jì)全球化的加深,一些國(guó)際大型投資銀行進(jìn)入我國(guó)證券市場(chǎng),我國(guó)證券公司面臨的競(jìng)爭(zhēng)壓力日益加大,因此我國(guó)證券公司競(jìng)爭(zhēng)力的提升問(wèn)題十分重要,文章將對(duì)此方面進(jìn)行分析。 文章圍繞著上市證券公司競(jìng)爭(zhēng)力評(píng)價(jià)這一主線,采用了層層遞進(jìn)的研究結(jié)構(gòu),按照提出問(wèn)題→文獻(xiàn)研究→建立評(píng)價(jià)指標(biāo)體系→實(shí)證研究→提出對(duì)策建議的思路,采用定性分析與定量研究相結(jié)合的方法進(jìn)行研究。 文章第一部分內(nèi)容,首先以企業(yè)競(jìng)爭(zhēng)力理論為出發(fā)點(diǎn),對(duì)證券公司競(jìng)爭(zhēng)力的內(nèi)涵進(jìn)行界定,并分析了影響證券公司競(jìng)爭(zhēng)力的四個(gè)主要因素及其關(guān)系。文章認(rèn)為證券公司競(jìng)爭(zhēng)力的定義是：證券公司所擁有的能夠在市場(chǎng)競(jìng)爭(zhēng)中比同行競(jìng)爭(zhēng)者提供更優(yōu)質(zhì)的證券業(yè)商品和服務(wù)、擁有更多市場(chǎng)占有率,使自身能夠持續(xù)盈利和發(fā)展的綜合實(shí)力。文章分別從環(huán)境因素、資源因素、能力因素和制度因素四個(gè)角度闡述了對(duì)證券公司競(jìng)爭(zhēng)力的影響作用。 文章第二部分內(nèi)容,根據(jù)企業(yè)競(jìng)爭(zhēng)力理論選取評(píng)價(jià)指標(biāo),建立了包含24項(xiàng)評(píng)價(jià)指標(biāo)的初始評(píng)價(jià)指標(biāo)體系,并通過(guò)對(duì)初始評(píng)價(jià)指標(biāo)體系進(jìn)行的優(yōu)良性檢驗(yàn)結(jié)果對(duì)其進(jìn)行指標(biāo)的精簡(jiǎn)和修正,最終確立了包含19項(xiàng)評(píng)價(jià)指標(biāo)的證券公司競(jìng)爭(zhēng)力評(píng)價(jià)指標(biāo)體系。 文章第三部分內(nèi)容,以我國(guó)上市證券公司為研究對(duì)象,結(jié)合因子分析方法確立了上市證券公司競(jìng)爭(zhēng)力評(píng)價(jià)模型,并運(yùn)用因子分析對(duì)上市證券公司競(jìng)爭(zhēng)力進(jìn)行實(shí)證分析。通過(guò)對(duì)評(píng)價(jià)模型的實(shí)證分析結(jié)果,刻畫(huà)出我國(guó)上市證券公司競(jìng)爭(zhēng)力的總體全貌,揭示出我國(guó)上市證券公司競(jìng)爭(zhēng)力的薄弱環(huán)節(jié)。并根據(jù)實(shí)證分析結(jié)果,對(duì)提升我國(guó)上市證券公司競(jìng)爭(zhēng)力的問(wèn)題提出切實(shí)可行的對(duì)策建議。
[Abstract]:China's securities industry has been developing for more than 20 years. It has experienced a development process from scratch and strong, and its scale and management level have been greatly developed. With the deepening of economic globalization, some international large investment banks have entered China's securities market, and the competition pressure of our securities companies is increasing. It is very important to enhance the competitiveness of China's securities companies. This article will analyze this aspect.
Around the main line of the competitiveness evaluation of listed securities companies, the paper adopts a hierarchical research structure, according to the thinking of putting forward questions, literature research, establishing evaluation index system, empirical research and putting forward countermeasures and suggestions, and adopting the method of combining qualitative analysis with quantitative research.
The first part of the article, starting from the theory of enterprise competitiveness, defines the connotation of the competitiveness of the securities company, and analyzes the four main factors that affect the competitiveness of the securities companies and their relations. The article holds that the definition of the competitiveness of the securities company is that the securities companies can compete in the market competition to compete with the counterparts. The article provides the better quality of the securities industry goods and services, has more market share, and makes itself able to continue the comprehensive strength of profit and development. The article from the environmental factors, resource factors, capacity factors and institutional factors four angles to explain the impact of the securities company competitiveness.
The second part of the article is to select the evaluation index according to the theory of enterprise competitiveness, establish an initial evaluation index system containing 24 evaluation indexes, and simplify and modify the index through the results of the excellent test of the initial evaluation index system, and finally establish the evaluation of the competitiveness of the securities companies including 19 evaluation indexes. Price index system.
The third part of the article, taking China's listed securities companies as the research object, combined factor analysis method to establish the competitiveness evaluation model of listed securities companies, and using factor analysis to carry out an empirical analysis on the competitiveness of listed securities companies. Through the empirical analysis of the evaluation model, the competitiveness of listed securities companies in China is depicted. The overall picture reveals the weak link of the competitiveness of the listed securities companies in China. And according to the results of the empirical analysis, the practical and feasible countermeasures are put forward to improve the competitiveness of the listed securities companies in China.
【學(xué)位授予單位】：天津財(cái)經(jīng)大學(xué)
【學(xué)位級(jí)別】：碩士
【學(xué)位授予年份】：2012
【分類號(hào)】：F832.51

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