【摘要】：基于百度指數(shù)分析湖南省5A級(jí)景區(qū)年度、月度、周度與黃金周的分布特征及其形成機(jī)理,研究結(jié)果表明:受技術(shù)水平、資源豐度、假日制度、重大事件因素的影響,旅游景區(qū)網(wǎng)絡(luò)關(guān)注度年際變化大體相似,搜索量逐年遞增。大部分景區(qū)網(wǎng)絡(luò)關(guān)注度呈現(xiàn)"三峰"狀,10月為最高峰,4月和7、8月為次高峰。周度網(wǎng)絡(luò)關(guān)注度周三到達(dá)頂峰,周六降至谷底。"五一"和"十一"的網(wǎng)絡(luò)關(guān)注度呈現(xiàn)先升后降特點(diǎn),其中"五一"期間景區(qū)的網(wǎng)絡(luò)關(guān)注度顯現(xiàn)出較強(qiáng)的前兆效應(yīng),高峰時(shí)段為4月29-30日;"十一"期間景區(qū)的網(wǎng)絡(luò)關(guān)注度前兆效應(yīng)減弱,趨于與實(shí)際旅游流一致,高峰時(shí)段為10月3-4日。湖南省5A級(jí)景區(qū)應(yīng)對(duì)網(wǎng)絡(luò)關(guān)注度高度重視,緊跟前兆效應(yīng),充分運(yùn)用科學(xué)手段進(jìn)行管理。
[Abstract]:Based on Baidu index, this paper analyzes the distribution characteristics and formation mechanism of annual, monthly, weekly and golden week of 5A scenic spots in Hunan Province. The results show that the distribution and formation mechanism are affected by the technological level, resource abundance, holiday system, and major events. The interannual variation of network attention in tourist attractions is similar, and the search volume is increasing year by year. Most scenic spots show "three peaks" of network attention, October is the highest peak, April and July and August are the second peak. Zhou du Internet attention reached its peak on Wednesday and bottomed out on Saturday. " The network attention of May 1 and 11 shows the characteristics of first rising and then descending, among which, the network attention of the scenic spots during May 1st shows a strong precursory effect, the peak period is April 29-30; The premonitory effect of network attention is weakened and tends to be consistent with the actual tourist flow during the "11 ~ (th)" period, and the peak period is October 3-4. The 5A scenic spot in Hunan province should pay close attention to the network attention, follow the precursor effect, and make full use of scientific means to manage it.
【作者單位】： 湘潭大學(xué)旅游管理學(xué)院;
【基金】：國(guó)家自然科學(xué)基金“旅游地游客網(wǎng)絡(luò)關(guān)注度與客流量時(shí)空分布特征及互動(dòng)機(jī)制”(項(xiàng)目編號(hào):41501156) 國(guó)家旅游局項(xiàng)目“武陵山區(qū)旅游扶貧效應(yīng)空間分異及驅(qū)動(dòng)因子研究”(項(xiàng)目編號(hào):14TABG026)
【分類(lèi)號(hào)】：F592.7

【相似文獻(xiàn)】

相關(guān)期刊論文 前2條

1 李山;邱榮旭;陳玲;;基于百度指數(shù)的旅游景區(qū)絡(luò)空間關(guān)注度:時(shí)間分布及其前兆效應(yīng)[J];地理與地理信息科學(xué);2008年06期

2 ;[J];;年期

，

本文編號(hào)：2345008