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中國銀行甘肅省分行跨境貿(mào)易人民幣結(jié)算業(yè)務(wù)拓展策略

發(fā)布時間:2018-05-16 06:24

  本文選題:跨境貿(mào)易 + 跨境人民幣結(jié)算 ; 參考:《蘭州大學(xué)》2012年碩士論文


【摘要】:自跨境貿(mào)易人民幣結(jié)算試點以來,跨境人民幣結(jié)算業(yè)務(wù)發(fā)展迅猛,呈現(xiàn)爆發(fā)式增長。本論文針對跨境貿(mào)易人民幣結(jié)算的產(chǎn)生的背景和發(fā)展現(xiàn)狀,從企業(yè)、銀行和監(jiān)管部門三個層面深入闡述了跨境貿(mào)易人民幣結(jié)算業(yè)務(wù)發(fā)展的必要性,運用國際貿(mào)易結(jié)算貨幣理論,深入分析人民幣成為國際貿(mào)易結(jié)算貨幣的必要條件,得出跨境貿(mào)易人民幣結(jié)算是我國加速人民幣國際化進(jìn)程中第一步的結(jié)論。同時跨境人民幣結(jié)算業(yè)務(wù)也為商業(yè)銀行帶來了大發(fā)展的機(jī)遇和挑戰(zhàn),結(jié)合中行甘肅分行開展跨境貿(mào)易人民幣結(jié)算業(yè)務(wù)的情況和目前存在的問題,從改變宣傳培訓(xùn)模式,提高認(rèn)知度;調(diào)整市場研究思路發(fā)現(xiàn)市場商機(jī);建立客戶細(xì)分模式,挖掘潛力客戶;以及規(guī)劃產(chǎn)品實施方案四個方面提出中行甘肅分行跨境貿(mào)易人民幣結(jié)算業(yè)務(wù)的拓展策略,并從完善運營管理、加強(qiáng)風(fēng)險內(nèi)控管理和建立績效管理三個方面提出對跨境人民幣結(jié)算業(yè)務(wù)實施的內(nèi)部管理措施,旨在全面推動甘肅分行跨境人民幣結(jié)算業(yè)務(wù),改變業(yè)務(wù)結(jié)構(gòu),豐富國際結(jié)算業(yè)務(wù)品種,實現(xiàn)業(yè)務(wù)多元化,創(chuàng)造新的利潤增長點。雖然跨境人民幣結(jié)算業(yè)務(wù)還面臨一些困難和缺陷,但它的發(fā)展前景無限廣闊,將為中行甘肅分行帶來巨大的發(fā)展空間。
[Abstract]:Since the trial of RMB settlement for cross-border trade, cross-border RMB settlement business has developed rapidly, showing explosive growth. Aiming at the background and current situation of RMB settlement in cross-border trade, this paper expounds the necessity of RMB settlement business development in cross-border trade from three aspects: enterprises, banks and regulators, and applies the monetary theory of international trade settlement. By analyzing the necessary conditions for RMB to become the currency of international trade settlement, it is concluded that RMB settlement of cross-border trade is the first step in accelerating the internationalization of RMB in China. At the same time, cross-border RMB settlement business has also brought great development opportunities and challenges for commercial banks. According to the situation and problems existing in the cross-border trade RMB settlement business carried out by Bank of China Gansu Branch, we should change the propaganda and training model. Improve awareness; adjust market research ideas to find market business opportunities; establish customer segmentation model, tap potential customers; and plan the implementation of products in four aspects of the Bank of China Gansu Branch cross-border trade RMB settlement business expansion strategy, And from three aspects of perfecting the operation management, strengthening the risk internal control management and establishing the performance management, the paper puts forward the internal management measures to the cross-border RMB settlement business, in order to promote the cross-border RMB settlement business of Gansu Branch comprehensively and change the business structure. Enrich the variety of international settlement business, achieve business diversification, create a new profit growth point. Although cross-border RMB settlement business still faces some difficulties and defects, but its development prospects are boundless, will bring huge development space for Bank of China Gansu Branch.
【學(xué)位授予單位】:蘭州大學(xué)
【學(xué)位級別】:碩士
【學(xué)位授予年份】:2012
【分類號】:F832.6

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