利盈公司信息化戰(zhàn)略研究
發(fā)布時間:2018-05-09 08:54
本文選題:信息化戰(zhàn)略 + 戰(zhàn)略匹配。 參考:《電子科技大學(xué)》2014年碩士論文
【摘要】:隨著全球的制造業(yè)競爭日益加劇,加上2008年的金融危機(jī)的影響,歐美等國家消費(fèi)需求大幅萎縮,國內(nèi)的生產(chǎn)勞動成本,原材料又逐年上漲,出口外銷型服裝制造企業(yè)越來越面臨著人力成本,材料成本高漲等多重壓力,企業(yè)利潤越來越微薄,如何讓信息系統(tǒng)為這類企業(yè)提高管理效率,節(jié)約成本,提高效益,這是很多出口外向型企業(yè)正面臨的問題。本論文主要目標(biāo)是從利盈公司的角度研究在其特定環(huán)境下,如何進(jìn)行信息化戰(zhàn)略研究,讓信息化戰(zhàn)略同企業(yè)的總體戰(zhàn)略規(guī)劃相匹配,優(yōu)化現(xiàn)有的生產(chǎn)管理流程,達(dá)到為公司優(yōu)化流程,提高管理及生產(chǎn)效率,節(jié)約成本的目的。論文分為五個部分,第一部分提出利盈公司目前信息化存在的問題,以及信息化戰(zhàn)略同總體戰(zhàn)略不匹配導(dǎo)致的一系列問題,第二部分介紹相關(guān)的信息化理論,包括信息化管理和信息化規(guī)劃匹配相關(guān)理論。第三部分運(yùn)用五力模型剖析出公司目前的行業(yè)競爭狀況,運(yùn)用SWOT方法分析公司自身的競爭狀況,理清公司的競爭能力的優(yōu)勢,得出公司的競爭戰(zhàn)略。第三部分分析公司信息化戰(zhàn)略同公司總體戰(zhàn)略之間的關(guān)系,分別分析信息戰(zhàn)略同總體戰(zhàn)略中各要素成員的關(guān)系,論證信息化戰(zhàn)略研究的必要性及迫切性。第四部分運(yùn)用關(guān)鍵因素理論研究公司如何選擇合適的信息化戰(zhàn)略,如何和總體戰(zhàn)略中各成員要素相匹配,從而讓信息化戰(zhàn)略更好的同公司的總體戰(zhàn)略服務(wù)。第五部分結(jié)合利盈公司的信息化系統(tǒng)實(shí)施目標(biāo)和階段計(jì)劃,闡述了公司信息化實(shí)施的原則和組織體系,論述了信息化實(shí)施的主要內(nèi)容,研究如何對信息化系統(tǒng)的持續(xù)優(yōu)化及改進(jìn),以及對實(shí)施信息化系統(tǒng)后公司各業(yè)務(wù)流程的應(yīng)用效果的評估。
[Abstract]:With the increasing competition in the global manufacturing industry and the impact of the financial crisis of 2008, consumer demand in Europe and the United States has shrunk substantially, and domestic production and labor costs and raw materials have risen year by year. The export-oriented garment manufacturing enterprises are facing more and more pressures such as labor costs, high material costs, and so on, and the profits of enterprises are becoming more and more meagre. How to make information systems improve the management efficiency, save costs, and improve efficiency for such enterprises? This is the problem that many export-oriented enterprises are facing. The main goal of this paper is to study how to carry out information strategy research under its specific environment from the point of view of profit company, so as to match the information strategy with the overall strategic planning of the enterprise, and optimize the existing production management process. To optimize the process for the company, improve management and production efficiency, cost savings. The paper is divided into five parts. In the first part, the problems existing in the informatization of profit and earnings Company and a series of problems caused by the mismatch between the information strategy and the overall strategy are put forward. The second part introduces the relevant information theory. Including information management and information planning matching theory. In the third part, the author analyzes the current competitive situation of the company by using the five-force model, analyzes the competitive situation of the company by using the SWOT method, clarifies the advantages of the company's competitive power, and obtains the competitive strategy of the company. The third part analyzes the relationship between the information strategy and the overall strategy of the company, analyzes the relationship between the information strategy and the members of each element of the overall strategy, and proves the necessity and urgency of the research on the information strategy. The fourth part uses the theory of key factors to study how to choose the appropriate information strategy and how to match the members of the overall strategy, so as to make the information strategy better with the overall strategic service of the company. In the fifth part, combined with the aim and stage plan of information system implementation of Liying Company, the principles and organization system of informatization implementation are expounded, and the main contents of informatization implementation are discussed. This paper studies how to optimize and improve the information system continuously and evaluate the application effect of each business process of the company after the implementation of the information system.
【學(xué)位授予單位】:電子科技大學(xué)
【學(xué)位級別】:碩士
【學(xué)位授予年份】:2014
【分類號】:F270.7
【參考文獻(xiàn)】
相關(guān)期刊論文 前1條
1 張玉林,陳劍;企業(yè)信息化戰(zhàn)略規(guī)劃的一種新的分析框架模型[J];管理科學(xué)學(xué)報(bào);2005年04期
,本文編號:1865377
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