Y化妝品公司供應(yīng)鏈績(jī)效評(píng)價(jià)及改進(jìn)研究
本文選題:供應(yīng)鏈 切入點(diǎn):績(jī)效評(píng)價(jià) 出處:《華東理工大學(xué)》2014年碩士論文 論文類型:學(xué)位論文
【摘要】:貿(mào)易的全球化帶動(dòng)國(guó)際化分工的形成,市場(chǎng)競(jìng)爭(zhēng)的模式已經(jīng)從企業(yè)之間的競(jìng)爭(zhēng)轉(zhuǎn)向供應(yīng)鏈之間的競(jìng)爭(zhēng),企業(yè)要想提升其產(chǎn)品的生產(chǎn)能力,就有必要提升其供應(yīng)鏈的整體競(jìng)爭(zhēng)優(yōu)勢(shì)。供應(yīng)鏈管理績(jī)效評(píng)價(jià)是供應(yīng)鏈管理的重要內(nèi)容之一,它能夠衡量供應(yīng)鏈目標(biāo)的實(shí)現(xiàn)程度,從而為各相關(guān)企業(yè)的管理者提供信息支持。 基于此,本文對(duì)Y化妝品公司的供應(yīng)鏈管理績(jī)效進(jìn)行了研究。在對(duì)Y化妝品公司的供應(yīng)鏈管理現(xiàn)狀進(jìn)行剖析的基礎(chǔ)上,本文構(gòu)建了Y公司供應(yīng)鏈管理績(jī)效評(píng)價(jià)指標(biāo)體系,并利用AHP方法構(gòu)建了一個(gè)評(píng)價(jià)模型,以對(duì)Y公司供應(yīng)鏈管理績(jī)效進(jìn)行評(píng)價(jià),從而尋找影響Y公司供應(yīng)鏈管理績(jī)效的關(guān)鍵因素,以采取針對(duì)性策略以提升其供應(yīng)鏈管理績(jī)效。 通過(guò)以上研究發(fā)現(xiàn),Y公司在總資產(chǎn)周轉(zhuǎn)率、負(fù)債率、產(chǎn)品合格率、與供應(yīng)商關(guān)系等方面存在不足,使得其利用AHP方法得到的評(píng)價(jià)不是很高。最終,從本文提出的評(píng)價(jià)模型出發(fā),綜合考慮供應(yīng)鏈管理的內(nèi)部、外部及整體評(píng)價(jià)指標(biāo)的變化,給出了一些針對(duì)性的建議,例如:減少主要物料庫(kù)存,優(yōu)化供應(yīng)商,共享產(chǎn)品銷售計(jì)劃和銷售量信息等,從而有效的提升了公司的供應(yīng)鏈管理績(jī)效。
[Abstract]:The globalization of trade has led to the formation of international division of labor. The mode of market competition has shifted from competition among enterprises to competition between supply chains. Enterprises want to enhance their production capacity of their products. It is necessary to enhance the overall competitive advantage of its supply chain. Supply chain management performance evaluation is one of the important contents of supply chain management, it can measure the degree of realization of supply chain objectives, thus providing information support for managers of relevant enterprises. Based on this, this paper studies the performance of supply chain management of Y Cosmetics Company. On the basis of analyzing the current situation of supply chain management of Y Cosmetics Company, this paper constructs the performance evaluation index system of supply chain management of Y Cosmetics Company. An evaluation model is constructed by using the AHP method to evaluate the performance of supply chain management in Y Company, so as to find the key factors that affect the performance of supply chain management of Y Company, and to adopt targeted strategies to improve the performance of supply chain management. Through the above research, it is found that there are some deficiencies in the total assets turnover ratio, debt ratio, product qualified rate, relationship with suppliers and so on, which makes the evaluation obtained by using AHP method not very high. Based on the evaluation model proposed in this paper, considering the changes of internal, external and overall evaluation indexes of supply chain management, some specific suggestions are given, such as reducing the inventory of main materials, optimizing suppliers, and so on. Share product sales plan and sales information, thus effectively improve the company's supply chain management performance.
【學(xué)位授予單位】:華東理工大學(xué)
【學(xué)位級(jí)別】:碩士
【學(xué)位授予年份】:2014
【分類號(hào)】:F274;F416.72
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