論新媒體背景下的紙質(zhì)媒體轉(zhuǎn)型
發(fā)布時間:2018-10-31 17:03
【摘要】:數(shù)字化是當(dāng)今社會不可抵擋的一股浪潮,在科技日益發(fā)達的大背景下,依托新興互聯(lián)網(wǎng)技術(shù)和移動客戶端的完善,新媒體閱讀異軍突起,迅速滲透到人們的日常生活中。在這種情況下,傳統(tǒng)紙質(zhì)媒體的發(fā)展面臨前所未有的挑戰(zhàn),如何轉(zhuǎn)型,是紙質(zhì)媒體首先要解決的一大問題。文章對近幾年來傳統(tǒng)紙質(zhì)媒體的發(fā)展現(xiàn)狀進行分析,指出傳統(tǒng)紙質(zhì)媒體應(yīng)與"互聯(lián)網(wǎng)+"思維緊密結(jié)合起來。
[Abstract]:Digitization is an irresistible tide in today's society. With the development of science and technology and the improvement of new Internet technology and mobile client, the new media reading rises suddenly and quickly penetrates into people's daily life. In this case, the development of traditional paper media is facing unprecedented challenges. This paper analyzes the development of traditional paper media in recent years, and points out that the traditional paper media should be closely combined with the thinking of "Internet".
【作者單位】: 河南經(jīng)貿(mào)職業(yè)學(xué)院;
【分類號】:G206
本文編號:2302974
[Abstract]:Digitization is an irresistible tide in today's society. With the development of science and technology and the improvement of new Internet technology and mobile client, the new media reading rises suddenly and quickly penetrates into people's daily life. In this case, the development of traditional paper media is facing unprecedented challenges. This paper analyzes the development of traditional paper media in recent years, and points out that the traditional paper media should be closely combined with the thinking of "Internet".
【作者單位】: 河南經(jīng)貿(mào)職業(yè)學(xué)院;
【分類號】:G206
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1 張靜和;;紙質(zhì)媒體的自我救贖[J];新聞傳播;2013年06期
2 紀(jì)華強;張雪;;紙質(zhì)媒體官方微博的內(nèi)容評估與運營策略[J];現(xiàn)代經(jīng)濟信息;2014年04期
,本文編號:2302974
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