【摘要】：隨著消費(fèi)文化的發(fā)展和衍變,產(chǎn)品意義成為消費(fèi)者購買產(chǎn)品的重要因素。針對現(xiàn)有研究局限于用戶需求和技術(shù)發(fā)展,結(jié)合設(shè)計(jì)者的引導(dǎo)作用,提出基于產(chǎn)品意義、用戶需求和技術(shù)發(fā)展的創(chuàng)新前端機(jī)會識別流程。通過劃分用戶群體,分別研究用戶群需求、產(chǎn)品關(guān)鍵技術(shù)狀態(tài)以及產(chǎn)品意義影響因素并確定設(shè)計(jì)目標(biāo),并將上述三方面整理歸類為創(chuàng)新機(jī)會線索,利用多種創(chuàng)新工具和創(chuàng)新思維將整理歸類的機(jī)會線索集成轉(zhuǎn)換為創(chuàng)新機(jī)會;基于用戶需求、產(chǎn)品意義、技術(shù)發(fā)展這三方面的約束及企業(yè)理念、資金等因素,選擇更適合企業(yè)發(fā)展的幾個(gè)機(jī)會點(diǎn)作為機(jī)會方案。最后通過射釘槍的機(jī)會識別過程,驗(yàn)證了該方法的可行性。該方法實(shí)現(xiàn)了設(shè)計(jì)驅(qū)動、市場驅(qū)動和技術(shù)驅(qū)動共同作用的機(jī)會識別,在滿足用戶需求、適應(yīng)技術(shù)發(fā)展的同時(shí)表達(dá)了產(chǎn)品意義,為產(chǎn)品進(jìn)化升級提供方案。
[Abstract]:With the development and evolution of consumer culture, product significance has become an important factor for consumers to buy products. In view of the limitation of the existing research on user needs and technological development, combined with the guiding role of designers, the paper proposes an innovative front-end opportunity identification process based on product meaning, user needs and technological development. By dividing the user group, studying the demand of the user group, the state of the key technology of the product and the influencing factors of the product meaning, and determining the design goal, the above three aspects are classified as the clue of the innovation opportunity. Using a variety of innovative tools and innovative thinking to sort out the opportunities to integrate clues into opportunities for innovation; Based on the constraints of customer demand, product significance and technology development, as well as enterprise concept, capital and other factors, several opportunity points which are more suitable for enterprise development are selected as opportunity schemes. Finally, the feasibility of the method is verified by the chance recognition process of the nail gun. This method realizes the opportunity recognition of the interaction of design drive, market drive and technology drive. It can meet the needs of users, adapt to the development of technology and express the significance of product, and provide a scheme for product evolution and upgrading.
【作者單位】： 四川大學(xué)制造科學(xué)與工程學(xué)院;
【基金】：國家自然科學(xué)基金重點(diǎn)項(xiàng)目(51435011)
【分類號】：TB472
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本文編號：2378456