本文選題：A銀行 + 客戶經(jīng)理　； 參考：《廣西大學(xué)》2012年碩士論文

【摘要】：薪酬管理是企業(yè)人力資源管理的一項核心內(nèi)容,科學(xué)合理的薪酬激勵能夠吸引和留住優(yōu)秀人才,優(yōu)厚的薪酬待遇是各大商業(yè)銀行搶奪人力資源的主要武器,在激勵人才競爭的情況下,薪酬激勵的價值更加凸顯。然而,目前A銀行廣西分行在客戶經(jīng)理的薪酬激勵方面不盡人意,客戶經(jīng)理薪酬水平缺乏市場競爭力、薪酬提高依賴于職務(wù)的晉升、無法完全按照業(yè)績指標(biāo)定量分配客戶經(jīng)理績效工資,造成大批優(yōu)秀客戶經(jīng)理流失,不利于A銀行廣西分行客戶經(jīng)理人才的培養(yǎng)和業(yè)務(wù)的持續(xù)發(fā)展。因此,本文從薪酬激勵的相關(guān)理論出發(fā),結(jié)合A銀行廣西分行實際,探討如何運(yùn)用薪酬激勵商業(yè)銀行客戶經(jīng)理,培養(yǎng)和留住銀行自身的客戶經(jīng)理資源,把客戶經(jīng)理的工作能動性發(fā)揮到最大,構(gòu)建A銀行廣西分行客戶經(jīng)理薪酬激勵方案。 出于對完善該行現(xiàn)有客戶經(jīng)理薪酬激勵機(jī)制的目的,論文對客戶經(jīng)理薪酬激勵進(jìn)行了研究。本文首先闡述了薪酬及薪酬激勵的相關(guān)理論,結(jié)合該行的實際情況,分析了該行客戶經(jīng)理薪酬激勵中存在的問題,在借鑒國內(nèi)外先進(jìn)的客戶經(jīng)理薪酬激勵經(jīng)驗的基礎(chǔ)上,提出了適合A銀行廣西分行,具有一定市場競爭力客戶經(jīng)理的薪酬激勵設(shè)想方案,最后論文對該行客戶經(jīng)理薪酬激勵方案的實施提出了保障措施和建議,以期與客戶經(jīng)理薪酬激勵方案相配套。
[Abstract]:Salary management is a core content of enterprise human resource management, scientific and reasonable salary incentive can attract and retain outstanding talents, and good salary treatment is the main weapon of seizing human resources by major commercial banks. In the case of encouraging talent competition, the value of salary incentive is more prominent. However, at present, the Guangxi Branch of Bank A is not satisfactory in terms of the salary incentive of the account manager. The compensation level of the customer manager is not competitive in the market, and the salary increase depends on the promotion of the position. It is impossible to distribute the account manager's performance salary according to the performance index, which leads to the loss of a large number of excellent account managers, which is not conducive to the cultivation of customer manager talents and the continuous development of business in Guangxi Branch of Bank A. Therefore, based on the theory of compensation incentive and the practice of Guangxi Branch of Bank A, this paper discusses how to use salary to motivate the customer manager of commercial bank, and to train and retain the bank's own account manager resources. To maximize the work initiative of the customer manager, build the A Bank of Guangxi Branch of the compensation incentive scheme for the customer manager. For the purpose of perfecting the existing customer manager compensation incentive mechanism, this paper studies the customer manager compensation incentive. This paper first expounds the relevant theories of compensation and compensation incentive, analyzes the problems existing in the bank's client manager compensation incentive, and on the basis of drawing lessons from the advanced experience of customer manager compensation incentive at home and abroad, combined with the actual situation of the bank. This paper puts forward a salary incentive scheme suitable for Guangxi Branch of Bank A and a certain market competitive account manager. Finally, the paper puts forward some safeguard measures and suggestions for the implementation of the compensation incentive scheme for the bank's customer manager. With a view to supporting the client manager compensation incentive plan.
【學(xué)位授予單位】：廣西大學(xué)
【學(xué)位級別】：碩士
【學(xué)位授予年份】：2012
【分類號】：F272.92;F832.2

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本文編號：1806114