本文選題：竹產品　切入點：文化創(chuàng)意　出處：《湖南科技大學》2017年碩士論文

【摘要】：文化創(chuàng)意產品設計是以物質產品為載體,傳承民族文化,實現(xiàn)文化認同,寄托情感訴求,驅動傳統(tǒng)產業(yè)創(chuàng)新發(fā)展的有效策略和方法。近年來,隨著工業(yè)設計與制造行業(yè)不斷向“工業(yè)4.0”時代邁進,傳統(tǒng)文化創(chuàng)意產業(yè)也呈現(xiàn)出同樣的趨勢。與此同時,消費者對承載傳統(tǒng)文化精神的文化創(chuàng)意產品的需求日益增強。在此情形下,我國傳統(tǒng)竹材料以其優(yōu)秀的物理特性和豐富的人文精神與審美內涵,在現(xiàn)代科學技術的支持下實現(xiàn)了材料的轉型與優(yōu)化,新型竹材料成為一種能滿足現(xiàn)代消費者需求的新物質載體。在我國,雖然竹產品的使用歷史悠久且發(fā)展前景廣闊,但也存在著工藝及設計理念保守落后等問題。鑒于上述認知,本文研究旨在基于傳統(tǒng)審美理念,運用現(xiàn)代創(chuàng)意設計方法來展現(xiàn)傳統(tǒng)竹文化的魅力。首先,本文在了解生存、生產、生活中傳統(tǒng)竹制品的設計特點與文化影響的基礎上,針對傳統(tǒng)審美意識下的竹制品與現(xiàn)代審美觀下竹產品的共性與不同點,歸納出材質、工藝、形態(tài)、色彩、藝術、文化、意境等傳統(tǒng)竹文化元素在產品中的外在表現(xiàn)。其次,結合國內外優(yōu)秀設計案例分析說明,即使在現(xiàn)代消費市場中,消費者對于傳統(tǒng)竹文化產品也有功能、情感、審美上的消費需求。再通過深入研究,進而發(fā)現(xiàn)創(chuàng)意可以分為材料、工藝和文化概念等不同層面,而基于傳統(tǒng)文化的創(chuàng)意并不意味著顛覆和革命。并且,本文嘗試以傳統(tǒng)審美理念指導下現(xiàn)代設計方法的三種新思路去發(fā)掘傳統(tǒng)竹文化,即重“文質觀”與系統(tǒng)思考法、“道法自然”與仿生設計法以及營造“意境”與抽象設計法。最后,以“流水之致,以竹之茗”傳統(tǒng)竹文化創(chuàng)意桌椅的實例來證明上述設計新方法在現(xiàn)代文化創(chuàng)意產業(yè)發(fā)展趨勢下的可行性�？梢哉J為,本文的研究對完善以中國傳統(tǒng)文化內涵為核心的設計理論體系具有借鑒意義,能使中國設計更具根基,更加符合時代發(fā)展的需求,并在對傳統(tǒng)文化的挖掘過程中促使其走向世界。
[Abstract]:Cultural and creative product design is an effective strategy and method to carry on the national culture, realize the cultural identity, place the emotional appeal and drive the innovation and development of the traditional industry with the material product as the carrier.In recent years, with the industrial design and manufacturing industry moving to the "industry 4.0" era, the traditional cultural and creative industries also show the same trend.At the same time, consumers' demand for cultural and creative products bearing the spirit of traditional culture is increasing day by day.In this case, the traditional bamboo materials in China have been transformed and optimized with the support of modern science and technology because of their excellent physical characteristics and rich humanistic spirit and aesthetic connotation.New bamboo material has become a new material carrier to meet the needs of modern consumers.In China, bamboo products have a long history and broad development prospects, but there are still some problems such as conservative and backward technology and design ideas.In view of the above cognition, the purpose of this study is to show the charm of traditional bamboo culture by using modern creative design method based on traditional aesthetic concept.First of all, on the basis of understanding the design characteristics and cultural influence of traditional bamboo products in existence, production and life, this paper sums up the materials and techniques of bamboo products based on traditional aesthetic consciousness and the similarities and differences between bamboo products under modern aesthetic standards.Form, color, art, culture, artistic conception and other traditional elements of bamboo culture in the product external performance.Secondly, combined with the domestic and foreign excellent design case analysis, even in the modern consumer market, consumers also have the function, emotion, aesthetic consumption demand for traditional bamboo cultural products.Through further research, it is found that creativity can be divided into different levels, such as material, technology and cultural concepts, and creativity based on traditional culture does not mean subversion and revolution.In addition, this paper tries to explore the traditional bamboo culture with three new ideas of modern design method guided by traditional aesthetic idea, that is, emphasizing the "cultural view" and the method of systematic thinking."Taoism" and "bionic design", as well as "artistic conception" and "abstract design".Finally, the example of "income" and "bamboo tea" proves the feasibility of the new design method under the development trend of modern cultural and creative industry.It can be concluded that the research in this paper has reference significance for perfecting the design theory system with Chinese traditional cultural connotation as the core, and can make Chinese design more basic and more in line with the needs of the development of the times.And in the mining process of traditional culture to promote it to the world.
【學位授予單位】：湖南科技大學
【學位級別】：碩士
【學位授予年份】：2017
【分類號】：TB472

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本文編號：1729658