基于供應(yīng)定位模型的W公司采購策略研究
發(fā)布時(shí)間:2019-01-05 18:32
【摘要】:隨著國內(nèi)及國際市場競爭的更加激烈,但凡是企業(yè)都渴望通過敏捷、精簡、有競爭力、靈活及高效率的流程來指導(dǎo)企業(yè)的運(yùn)作,以此生產(chǎn)出優(yōu)質(zhì)的產(chǎn)品吸引顧客,使自己的企業(yè)具備更高的競爭優(yōu)勢(shì),能維持企業(yè)持續(xù)較好的盈利狀況。在先進(jìn)技術(shù)的發(fā)展過程中,如何能更好的制定企業(yè)的采購策略,提高企業(yè)的效率,一直是企業(yè)思考的問題。通過恰當(dāng)?shù)耐緩娇s短企業(yè)現(xiàn)實(shí)與理想的企業(yè)管理間存在的差距。國外有一些經(jīng)典的成功案例值得我們?nèi)⒖。本文在供?yīng)定位模型的指導(dǎo)下,結(jié)合企業(yè)本身的技術(shù)水平及發(fā)展目標(biāo),重新考慮W公司的采購策略,放棄那些與現(xiàn)實(shí)不符的方式方法,對(duì)企業(yè)購物流程進(jìn)行再設(shè)計(jì),以更快的提升企業(yè)的效率。 對(duì)于企業(yè)而言,流程的再造并不一定會(huì)馬上見效。本文結(jié)合企業(yè)戰(zhàn)略目標(biāo),,討論企業(yè)采購的流程再造,研究供應(yīng)鏈的管理,針對(duì)W企業(yè)—制造型企業(yè),研究其內(nèi)外部的環(huán)境,分析采購流程再造問題,在供應(yīng)定位理論基礎(chǔ)上,結(jié)合企業(yè)的行業(yè)特色及實(shí)際狀況,確定采購流程再造的目標(biāo),提出再造模型。重點(diǎn)對(duì)怎樣建立與供應(yīng)商之間的戰(zhàn)略聯(lián)盟加以描述,在這一基礎(chǔ)上分析采購流程再造的思路。最后將采購流程建立起來。通過這樣的方式,提高W企業(yè)核心的競爭力,使企業(yè)戰(zhàn)略目標(biāo)最終得以更好實(shí)現(xiàn)。
[Abstract]:With the fierce competition in the domestic and international markets, all enterprises are eager to direct their operations through agile, streamlined, competitive, flexible and efficient processes to produce high-quality products to attract customers. To make their own enterprises with a higher competitive advantage, can maintain a good profit situation. In the process of the development of advanced technology, how to better formulate the procurement strategy and improve the efficiency of the enterprise, has always been the problem of enterprise thinking. To shorten the gap between enterprise reality and ideal enterprise management through appropriate ways. There are some classic successful cases abroad worth our reference. Under the guidance of supply positioning model, combining with the technical level and development goal of the enterprise itself, this paper reconsiders the purchasing strategy of W Company, gives up those ways and methods that are not in accordance with the reality, and redesigns the enterprise shopping process. In order to improve the efficiency of the enterprise faster. For an enterprise, process reengineering may not be immediately effective. This paper discusses the process reengineering of enterprise procurement, studies the management of supply chain, studies the internal and external environment of W enterprise-manufacturing enterprise, and analyzes the problem of procurement process reengineering based on the theory of supply orientation. Combined with the industry characteristics and the actual situation of the enterprise, the goal of procurement process reengineering is determined, and the reengineering model is put forward. This paper mainly describes how to establish strategic alliance with suppliers, and analyzes the thinking of procurement process reengineering on this basis. Finally, the procurement process will be established. In this way, the core competitiveness of W enterprises can be improved, and the strategic objectives of enterprises will be better realized.
【學(xué)位授予單位】:上海外國語大學(xué)
【學(xué)位級(jí)別】:碩士
【學(xué)位授予年份】:2014
【分類號(hào)】:F274
本文編號(hào):2402146
[Abstract]:With the fierce competition in the domestic and international markets, all enterprises are eager to direct their operations through agile, streamlined, competitive, flexible and efficient processes to produce high-quality products to attract customers. To make their own enterprises with a higher competitive advantage, can maintain a good profit situation. In the process of the development of advanced technology, how to better formulate the procurement strategy and improve the efficiency of the enterprise, has always been the problem of enterprise thinking. To shorten the gap between enterprise reality and ideal enterprise management through appropriate ways. There are some classic successful cases abroad worth our reference. Under the guidance of supply positioning model, combining with the technical level and development goal of the enterprise itself, this paper reconsiders the purchasing strategy of W Company, gives up those ways and methods that are not in accordance with the reality, and redesigns the enterprise shopping process. In order to improve the efficiency of the enterprise faster. For an enterprise, process reengineering may not be immediately effective. This paper discusses the process reengineering of enterprise procurement, studies the management of supply chain, studies the internal and external environment of W enterprise-manufacturing enterprise, and analyzes the problem of procurement process reengineering based on the theory of supply orientation. Combined with the industry characteristics and the actual situation of the enterprise, the goal of procurement process reengineering is determined, and the reengineering model is put forward. This paper mainly describes how to establish strategic alliance with suppliers, and analyzes the thinking of procurement process reengineering on this basis. Finally, the procurement process will be established. In this way, the core competitiveness of W enterprises can be improved, and the strategic objectives of enterprises will be better realized.
【學(xué)位授予單位】:上海外國語大學(xué)
【學(xué)位級(jí)別】:碩士
【學(xué)位授予年份】:2014
【分類號(hào)】:F274
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