發(fā)布時(shí)間：2018-03-17 21:38

  本文選題：供應(yīng)鏈　切入點(diǎn)：關(guān)系生命周期　出處：《江蘇科技大學(xué)》2014年碩士論文　論文類型：學(xué)位論文

【摘要】：供應(yīng)鏈管理模式順應(yīng)資源稀缺、通訊技術(shù)普及、顧客需求多樣化、消費(fèi)主張更新快等特點(diǎn)，為持續(xù)降低生產(chǎn)成本和提高客戶服務(wù)質(zhì)量提供了有效的組織合作模式。供應(yīng)鏈以集成化的管理思想，整合供需網(wǎng)鏈上企業(yè)的優(yōu)勢(shì)資源、能力，在提升整體績(jī)效的同時(shí)，創(chuàng)造單個(gè)企業(yè)無(wú)法企及的核心競(jìng)爭(zhēng)力，實(shí)現(xiàn)各成員企業(yè)與供應(yīng)鏈整體的多贏和可持續(xù)發(fā)展。而供應(yīng)鏈中合作與競(jìng)爭(zhēng)并存的企業(yè)間關(guān)系，使得利益的協(xié)調(diào)難度大、機(jī)會(huì)主義行為泛濫、合作穩(wěn)定性差，合作關(guān)系不持久，導(dǎo)致長(zhǎng)期共贏合作目標(biāo)難以實(shí)現(xiàn)，供應(yīng)鏈管理模式應(yīng)有的突出優(yōu)勢(shì)難以發(fā)揮。 為穩(wěn)定供應(yīng)鏈長(zhǎng)期合作關(guān)系，提升供應(yīng)鏈合作績(jī)效，以利益協(xié)調(diào)為主的激勵(lì)機(jī)制被逐步引入供應(yīng)鏈成員間關(guān)系治理，但激勵(lì)實(shí)踐的效果并不理想，合作穩(wěn)定性和利益持續(xù)性嚴(yán)重不足，，已有統(tǒng)計(jì)資料表明，供應(yīng)鏈合作失敗的比率超過(guò)50%，由此可知，深入探討供應(yīng)鏈激勵(lì)問(wèn)題具有十分重要的意義。 本研究從關(guān)系持續(xù)發(fā)展角度，基于關(guān)系生命周期，從供應(yīng)鏈“類生命”系統(tǒng)視角，探討影響供應(yīng)鏈成員企業(yè)間激勵(lì)的因素、作用機(jī)理及其動(dòng)態(tài)差異，得出相應(yīng)結(jié)論，并以此為階段性關(guān)系治理的依據(jù)，討論關(guān)系生命周期主要階段的激勵(lì)策略和整體實(shí)施思路，旨在為供應(yīng)鏈激勵(lì)實(shí)踐提供實(shí)質(zhì)性的幫助。本文提出“類生命”激勵(lì)分析視角，在現(xiàn)有理論和研究基礎(chǔ)上，識(shí)別出供應(yīng)鏈激勵(lì)的影響因素，構(gòu)建包含經(jīng)濟(jì)、“精神”和制度環(huán)境三個(gè)層面的影響因素體系。經(jīng)濟(jì)層面因素為利益分配、專用投資；“精神”層面因素包括信任水平、企業(yè)聲譽(yù)和文化兼容性；制度環(huán)境因素包括市場(chǎng)化程度和政府管制，并提取了機(jī)會(huì)主義和合作績(jī)效作為供應(yīng)鏈激勵(lì)效用衡量維度。本文借鑒現(xiàn)有的關(guān)系生命周期劃分方法，構(gòu)建了激勵(lì)影響因素假設(shè)模型。通過(guò)設(shè)計(jì)發(fā)放問(wèn)卷調(diào)查收集相關(guān)數(shù)據(jù)，使用SPSS軟件和AMOS軟件對(duì)數(shù)據(jù)進(jìn)行了統(tǒng)計(jì)分析、信度分析、探索性因子分析、驗(yàn)證性因子分析和結(jié)構(gòu)方程假設(shè)檢驗(yàn)，得出了各層面影響因素在關(guān)系生命周期階段的影響作用。通過(guò)對(duì)影響因素作用的縱向和橫向綜合比較，提出了以利益分配為主線的系統(tǒng)的供應(yīng)鏈激勵(lì)策略的思路。最后，從關(guān)系生命周期角度，以主要關(guān)系階段為劃分，分別分析得出關(guān)系考察期、成長(zhǎng)期和成熟期的激勵(lì)基本策略。
[Abstract]:Supply chain management model conforms to the characteristics of scarcity of resources, popularization of communication technology, diversification of customer demand, rapid renewal of consumption claims, and so on. It provides an effective mode of organization and cooperation for continuously reducing production cost and improving customer service quality. Supply chain integrates the superior resources and capabilities of enterprises in the supply and demand network chain with integrated management ideas, and at the same time improves the overall performance. Create core competitiveness that can not be reached by a single enterprise, realize the multi-win and sustainable development of each member enterprise and the supply chain as a whole. However, the cooperation and competition exist in the supply chain, which makes the coordination of interests difficult. The opportunism behavior is overflowing, the cooperation stability is poor, the cooperation relationship is not lasting, it is difficult to realize the long-term win-win cooperation goal, and the outstanding advantage of the supply chain management mode is difficult to play. In order to stabilize the long-term cooperative relationship of the supply chain and improve the cooperative performance of the supply chain, the incentive mechanism based on the coordination of interests is gradually introduced into the governance of the relationship between the members of the supply chain, but the effect of incentive practice is not satisfactory. The cooperation stability and benefit persistence are seriously insufficient, and the existing statistical data show that the failure rate of supply chain cooperation exceeds 50%. Therefore, it is of great significance to explore the supply chain incentive problem in depth. From the perspective of sustainable development of relationship, based on the relationship life cycle, this study discusses the factors, mechanism and dynamic differences of incentive among supply chain members from the perspective of supply chain "Life-like" system, and draws the corresponding conclusions. Based on this, this paper discusses the incentive strategy and the overall implementation of the main phases of the relationship life cycle in order to provide substantial help for the supply chain incentive practice. This paper puts forward the perspective of "Like Life" incentive analysis. On the basis of existing theories and researches, this paper identifies the influencing factors of supply chain incentives, and constructs a system of influencing factors including economy, "spirit" and institutional environment. Special investment; "spiritual" factors include the level of trust, corporate reputation and cultural compatibility, institutional environment factors including the degree of marketization and government regulation, This paper draws on opportunism and cooperative performance as the measure dimension of supply chain incentive utility. Based on the existing relationship life cycle division method, this paper constructs a hypothetical model of incentive influencing factors, and collects relevant data by designing and issuing questionnaires. The statistical analysis, reliability analysis, exploratory factor analysis, confirmatory factor analysis and structural equation hypothesis test were carried out using SPSS and AMOS software. Through the comprehensive comparison between vertical and horizontal effects of influencing factors, this paper puts forward the idea of supply chain incentive strategy with the main line of benefit distribution as the main line. From the angle of relationship life cycle, the basic incentive strategies of relationship investigation period, growth period and mature period are obtained by dividing the main relationship stages.
【學(xué)位授予單位】：江蘇科技大學(xué)
【學(xué)位級(jí)別】：碩士
【學(xué)位授予年份】：2014
【分類號(hào)】：F224;F274

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