淺析濟南趵突泉旅游紀(jì)念品的特色化設(shè)計
發(fā)布時間:2019-01-30 13:35
【摘要】:泉,源自山、流入城、聚成河、匯入湖。 泉,是濟南的生命與靈魂,濟南人世代臨泉而居,《老殘游記》中描寫的“家家泉水,戶戶垂楊”是濟南人生活的寫照。四大泉群、七十二名泉將這座古老的“濟南府”潤澤的宛若江南一般,具有一定品牌效應(yīng)的“泉城”美稱飲譽海內(nèi)外,而趵突泉作為“泉城”旅游的一顆璀璨明珠,它除了擁有大自然賦予的美景之外,更多的魅力則是源于齊魯大地這片沃土賦予它的歷史文化。 本文以“天下第一泉”趵突泉旅游紀(jì)念品特色化設(shè)計為主題,將泉水旅游資源和紀(jì)念品設(shè)計緊密聯(lián)系在一起,形成獨特的“趵突泉元素”。筆者從趵突泉的“泉脈”與“文脈”相交融談起,對趵突泉旅游紀(jì)念品相關(guān)元素進行了分類梳理。以地域性和文化特色上的分析為主,從開發(fā)、設(shè)計、生產(chǎn)等方面解決現(xiàn)今趵突泉旅游紀(jì)念品特色匱乏、藝術(shù)性缺失的問題。在強調(diào)趵突泉旅游紀(jì)念品特色化的同時,也從游客藝術(shù)審美的角度對趵突泉旅游紀(jì)念品進行了分析。同時,筆者總結(jié)了趵突泉旅游紀(jì)念品的設(shè)計方法,從多角度分析提取趵突泉符號(圖案),從“物”到“形”、從“意”到“義”,在運用點線面等視覺元素突出特色與內(nèi)涵的同時,提供更多的設(shè)計創(chuàng)意。 所以筆者在選題時希望從自己所學(xué)專業(yè),,通過對濟南趵突泉圖形元素進行分析、提取,對其中的藝術(shù)創(chuàng)作與設(shè)計考量進行實踐性的探究,力求在體現(xiàn)趵突泉藝術(shù)價值過程中從特色化的角度來滿足旅游紀(jì)念品作為留念與饋贈的需求。
[Abstract]:Spring, from the mountains, into the city, into a river, into the lake. Spring is the life and soul of Jinan. Jinan people live in the spring for generations. The description of "the spring water of every family" in the Book of Journey of Lao can is the portrayal of the life of Jinan people. Four spring groups, 72 springs will this ancient "Jinan House" moist like Jiangnan general, with a certain brand effect of "Quancheng" drink reputation at home and abroad, and Baotu Spring as a "spring city" tourism a bright pearl, In addition to the beauty endowed by nature, it has more charisma derived from the history and culture of Qilu, a fertile land. In this paper, the special design of Baotu Spring tourist souvenirs is the theme of "the first Spring in the World", which closely links the spring tourism resources with the souvenir design, and forms a unique "Baotu Spring element". The author begins with the blending of "spring pulse" and "cultural context" of Baotu Spring, and classifies the relevant elements of tourist souvenirs in Baotu Spring. Based on the analysis of regional and cultural characteristics, the problems of lacking in characteristics and artistic quality of tourist souvenirs in Baotu Spring are solved from the aspects of development, design and production. At the same time, it also analyzes the tourist souvenirs of Baotu Spring from the point of view of artistic appreciation of tourists. At the same time, the author summarized the design method of the tourist souvenirs of Baotu Spring, analyzed and extracted Baotu Spring symbols (patterns) from various angles, from "things" to "shapes", from "meaning" to "meaning". In the use of visual elements such as points, lines and surfaces to highlight the characteristics and connotations, to provide more creative design. Therefore, the author hopes to analyze and extract the graphic elements of Jinan Baotu Spring from what he has learned, and to explore the artistic creation and design considerations of them in a practical way. In the process of embodying the artistic value of Baotu Spring, the author tries to satisfy the demand of tourist souvenirs as memorials and gifts from the perspective of characteristics.
【學(xué)位授予單位】:山東藝術(shù)學(xué)院
【學(xué)位級別】:碩士
【學(xué)位授予年份】:2014
【分類號】:TB472
本文編號:2418178
[Abstract]:Spring, from the mountains, into the city, into a river, into the lake. Spring is the life and soul of Jinan. Jinan people live in the spring for generations. The description of "the spring water of every family" in the Book of Journey of Lao can is the portrayal of the life of Jinan people. Four spring groups, 72 springs will this ancient "Jinan House" moist like Jiangnan general, with a certain brand effect of "Quancheng" drink reputation at home and abroad, and Baotu Spring as a "spring city" tourism a bright pearl, In addition to the beauty endowed by nature, it has more charisma derived from the history and culture of Qilu, a fertile land. In this paper, the special design of Baotu Spring tourist souvenirs is the theme of "the first Spring in the World", which closely links the spring tourism resources with the souvenir design, and forms a unique "Baotu Spring element". The author begins with the blending of "spring pulse" and "cultural context" of Baotu Spring, and classifies the relevant elements of tourist souvenirs in Baotu Spring. Based on the analysis of regional and cultural characteristics, the problems of lacking in characteristics and artistic quality of tourist souvenirs in Baotu Spring are solved from the aspects of development, design and production. At the same time, it also analyzes the tourist souvenirs of Baotu Spring from the point of view of artistic appreciation of tourists. At the same time, the author summarized the design method of the tourist souvenirs of Baotu Spring, analyzed and extracted Baotu Spring symbols (patterns) from various angles, from "things" to "shapes", from "meaning" to "meaning". In the use of visual elements such as points, lines and surfaces to highlight the characteristics and connotations, to provide more creative design. Therefore, the author hopes to analyze and extract the graphic elements of Jinan Baotu Spring from what he has learned, and to explore the artistic creation and design considerations of them in a practical way. In the process of embodying the artistic value of Baotu Spring, the author tries to satisfy the demand of tourist souvenirs as memorials and gifts from the perspective of characteristics.
【學(xué)位授予單位】:山東藝術(shù)學(xué)院
【學(xué)位級別】:碩士
【學(xué)位授予年份】:2014
【分類號】:TB472
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