【摘要】：突發(fā)性事件因其恒常性的突變以及無法掌控的影響,因而具有很高的新聞價值,往往成為媒介報道的重點。進入21世紀以來,重大突發(fā)性事件的發(fā)生,對媒體的報道提出了嚴峻的考驗。電視媒體在突發(fā)事件的報道中,有著較高的媒介公信力,加之其視聽兼?zhèn)涞膫鞑シ绞绞沟闷渚哂辛似渌麄鞑ッ浇樗豢杀葦M的優(yōu)勢。雖然我國媒體對重大突發(fā)事件的報道在傳播規(guī)模和業(yè)務方法上基本做到了報道及時、客觀,體現(xiàn)出新時期媒體時效性和報道水平的進步,但仍然存在一些不足,需要做進一步的研究。本文通過遼寧電視臺突發(fā)性事件報道機制的分析,運用案例分析和問卷調查的方法探究了遼寧電視臺報道突發(fā)性事件中存在的問題,主要包括危機意識不強、應對機制不完善、專業(yè)素養(yǎng)報道有待提高、與政府部門溝通不暢等。然后,借鑒國內外電視媒體報道突發(fā)事件的經驗,包括建立專門的公共突發(fā)公共事件管理機構、形成完備的突發(fā)公共事件管理計劃、建立完善的突發(fā)公共事件的信息管理系統(tǒng)等,提出了培養(yǎng)媒體危機意識、構建突發(fā)事件反應與輿論引導聯(lián)動機制、注重培養(yǎng)新聞從業(yè)人員的新聞素養(yǎng),提高報道能力和質量、加強與政府部門溝通協(xié)調等對策建議。
[Abstract]:The sudden event has a high news value because of its constant and non-control effects, and it is often the focus of the media coverage. Since the 21st century, the occurrence of major sudden events has put a severe test on the media's report. In the report of the incident, the TV media has the high medium credibility, and the communication mode of the audio-visual and audio-visual combination makes it have the advantage that the other media can't compare. Although the media's coverage of the major emergencies has been reported in a timely and objective way, it can reflect the progress of the media timeliness and the reporting level of the new period, but there are still some shortcomings and need to be further studied. This paper, through the analysis of the report mechanism of the sudden event of Liaoning TV station, uses the case analysis and the method of the questionnaire to explore the problems existing in the sudden events reported by Liaoning TV station, mainly including the weak consciousness of the crisis, the imperfection of the coping mechanism and the improvement of the professional quality report. Poor communication with government departments, etc. Then, reference is made to the experience of the domestic and foreign television media coverage of the incident, including the establishment of a special public emergency public event management organization, the formation of a complete public event management plan, the establishment of a complete information management system for the public event, and the idea of training the media crisis, To construct the mechanism of emergency response and public opinion guidance, pay attention to the cultivation of the information literacy of the news staff, improve the reporting ability and quality, and strengthen the communication and coordination with the government departments.
【學位授予單位】：新疆農業(yè)大學
【學位級別】：碩士
【學位授予年份】：2015
【分類號】：D63

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