【摘要】：正筆者近幾年到多地去旅游,親眼目睹了當(dāng)前中國(guó)旅游市場(chǎng)的種種亂象。通過(guò)多渠道的了解,基本搞清了造成"不合理低價(jià)游"的主要原因。在正常情況下,旅游線路產(chǎn)品報(bào)價(jià)=往返交通費(fèi)+景點(diǎn)門(mén)票價(jià)+食宿費(fèi)用+導(dǎo)游服務(wù)費(fèi)+毛利;而在"零團(tuán)費(fèi)"情況下,旅游線路產(chǎn)品報(bào)價(jià)=往返交通費(fèi)(折扣價(jià))+景點(diǎn)門(mén)票價(jià)(團(tuán)隊(duì)價(jià))+食宿費(fèi)用(團(tuán)隊(duì)協(xié)議價(jià))。也就是說(shuō),
[Abstract]:In recent years, the author has witnessed all kinds of chaos in China's tourism market. Through the understanding of multiple channels, the basic understanding of the cause of "unreasonable low-price travel" the main reasons. Under normal circumstances, the price of the tourist route product = the travel fare, ticket price, room and board fee, tour guide service charge gross profit, while in the case of "zero tour fee", Travel line product quotation = round trip (discount price) scenic spot ticket price (team price) board and lodging (team agreement price). That is to say,
【分類(lèi)號(hào)】：D922.294

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