【摘要】：隨著經(jīng)濟全球化的快速發(fā)展，企業(yè)相互之間的競爭愈來愈激烈，已由企業(yè)之間的競爭演變成供應鏈之間的競爭。此外，產(chǎn)品需求的多樣化、快速化和市場化增大了企業(yè)供給的難度，產(chǎn)品是否及時補貨，，貨源是否充足將在很大程度上影響企業(yè)的市場競爭力，因此企業(yè)之間更需要相互合作，合理優(yōu)化訂貨、運輸?shù)拳h(huán)節(jié)。 本文主要從供應鏈的角度出發(fā)，研究了帶運輸?shù)挠嗀浥c定價問題。從三個方面分別進行研究:產(chǎn)品的需求是確定的，需求函數(shù)是價格敏感的以及最小訂貨量下免費運輸。然后建立各自相關(guān)的數(shù)學模型，通過運用優(yōu)化方法對決策變量進行求解并給出具體的算例對結(jié)果進行驗證分析。本文共分成5章，具體每章研究的內(nèi)容如下： 第1章主要介紹了供應鏈的相關(guān)概念以及當前國內(nèi)外的主要研究成果。 第2章當產(chǎn)品的需求是確定的情形時，研究了帶提前期的兩階段供應鏈最優(yōu)訂貨與運輸決策問題。在假設常數(shù)需求率，允許缺貨以及提前期的分布函數(shù)條件下，建立供需雙方合作與非合作下的費用函數(shù)模型，以總費用最小為目標，分析了雙方的最優(yōu)決策。通過數(shù)值算例對合作與非合作下的決策進行對比，說明雙方合作可以節(jié)約整個供應鏈的成本。 第3章當產(chǎn)品的需求是價格敏感的情形時，研究了提前期內(nèi)含有信用選擇的供應鏈定價與訂貨決策問題。假定價格影響需求率，允許缺貨，提前期的分布函數(shù)以及信用付款。從供應商與零售商的合作與非合作兩方面，建立利潤函數(shù)模型，以總利潤最大為目標，分析訂貨與定價策略。最后通過數(shù)值算例對結(jié)果進行驗證分析。 第4章中研究了最小訂貨量下免運費的模型。假定零售商的需求是價格敏感的且按照EOQ模型訂貨，供應商確定免運費下的最小訂貨量。文章主要討論非合作下零售商最優(yōu)訂貨量小于供應商的最小訂貨量時，零售商對于是否增加訂貨量以便可以享受免運費。 第5章對本文進行總結(jié)以及展望。
[Abstract]:With the rapid development of economic globalization, the competition between enterprises is becoming more and more fierce, which has changed from competition between enterprises to competition between supply chains. In addition, the diversification of product demand, rapid development and marketization increase the difficulty of enterprise supply. Whether the products are replenished in time or not and whether the supply is sufficient will greatly affect the market competitiveness of enterprises. Therefore, enterprises need to cooperate with each other more. Reasonable optimization of ordering, transportation and other links. From the point of view of supply chain, this paper studies the ordering and pricing problem with transportation. Three aspects are studied: product demand is determined, demand function is price-sensitive and free transportation under minimum order volume. Then the relevant mathematical models are established and the decision variables are solved by the optimization method and the results are verified and analyzed by a concrete example. This paper is divided into five chapters. The contents of each chapter are as follows: chapter 1 mainly introduces the related concepts of supply chain and the main research results at home and abroad. In chapter 2, the optimal ordering and transportation decision of two-stage supply chain with lead time is studied when the demand of the product is determined. Under the assumption of constant demand rate, allowable shortage and the distribution function of lead time, the cost function model of cooperation and non-cooperation between supply and demand parties is established, and the optimal decision of both parties is analyzed with the aim of minimum total cost. The comparison between cooperative and non-cooperative decision making shows that the cost of the whole supply chain can be saved by the cooperation between the two parties. In chapter 3, when product demand is price-sensitive, the supply chain pricing and ordering decision problem with credit choice in lead time is studied. Assume that prices affect demand rates, allow stock-outs, distribution functions of lead times, and credit payments. From the cooperation and non-cooperation between suppliers and retailers, a profit function model is established to analyze the ordering and pricing strategies with the maximum total profit as the goal. Finally, the results are verified and analyzed by numerical examples. In chapter 4, the model of free freight under minimum order quantity is studied. Assuming that the retailer's demand is price-sensitive and ordered according to the EOQ model, the supplier determines the minimum order quantity for free freight. This paper mainly discusses the optimal order quantity of a non-cooperative retailer is less than the minimum order quantity of the supplier, the retailer is concerned whether to increase the order quantity so as to enjoy the free freight. Chapter 5 summarizes and prospects this paper.
【學位授予單位】：浙江理工大學
【學位級別】：碩士
【學位授予年份】：2014
【分類號】：F274;F224

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本文編號：2140482