發(fā)布時間：2018-08-02 07:53

【摘要】：大連市擁有著相對豐富的旅游資源，無論是人文方面還是自然方面都足以支撐大連市旅游業(yè)的發(fā)展。近幾年大連市的入境旅游業(yè)發(fā)展勢頭比較強勁，正在逐漸的成為大連城市發(fā)展中規(guī)模較大的產(chǎn)業(yè)之一。然而經(jīng)過分析研究后發(fā)現(xiàn)，大連市入境旅游雖然在遼寧省內(nèi)處于“領頭羊”的地位，但與國內(nèi)熱點旅游城市相比差距很大。在國家大力支持發(fā)展旅游業(yè)的這種局面之下，大連市應乘著這股“東風”，在擴大大連市旅游業(yè)原有優(yōu)勢的基礎之上，努力促進大連市入境旅游業(yè)的發(fā)展。 本文在對大量材料進行分析后，首先對大連市入境旅游國內(nèi)外的研究現(xiàn)狀進行了較全面的調(diào)查與分析。運用了可持續(xù)發(fā)展理論、區(qū)域合作理論等對大連市入境旅游市場進行相關分析，，在簡單介紹大連市基本概況后，通過對大連市入境的客流量和外匯收入兩方面的研究確定了大連市入境旅游在遼寧省內(nèi)與全國范圍內(nèi)的地位，對大連市入境旅游的發(fā)展情況有了初步的認識。 運用地理圖表、BCG矩陣等方法對大連入境旅游市場的時間結(jié)構(gòu)、空間結(jié)構(gòu)、入境游客的旅游動機和消費結(jié)構(gòu)等各個方面進行分析總結(jié)，得出的結(jié)論是大連市入境旅游的年度變化值是不大的，在旅游的季節(jié)上具有一定的集中性，客源地市場主要集中在日本、韓國等國家和地區(qū)，且入境游客的消費結(jié)構(gòu)也不太合理。 在對大連市入境旅游市場進行分析的基礎上，分析大連市入境旅游市場存在的問題，調(diào)查大連市近年來入境旅游的建設情況，為進一步開發(fā)大連市入境旅游市場提出了幾點意見。例如，如何針對大連市的實際情況對大連市的入境旅游進行宣傳、依據(jù)可持續(xù)發(fā)展理論制定大連市入境旅游市場可持續(xù)發(fā)展戰(zhàn)略等。
[Abstract]:Dalian has relatively rich tourism resources, both in human and natural aspects are enough to support the development of tourism in Dalian. In recent years, Dalian's inbound tourism is developing strongly, and is gradually becoming one of the larger industries in Dalian. However, after analysis and study, it is found that although Dalian's inbound tourism is in the leading position in Liaoning Province, it is far behind the domestic hot tourist cities. Under the situation that the state strongly supports the development of tourism, Dalian should take advantage of this "Dongfeng" and make great efforts to promote the development of Dalian's inbound tourism on the basis of expanding its original advantages. After analyzing a lot of materials, this paper makes a comprehensive investigation and analysis on the present situation of Dalian's inbound tourism research at home and abroad. The sustainable development theory and regional cooperation theory are used to analyze the inbound tourism market of Dalian. After a brief introduction of the basic situation of Dalian, The status of Dalian inbound tourism in Liaoning Province and the whole country is determined by studying the passenger flow and foreign exchange income of Dalian, and the development of Dalian inbound tourism is preliminarily understood. This paper analyzes and summarizes the time structure, spatial structure, tourist motivation and consumption structure of the inbound tourism market in Dalian by using the method of geographical chart and BCG matrix. The conclusion is that the annual change value of Dalian's inbound tourism is small, and it has a certain concentration in the tourism season. The tourist market is mainly concentrated in Japan, South Korea and other countries and regions. And the spending structure of inbound tourists is not very reasonable. Based on the analysis of the inbound tourism market in Dalian, the problems existing in the inbound tourism market in Dalian are analyzed, and the construction of inbound tourism in Dalian in recent years is investigated. For the further development of Dalian inbound tourism market put forward several suggestions. For example, according to the actual situation of Dalian, how to publicize the inbound tourism of Dalian, and make the sustainable development strategy of Dalian inbound tourism market according to the theory of sustainable development.
【學位授予單位】：遼寧師范大學
【學位級別】：碩士
【學位授予年份】：2014
【分類號】：F592.7

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