農(nóng)村物流業(yè)務(wù)競爭力的研究
本文關(guān)鍵詞:農(nóng)村物流業(yè)務(wù)競爭力的研究 出處:《河南工業(yè)大學(xué)》2016年碩士論文 論文類型:學(xué)位論文
更多相關(guān)文章: 物流 農(nóng)村物流 競爭力 優(yōu)勢 劣勢
【摘要】:改革開放后,我國的經(jīng)濟得到了空前的發(fā)展,進入二十一世紀,伴隨著經(jīng)濟發(fā)展,物流等第三產(chǎn)業(yè)也如雨后春筍般地成長起來。經(jīng)過二十多年的高速發(fā)展,物流公司也逐步發(fā)展壯大起來,以前的小成本經(jīng)營的工廠也隨之成長為現(xiàn)在的具有一定實力的甚至業(yè)務(wù)范圍遍及國外的大中型物流企業(yè)。隨著國內(nèi)物流行業(yè)競爭日趨激烈的同時,聯(lián)邦快遞等國際型物流企業(yè)也正逐步在國內(nèi)物流市場蔓延。與此同時,國內(nèi)物流市場也不斷地得到完善和細分。然而由于我國城鄉(xiāng)二元經(jīng)濟結(jié)構(gòu)的存在,導(dǎo)致了城市物流和農(nóng)村物流之間的發(fā)展差距逐漸變大。城市物流市場競爭比較激烈,而農(nóng)村物流市場境況卻相對黯淡。如今面對激烈多變的競爭環(huán)境,經(jīng)過二十多年發(fā)展的SF速運公司如何在農(nóng)村物流市場占有先機,提高自己的競爭力也是企業(yè)當前面臨的課題。本文首先運用PEST分析法,通過對SF速運公司所面臨的宏觀、行業(yè)等外部環(huán)境方面的分析,再對其主要內(nèi)部環(huán)境因素、內(nèi)部具備的資源和能力等內(nèi)部環(huán)境進行了分析;在內(nèi)外部環(huán)境分析的基礎(chǔ)上,其次,通過SWOT分析方法使SF速運公司能較好的認識到自身所擁有的機會與威脅、優(yōu)勢與劣勢。基于SF速運公司面臨的機會與威脅,具備的優(yōu)勢與存在的劣勢,對影響SF速運公司在農(nóng)村開展物流業(yè)務(wù)的因素進行了分析,從而提出了相應(yīng)的解決方案。通過本文研究,對目前國內(nèi)城鄉(xiāng)物流一體化的研究和物流企業(yè)在發(fā)展農(nóng)村物流業(yè)務(wù)中所遇到的問題提供一些參考建議。
[Abstract]:After the reform and opening up, the economy of our country has been unprecedented development. In 21th century, with the economic development, logistics and other tertiary industries have also sprung up. After more than 20 years of rapid development. Logistics companies are also gradually growing. Before the small cost of the factory also grew into a certain degree of strength and even business scope throughout the foreign large and medium-sized logistics enterprises. With the domestic logistics industry competition is becoming more and more fierce at the same time. International logistics enterprises such as FedEx are gradually spreading in the domestic logistics market. At the same time, the domestic logistics market has been constantly improved and subdivided. However, due to the existence of urban and rural dual economic structure in China. As a result, the development gap between urban logistics and rural logistics has gradually become larger. The competition in urban logistics market is more intense, but the situation in rural logistics market is relatively bleak. Now it faces a fierce and changeable competitive environment. After more than 20 years of development of SF express transportation company in the rural logistics market how to occupy the first opportunity to improve their competitiveness is also facing the subject of enterprises. Firstly, this paper uses PEST analysis method. Through the analysis of the external environment of SF express transportation company, such as macroscopical, industry and so on, the main internal environment factors, internal resources and ability are analyzed. On the basis of the analysis of internal and external environment, secondly, through the SWOT analysis method, the SF express company can be better aware of the opportunities and threats that it has. Based on the opportunities and threats, advantages and disadvantages of SF express transportation company, this paper analyzes the factors that affect the logistics business of SF express transportation company in rural areas. Through the research of this paper, it provides some reference suggestions for the research on the integration of urban and rural logistics in China and the problems encountered by logistics enterprises in the development of rural logistics business.
【學(xué)位授予單位】:河南工業(yè)大學(xué)
【學(xué)位級別】:碩士
【學(xué)位授予年份】:2016
【分類號】:F259.23
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