【摘要】：當代數(shù)據(jù)新聞的特征之一在于數(shù)據(jù)可視化中交互技術的應用。交互敘事基于數(shù)據(jù)庫和算法,生成具有用戶個人意義的敘事內(nèi)容,實現(xiàn)數(shù)據(jù)新聞的"功能性意義"。數(shù)據(jù)新聞對交互敘事應用可分為兩類,一類是基于數(shù)據(jù)庫的探索敘事,另一類是基于游戲的體驗敘事。本文認為數(shù)據(jù)新聞交互敘事的敘事機制分為內(nèi)涵—規(guī)則和外延—程序修辭兩個層面。規(guī)則主導下的敘事不僅作者沒有"死",反而以一種更加隱蔽的方式控制著用戶的思考;程序修辭通過"自然化"的方式在用戶與程序的交互中進行信息傳遞和觀點說服。交互敘事看似賦予用戶敘事自由,本質上是選擇的幻象。
[Abstract]:One of the characteristics of contemporary data news lies in the application of interaction technology in data visualization. Interactive narration is based on database and algorithm, which generates narrative content with personal significance of users and realizes the "functional meaning" of data news. The application of data news to interactive narration can be divided into two categories, one is exploratory narration based on database, the other is experiential narration based on game. This paper holds that the narrative mechanism of interactive narration of data news can be divided into two aspects: connotation-rule and extension-procedural rhetoric. The narrative led by the rules not only does not "die", but controls the thinking of the users in a more covert way, and the program rhetoric carries on the information transmission and the viewpoint persuasion in the interaction between the user and the program in the way of "naturalization". Interactive narration seems to give users the freedom of narration, which is essentially the illusion of choice.
【作者單位】： 山東大學(威海)文化傳播學院;中國人民大學;
【分類號】：G210.7
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本文編號：2506729