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西安市騎行者休閑行為研究

發(fā)布時間:2018-06-17 17:48

  本文選題:騎行 + 騎行者 ; 參考:《陜西師范大學(xué)》2014年碩士論文


【摘要】:近年來,隨著人們生活水平的提高和閑暇時間的增加,人們的休閑意識不斷成熟,騎行休閑作為一種高度自助、自主的新興休閑方式在我國得到快速的發(fā)展。國外學(xué)者在騎行休閑的建設(shè)發(fā)展及理論研究方面積累了很多寶貴的經(jīng)驗,但是在研究內(nèi)容上還停留在淺層次的概念界定和辨析、設(shè)施建立和線路的設(shè)計、開發(fā)模式探析和展望這三個方面上。國內(nèi)學(xué)者對騎行休閑的研究剛剛起步,對騎行休閑主體——騎行者的群體特征了解的不夠深入,缺乏對實踐的指導(dǎo)意義。騎行休閑與所在地的經(jīng)濟、文化的發(fā)展水平有著密切的聯(lián)系,具有一定的區(qū)域性特征,因此,對特定區(qū)域的騎行者行為特征進行實證分析,探索騎行者普遍性的行為特征具有重要的意義。 本選題的主要目標有:(1)在相關(guān)文獻分析的基礎(chǔ)上對騎行行為進行梳理,以了解騎行的特殊性;(2)提取休閑行為的相關(guān)理論要素,及測量指標,建立騎行休閑行為研究的理論框架、問卷測量指標和模型構(gòu)建;(3)確定實證調(diào)研區(qū)域,研究過程最終實現(xiàn)理論分析與實證研究相結(jié)合,進而提出騎行者休閑的限制因素及發(fā)展建議;(4)完成對騎行者總體行為特征的分析、不同群體的騎行者的休閑行為特征分析、休閑行為的結(jié)構(gòu)關(guān)系分析,為政府及西安地區(qū)騎行休閑從業(yè)者的實際工作提供基礎(chǔ)數(shù)據(jù),并為其他地區(qū)騎行從業(yè)者提供參考,用以指導(dǎo)騎行休閑產(chǎn)業(yè)的健康發(fā)展。 本選題的研究過程:在現(xiàn)有文獻系統(tǒng)的分析、評價的基礎(chǔ)上,確定了騎行者休閑行為及結(jié)構(gòu)關(guān)系研究的主要描述和測量指標,結(jié)合騎行者休閑行為的特殊性,確定了其休閑行為研究的七個潛變量:休閑態(tài)度、休閑阻礙、休閑涉入、休閑偏好、休閑參與、休閑滿意度和休閑意向,構(gòu)建了騎行者休閑行為研究的理論模型,通過實證研究和數(shù)據(jù)分析,得出相關(guān)的研究結(jié)論。 本文的主要研究結(jié)論有: (1)騎行、騎行者概念界定:騎行是以自行車為交通工具,前往有限的目的地,放慢游覽速度,以獲得深度體驗的新興休閑方式;騎行者是以私有或者租借自行車為交通工具,以休閑體驗為主要目的,以騎行發(fā)現(xiàn)為主題,在騎行過程中不斷探索、發(fā)現(xiàn)、感知,追求更高層次精神需求的旅游者。 (2)騎行者人口統(tǒng)計學(xué)特征:騎行者以男性為主;年齡以18歲-35歲的中青年為主;騎行者的受教育程度以本科、大專學(xué)歷為主;大部分騎行者的月收入在2000以下,或2000-4000元之間;家庭結(jié)構(gòu)以單身獨居、與父母同住為主;職業(yè)以企事業(yè)單位管理人員、學(xué)生為主。 (3)騎行者總體行為特征:(騎行前)主要目的是緩解壓力、結(jié)交朋友、增長知識,騎行休閑的阻礙主要是缺少合適的同伴、騎行基礎(chǔ)設(shè)施欠缺、缺少與騎行相關(guān)的知識和技能,騎行休閑之前通過朋友獲取信息,練習(xí)騎行技巧、不斷投入時間、金錢、精力;(騎行中)道路偏愛土石路和泥路,住宿設(shè)施喜歡經(jīng)濟、親近自然的野營帳篷,目的地偏愛未開發(fā)、欠開發(fā)的靜謐之地,旅游決策中喜歡單獨決定行程,喜歡結(jié)交當?shù)厝?騎行者休閑參與的時間長,頻次高,但騎行花費具有經(jīng)濟性;(騎行后)騎行者滿意程度最高集中在放松身心、交友交流上;推薦意愿和重游意愿比較強烈。 (4)不同群體的騎行者休閑行為特征:男性騎行者在休閑態(tài)度、休閑涉入、休閑參與滿意度層面的感知高于女性;26-35歲、36-45歲騎行者的休閑阻礙大,但休閑參與的程度高;碩士學(xué)歷與大專學(xué)歷的騎行者在休閑偏好上存在顯著差異;月收入2000-4000元的騎行者休閑阻礙較大,休閑涉入與休閑參與的程度最強;家庭結(jié)構(gòu)為夫妻二人的騎行者在休閑涉入、休閑參與的程度最高:職業(yè)為自由職業(yè)的騎行者對休閑涉入、休閑參與與休閑滿意度感知評價最高。 (5)各變量之間的關(guān)系研究:休閑阻礙對其他變量不存在顯著的負向影響;休閑態(tài)度對休閑涉入、休閑偏好、休閑參與、休閑滿意度有顯著的正向影響;休閑涉入對休閑偏好、休閑滿意度有顯著的正向影響;休閑偏好對休閑滿意度有顯著的正向影響;休閑參與對休閑涉入有著正向的影響;休閑滿意度對休閑意向有著正向的影響。 本文的創(chuàng)新點:一是選題新,大陸學(xué)者研究騎行者休閑文章并不多見;二是研究視角創(chuàng)新,從休閑行為過程與結(jié)構(gòu)關(guān)系的角度來研究騎行者的休閑行為,同時作者即是騎行休閑的參與者也是被調(diào)查對象,能對騎行者有較為深入的了解。
[Abstract]:In recent years, with the improvement of people's living standards and the increase of leisure time, the people's leisure consciousness is constantly mature. Riding leisure as a highly self-help and independent new leisure mode has been developed rapidly in our country. Foreign scholars have accumulated a lot of valuable experience in the development of riding leisure construction and theory research, but the foreign scholars have accumulated a lot of valuable experience. The research content still stays in the definition and discrimination of the concept of shallow level, the establishment of the facilities and the design of the line, the analysis and Prospect of the development mode. The domestic scholars have just started the study of riding leisure. It is not enough to understand the group characteristics of the rider, the rider, and lack the guiding significance to the practice. Leisure is closely related to the economic and cultural development level of the locality, and has some regional characteristics. Therefore, it is of great significance to carry out an empirical analysis on the behavior characteristics of the rider in a specific region and to explore the behavior characteristics of the cyclist's universality.
The main objectives of this topic are: (1) to comb the cycling behavior on the basis of relevant literature analysis in order to understand the particularity of cycling; (2) to extract the relevant theoretical elements of leisure behavior and measurement index, establish the theoretical framework for the study of riding leisure behavior, questionnaire measurement index and model construction; (3) determine the empirical research area, research The process finally realizes the combination of theoretical analysis and empirical research, and then puts forward the restrictive factors and development suggestions for the rider's leisure. (4) the analysis of the overall behavior characteristics of the riders, the analysis of the characteristics of the leisure behavior of the riders in different groups, the analysis of the structural relationship of the leisure behavior, for the government and the Xi'an area to ride the leisure practitioners. Provide basic data for practical work, and provide reference for other regional riding practitioners to guide the healthy development of riding leisure industry.
The research process of this topic: on the basis of the analysis and evaluation of the existing literature system, it determines the main description and measurement index of the leisure behavior and structure relationship of the rider. According to the particularity of the rider's leisure behavior, it determines the seven latent variables of the leisure behavior research: Leisure attitude, leisure hindrance, leisure involvement, leisure deviation. Well, leisure participation, leisure satisfaction and leisure intention, a theoretical model for the study of riders' leisure behavior is constructed, and the relevant research conclusions are obtained through empirical and data analysis.
The main conclusions of this paper are as follows:
(1) riding, rider concept: riding is a bicycle as a vehicle to travel to a limited destination, slow down the speed of sightseeing, to get a deep experience in a new way of leisure; the rider is a private or rent bicycle as a vehicle, a leisure experience as the main purpose, the riding discovery as the theme, in the process of cycling constantly. Explore, discover, perceive, pursue higher level spiritual needs of tourists.
(2) cyclists demographic characteristics: the rider is male mainly; the age is 18 years old and -35 years old; the degree of the rider's education is the undergraduate and college education; the monthly income of most riders is below 2000 or 2000-4000 yuan; the family structure is single and live with the parents; the occupation is a business. The management of the industry unit is the main student.
(3) the overall behavior characteristics of the rider: (before riding) the main purpose is to alleviate the pressure, make friends, increase knowledge, the obstacle of riding leisure is mainly the lack of appropriate companions, lack of riding infrastructure, lack of knowledge and skills related to riding, access to information through friends, practice riding skills, and constant input of time before riding leisure. Money, energy; (Qi Hangzhong) the road favors soil and stone road and mud road, accommodation facilities like economy, close to natural camping tents, the destination prefers undeveloped, undeveloped quiet place, tourism decisions like to decide the journey alone, like to make the local people, the rider takes a long time to take part in leisure and has a high frequency, but ride cost is economical; After riding, the satisfaction of the riders was most concentrated on relaxing the mind and body, making friends and communicating with each other; the willingness to recommend and the willingness to revisit were stronger.
(4) the characteristics of rider leisure behavior of different groups: male riders' perception of leisure attitude, leisure involvement, leisure participation and satisfaction level is higher than women; 26-35 years old, 36-45 year old riders have great leisure and leisure participation, and there are significant differences in leisure preference between master and college calendar. The riders who earn 2000-4000 yuan have the greatest leisure and leisure involvement and leisure participation, while the two riders with family structure are involved in leisure, and the leisure participation is the highest.
(5) research on the relationship between the variables: leisure barriers have no significant negative impact on other variables; leisure attitude has a significant positive effect on leisure involvement, leisure preference, leisure participation and leisure satisfaction; leisure involvement has a significant positive effect on leisure preference and leisure satisfaction; leisure preference has a significant effect on Leisure satisfaction. Leisure participation has a positive impact on leisure involvement; leisure satisfaction has a positive impact on leisure intention.
The innovation point of this article is: first, the topic is new, the mainland scholar studies the rider's leisure article not much. Two is the research angle of view innovation, from the angle of the leisure behavior process and the structure relation to study the rider's leisure behavior. At the same time, the author is the participant of the riding leisure and the object of investigation, and can have a more thorough understanding of the rider.
【學(xué)位授予單位】:陜西師范大學(xué)
【學(xué)位級別】:碩士
【學(xué)位授予年份】:2014
【分類號】:F592.7

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