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通感感覺挪移在產(chǎn)品設(shè)計中的應(yīng)用研究

發(fā)布時間:2018-08-21 07:05
【摘要】:日新月異的社會變遷以及日益激烈的市場競爭帶來了人類物質(zhì)世界的極大發(fā)展,與此同時,也使得用戶的感性需求得到前所未有的關(guān)注。如今,單一感覺的產(chǎn)品已經(jīng)不能滿足用戶的情感需求,用戶希望購買產(chǎn)品能滿足基本功能需求的基礎(chǔ)上,還能給自己帶來更多感官及心理上的體驗,以達到與產(chǎn)品產(chǎn)生情感上的共鳴。這時候通感在設(shè)計中就起著非常重要的作用,它能實現(xiàn)用戶與產(chǎn)品更好地交流,在滿足用戶心理需求的同時還能帶給用戶精神上的愉悅。通感在產(chǎn)品設(shè)計中的應(yīng)用,在豐富了產(chǎn)品的表現(xiàn)形式的同時也提升了用戶體驗。首先對通感中“本覺”到“通覺”的三種表現(xiàn)形式,即感覺挪移、多覺疊加以及意象互通進行了分析與研究,明確了感覺挪移是通感的基礎(chǔ)與核心。其次,從用戶的體驗角度分析了感覺挪移在產(chǎn)品設(shè)計中的作用,并從用戶感知感覺挪移產(chǎn)品的層面分析了感覺挪移在產(chǎn)品設(shè)計中的轉(zhuǎn)換條件。同時,結(jié)合典型案例研究分析,歸納總結(jié)了感覺挪移在產(chǎn)品設(shè)計中的應(yīng)用策略。之后,本文在上述研究的基礎(chǔ)上重點研究感覺挪移中“本覺”與“通覺”的轉(zhuǎn)換過程,通過對用戶在感覺挪移產(chǎn)品中的解碼過程分析與設(shè)計師在感覺挪移產(chǎn)品中的編碼過程分析,總結(jié)了感覺挪移在產(chǎn)品設(shè)計中的構(gòu)建流程,從而也為本次研究的設(shè)計實踐提供了理論依據(jù)及設(shè)計思路。最后,基于上述應(yīng)用理論研究,本次實踐研究的重點是設(shè)計音響中“視覺”與“聽覺”的轉(zhuǎn)換,通過研究目標用戶——聽力障礙人群,尋找“視覺”與“聽覺”的關(guān)聯(lián)性轉(zhuǎn)換特征,明確音響中“視覺”與“聽覺”的鏈接點,并分別提取“視覺”信息與“聽覺”信息,最終完成轉(zhuǎn)換的設(shè)計。通感音響產(chǎn)品的設(shè)計一方面為弱聽用戶提供了一個享受音樂途徑,促進了他們與普通人的正常交流。另一方面,在滿足用戶情感需求的基礎(chǔ)上,進一步豐富了用戶的綜合體驗。與此同時,本次設(shè)計實踐研究也驗證了前期理論研究的可行性與合理性,進一步明確了通感感覺挪移產(chǎn)品在加強用戶體驗上帶來的重要意義。
[Abstract]:The rapid social changes and the increasingly fierce market competition have brought great development of the material world of human beings, at the same time, the perceptual needs of users have received unprecedented attention. Today, a single feeling product can no longer meet the emotional needs of the user. Users want to buy a product that meets the basic functional needs, and can also bring more sensory and psychological experiences to themselves. To achieve emotional resonance with the product. At this time synaesthesia plays a very important role in the design. It can realize better communication between users and products and bring users spiritual pleasure while meeting the psychological needs of users. The application of synaesthesia in product design not only enriches the form of product expression, but also improves the user experience. This paper first analyzes and studies the three forms of synaesthesia, that is, sensory shift, multi-sense superposition and image intercommunication, and makes it clear that sensory shift is the basis and core of synaesthesia. Secondly, from the perspective of user experience, the role of sensory mobility in product design is analyzed, and the conversion conditions of sensory displacement in product design are analyzed from the perspective of user perception of moving products. At the same time, combined with typical case study, the application strategy of sensory shift in product design is summarized. Then, based on the above research, this paper focuses on the transformation process of "sense" and "sense" in sensory shift. By analyzing the decoding process of the user in the sensory moving product and the coding process of the designer in the sensory moving product, the construction process of the sensory shift in the product design is summarized. It also provides the theoretical basis and design idea for the design practice of this research. Finally, based on the above applied theory research, the focus of this practical research is to design the conversion of "vision" and "hearing" in audio system, and to study the target users-the people with hearing impairment. This paper looks for the characteristics of the relevance conversion between "vision" and "hearing", clarifies the link points between "vision" and "hearing" in sound, and extracts the information of "vision" and "hearing" respectively, and finally completes the design of the transformation. The design of synesthesia audio products on the one hand provides a way for users to enjoy music and promote their normal communication with ordinary people. On the other hand, it enriches the comprehensive experience of users on the basis of satisfying their emotional needs. At the same time, the design practice also verifies the feasibility and rationality of the previous theoretical research, and further clarifies the significance of the synaesthesia moving product in strengthening the user experience.
【學位授予單位】:江蘇大學
【學位級別】:碩士
【學位授予年份】:2017
【分類號】:TB472

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