DY郵政儲蓄銀行小額貸款業(yè)務發(fā)展策略
本文關鍵詞:DY郵政儲蓄銀行小額貸款業(yè)務發(fā)展策略 出處:《電子科技大學》2012年碩士論文 論文類型:學位論文
【摘要】:2007年,中國郵政儲蓄銀行成立,作為逐步向現(xiàn)代化商業(yè)銀行轉型的國有商業(yè)銀行,要在日趨激烈的同業(yè)競爭中站穩(wěn)腳跟,進而實現(xiàn)可持續(xù)發(fā)展,自身的市場定位尤為重要。小額貸款業(yè)務是郵儲銀行成立后推出的第一款資產(chǎn)業(yè)務,可以說是郵儲銀行的戰(zhàn)略性業(yè)務和標志性產(chǎn)品,對加強社會主義新農(nóng)村建設,有效促進微小企業(yè)的發(fā)展,解決融資難的問題,具有極為重要的意義 中國郵政儲蓄銀行DY市分行自2008年6月份開辦小額貸款業(yè)務以來,為地方經(jīng)濟建設和災后重建,特別是在支持縣域微小企業(yè)和農(nóng)戶作出了一定貢獻,但近期在業(yè)務發(fā)展和風險管控方面遇到了一定困難和發(fā)展瓶頸,如發(fā)展速度趨緩,貸款預期率和不良率不斷攀升 本文在借鑒分析相關文獻的基礎上,對郵儲銀行發(fā)展歷程,開展小額貸款業(yè)務的現(xiàn)狀及存在的問題進行了闡述和分析,并從國際角度,借鑒國外幾家小額貸款業(yè)務發(fā)展得較為成熟的銀行操作模式,找出對DY郵政儲蓄銀行的一些啟示。文章重點對DY郵政儲蓄銀行所面臨的宏觀環(huán)境、市場環(huán)境、產(chǎn)品策略等進行全方位的分析和研究,并通過SWOT分析,對DY郵政儲蓄銀行發(fā)展小額貸款業(yè)務的優(yōu)勢、劣勢和面臨的機遇和挑戰(zhàn)進行了研究,提出了應采取SO發(fā)展策略,即充分發(fā)揮DY郵政儲蓄銀行的網(wǎng)點、網(wǎng)絡等方面的內(nèi)部優(yōu)勢,利用國家高度重視農(nóng)村小額貸款業(yè)務發(fā)展等外部機會的戰(zhàn)略,揚長避短,開發(fā)農(nóng)村市場。在具體發(fā)展策略上,結合DY實際情況,從業(yè)務發(fā)展策略、風險控制策略、成本控制策略、不良貸款催收策略等方面提出了具體方案,以促進DY郵政儲蓄銀行展小額貸款業(yè)務健康快速發(fā)展,并期能對全國二級分行郵儲銀行小額貸款業(yè)務的發(fā)展做出貢獻。
[Abstract]:In 2007, the Postal savings Bank of China was established. As a state-owned commercial bank which gradually transformed to a modern commercial bank, it should take a firm foothold in the increasingly fierce interbank competition, and then realize the sustainable development. Its market positioning is particularly important. Microfinance is the first asset business launched after the establishment of the Postal savings Bank, can be said to be the Postal savings Bank's strategic business and iconic products. It is of great significance to strengthen the construction of new socialist countryside, effectively promote the development of small and medium-sized enterprises, and solve the problem of financing difficulties. Since June 2008, DY City Branch of China Postal savings Bank has made some contributions to local economic construction and post-disaster reconstruction, especially in supporting small and medium-sized enterprises and farmers in counties. Recently, however, there have been some difficulties and bottlenecks in business development and risk management, such as the slowing down of the development rate, the rising rate of loan expectation and the rate of failure. On the basis of reference and analysis of relevant literature, this paper expounds and analyzes the development course of Postal savings Bank, the present situation and existing problems of micro-loan business, and from the international point of view. Draw lessons from several foreign small loan business development of the more mature bank operation mode, find out some inspiration to DY postal savings bank. The article focuses on DY postal savings bank facing the macro environment. Market environment, product strategy and other all-round analysis and research, and through SWOT analysis, DY postal savings bank to develop microfinance business strengths, weaknesses and opportunities and challenges faced by the study. So development strategy should be adopted, that is, to give full play to the internal advantages of DY postal savings bank in network and network, and to make use of the strategy that the country attaches great importance to the development of rural micro-credit business and other external opportunities. In the specific development strategy, combined with the actual situation of DY, from the business development strategy, risk control strategy, cost control strategy. In order to promote the rapid development of DY Postal savings Bank's micro-loan business, the paper puts forward some specific plans in the aspects of non-performing loan collection strategy and so on. And can contribute to the development of the postal savings bank micro-loan business of the second-level branch of the country.
【學位授予單位】:電子科技大學
【學位級別】:碩士
【學位授予年份】:2012
【分類號】:F832.4
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