本文選題：日本節(jié)事　切入點(diǎn)：真實(shí)性　出處：《上海師范大學(xué)》2017年碩士論文　論文類型：學(xué)位論文

【摘要】：自中國(guó)國(guó)民旅游意識(shí)愈加強(qiáng)烈,出境旅游成為流行的休閑娛樂方式之一。日本因地理鄰近、文脈相連、綜合發(fā)展強(qiáng)等因素,成為了出境旅游首選目的地之一。近年,因櫻花節(jié)、祗園祭等活動(dòng)的國(guó)際影響力逐漸擴(kuò)大,節(jié)事活動(dòng)成為日本又一旅游品牌。日本節(jié)事活動(dòng)發(fā)展力強(qiáng)勁的原因有很多,其中最為重要的是它做到在節(jié)事活動(dòng)舉辦過(guò)程中游客感知到各個(gè)維度的真實(shí)性,產(chǎn)生了巨大的旅游向心力。如節(jié)事用具等客觀事物;工作者、參與人創(chuàng)造的節(jié)日氛圍以及參與活動(dòng)后對(duì)自我的深入思考或感悟等方面,吸引了眾多國(guó)內(nèi)外游客。其成功經(jīng)驗(yàn)為我國(guó)大力發(fā)展節(jié)事旅游產(chǎn)業(yè)提供了借鑒。2016年筆者曾在日本奈良短期留學(xué),7月初曾多次到訪京都,感受京都祗園祭前期準(zhǔn)備的氛圍。本文在定性分析了日本節(jié)事活動(dòng)的發(fā)展歷程、時(shí)代變遷、空間特征、旅游特性的基礎(chǔ)上,以真實(shí)性為切入點(diǎn),運(yùn)用內(nèi)容分析法對(duì)中日游客在傳統(tǒng)與現(xiàn)代節(jié)事活動(dòng)的真實(shí)性感知差異進(jìn)行了社會(huì)學(xué)方法的研究。以“祗園祭”和“冰雪節(jié)”為例,篩選中文125篇游記、1450條微博評(píng)論;日文105篇游記、146條評(píng)論,總計(jì)22萬(wàn)9千182字。通過(guò)兩兩對(duì)應(yīng)的矩陣分析,探究中日游客真實(shí)性感知差異和傳統(tǒng)與現(xiàn)代節(jié)事活動(dòng)感知差異,對(duì)其歸納編碼構(gòu)建日本節(jié)事活動(dòng)真實(shí)性感知符號(hào)體系。結(jié)論認(rèn)為:一、日本節(jié)事活動(dòng)的發(fā)展與社會(huì)發(fā)展相耦合。前中期因城市復(fù)興、經(jīng)濟(jì)效應(yīng)等節(jié)事活動(dòng)迅速發(fā)展,后期因社會(huì)心理、社會(huì)需求的變化為節(jié)事活動(dòng)提供發(fā)展的后續(xù)動(dòng)力。二、日本節(jié)事活動(dòng)的時(shí)空特征明顯且出現(xiàn)極化。隨著時(shí)代的變遷,節(jié)事主題上由資源型向生活型轉(zhuǎn)向,舉辦形態(tài)上由封閉型向開發(fā)型發(fā)展,游客交互上由靜態(tài)觀賞型向動(dòng)態(tài)參與型偏轉(zhuǎn)。且舉辦數(shù)量在時(shí)間上明顯的高峰低谷期,綜合參觀人數(shù)與舉辦數(shù)量在空間上形成東京、京都-兩核心;優(yōu)質(zhì)區(qū)-日本北部,活躍區(qū)-中部、東部,潛力區(qū)-南部,三大分區(qū)。三、日本節(jié)事活動(dòng)旅游與都市觀光同時(shí)進(jìn)行具有季節(jié)波動(dòng)大、長(zhǎng)距離移動(dòng)、過(guò)夜游客居多等特點(diǎn)。四、以中國(guó)游客為代表的海外游客對(duì)日本傳統(tǒng)節(jié)事活動(dòng)的真實(shí)性感知較為籠統(tǒng),其具體符號(hào)即可代表節(jié)事活動(dòng)也可代表日本特征。對(duì)現(xiàn)代節(jié)事活動(dòng)則是多從節(jié)事主題資源對(duì)比、飲食、住宿等與節(jié)事相關(guān)聯(lián)的其他產(chǎn)業(yè)去感知真實(shí)性。日本游客對(duì)本國(guó)傳統(tǒng)節(jié)事活動(dòng)的真實(shí)性更為具象,更多從節(jié)事用具的來(lái)源等文化內(nèi)涵去感知真實(shí)性。現(xiàn)代節(jié)事活動(dòng)則多是圍繞節(jié)事活動(dòng)本身展開的,如冰雪節(jié)雕像的尺寸、內(nèi)容等。五、基于對(duì)游記、評(píng)論內(nèi)容的編碼與歸納,構(gòu)建日本傳統(tǒng)節(jié)事活動(dòng)真實(shí)性體系,其中客觀真實(shí)性符號(hào)包括民族文化,建構(gòu)性真實(shí)符號(hào)包括節(jié)事屬性、空間與環(huán)境。存在性真實(shí)符號(hào)包括游客行為。日本現(xiàn)代節(jié)事活動(dòng)真實(shí)性體系中客觀真實(shí)性符號(hào)包括自然環(huán)境、空間場(chǎng)所。建構(gòu)真實(shí)性符號(hào)包括節(jié)事效果、活動(dòng)內(nèi)容、人文氛圍、主題文化、特色商業(yè),存在真實(shí)性符號(hào)包括游客行為。
[Abstract]:Since the Chinese National Tourism consciousness is stronger, outbound tourism has become one of the popular leisure entertainment. In Japan due to geographical proximity, context is the comprehensive development of strong factors, has become one of the outbound tourism destination. In recent years, because of the Cherry Blossom Festival, gion festival activities such as international influence has gradually expanded, the festival activities become Japan a tourism brand. There are many reasons for the Japanese festival development strong, one of the most important is it true in holding the tourists to each dimension in the festival activities, produced a huge centripetal force. Such as tourism festival appliances and other objective things; workers, participants create holiday the atmosphere and after participating in the activities of self perception or deep thinking etc., has attracted many domestic and foreign tourists. The successful experience for China's vigorous development of festival tourism industry provides a reference for.2016 years I had Studying in Japan Nara short, at the beginning of July has repeatedly visited Kyoto, feel the Kyoto Gion Festival preparatory atmosphere. Based on the qualitative analysis of the development process, the Japanese festival times change, spatial characteristics, based on the characteristics of tourism, to the authenticity of the starting point, carries on the sociological method using the content analysis method the Japanese tourist authenticity in the traditional and modern festival activities to know the difference. "Gion" and "Ice Festival" as an example, Chinese screening of 125 notes, 1450 micro-blog comments; Japanese 105 notes, 146 comments, a total of 229 thousand and 182 words. The matrix of 22 corresponding analysis, inquiry Japanese tourists of authenticity and differences between the traditional and modern festival activities on the differences in perception, inductive encoding built in Japan Festival activities authenticity symbol system. The conclusion is that: first, the Japanese festival activities and social development. Before the mid city coupling. Due to the rapid development of economic revival, effect of festival activities, late because of social psychology, following the change of the social demand for the festival activities. Two, Japan's temporal and spatial characteristics of festival activities and the emergence of obvious polarization. With the change of time, festival theme changes from resource type to life form type, held from closed to open, visitors interaction from static to dynamic ornamental participation and deflection. In time the number held peak trough period, the number of visitors and the number of comprehensive held in space form Tokyo, Kyoto - two core; quality area of northern Japan, active region central, South East, the potential area, three partitions. Three, the Japanese festival tourism and urban tourism at the same time with seasonal fluctuations, the long distance movement, overnight tourists mostly features. In four, China tourists as the representative of the sea Foreign tourists authenticity of Japanese traditional festival activities that are more broadly, the specific symbol can represent the festival activities can represent the characteristic of Japan. The modern festival activities are mainly from the festival theme resources comparison, diet, accommodation and other related industries festival to the perceived authenticity of Japanese tourists. True the national traditional festival activities are more concrete and more perceived authenticity from the event source appliances and other cultural connotations. Modern festival activities are mostly around the festival itself to launch, such as ice and snow festival statue of the size, content and so on. Five, based on travel, encoding and induction of the content of review the construction of Japanese traditional festival activities, the authenticity of the system, which includes the objective truth of the symbol of national culture, construction of real symbols including event attributes, space and environment. The existence of real symbols including tourists behavior. Modern Japanese festival activities The objective truth symbol in the authenticity system includes natural environment and space place. The construction of authentic symbols includes Festival effect, activity content, humanistic atmosphere, theme culture, characteristic commerce, and there are authentic signs, including tourist behavior.

【學(xué)位授予單位】：上海師范大學(xué)
【學(xué)位級(jí)別】：碩士
【學(xué)位授予年份】：2017
【分類號(hào)】：F593.13

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