本文選題：迷思 + 旅游　； 參考：《旅游學(xué)刊》2017年09期

【摘要】：文章采取定性研究方法,借助訪談法搜集一手資料,運(yùn)用扎根理論對(duì)資料進(jìn)行分析,在田野調(diào)查中發(fā)現(xiàn),個(gè)案地——湘西鳳凰古城具有三類迷思,包括本真性迷思、邊城迷思和浪漫的迷思。旅游地的迷思制造是對(duì)旅游地的社會(huì)建構(gòu),旅游地的迷思建構(gòu)中存在著社會(huì)互動(dòng)的過(guò)程。旅游迷思的生產(chǎn)者包括政府、企業(yè)、文學(xué)作品、媒體、居民和游客。其中,原本作為迷思消費(fèi)方的旅游者也在無(wú)形中參與了迷思的制造,各方都有自己的話語(yǔ),制造了各個(gè)迷思。隨后分析了迷思制造中的兩種邏輯:工具理性和價(jià)值理性,并梳理了迷思制造的演變過(guò)程。最后,迷思制造的各方力量可以歸納為權(quán)力、資本和社會(huì)三個(gè)方面,鳳凰的地方權(quán)力和資本共謀了鳳凰的迷思,二者的關(guān)系形態(tài)是地方法團(tuán)主義。同時(shí),社會(huì)這一方也在無(wú)形中參與了迷思的共謀,權(quán)力、資本和社會(huì)三方共謀了鳳凰的三個(gè)迷思,以話語(yǔ)為武器共同捍衛(wèi)著鳳凰的迷思。
[Abstract]:This article adopts the qualitative research method, collects the primary data with the aid of the interview method, analyzes the data with the root theory, finds in the field investigation, the case-Xiangxi Phoenix ancient city has three kinds of myths, including the true nature myth, Borderland myth and romantic myth. The myth of tourist destination is the social construction of tourist destination, and the process of social interaction exists in the myth construction of tourist destination. The producers of tourism myths include government, business, literature, media, residents and tourists. Among them, the tourists, who used to be the consumers of myth, also participated in the manufacture of the myth, and each side had their own words and created each myth. Then it analyzes two kinds of logic in myth manufacturing: instrumental rationality and value rationality, and combs the evolution process of myth manufacturing. Finally, the power of each side can be summed up into three aspects: power, capital and society. The local power and capital of Phoenix conspire to conspire with Phoenix's myth. At the same time, the society participated in the conspiracy of myth, power, capital and society conspired with the three myths of Phoenix, and defended the myth of Phoenix with words as its weapon.
【作者單位】： 湖南師范大學(xué)旅游學(xué)院;
【基金】：國(guó)家社會(huì)科學(xué)基金項(xiàng)目“歷史文化遺產(chǎn)旅游地的‘迷思’與‘活化’研究”(16CGL029)資助~~
【分類號(hào)】：F592.7

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