【摘要】：隨著全球經(jīng)濟(jì)一體化的不斷發(fā)展和國際交流影響力的不斷增強(qiáng),世界各國的聯(lián)系也日益緊密。在體育方面,奧林匹克運(yùn)動會不僅是一場體育盛會,也是世界各國人民關(guān)注的焦點(diǎn)。冬季奧林匹克運(yùn)動會作為它不可或缺的部分,吸引著全世界人民的注意力。世界各國都希望借舉辦冬奧會的機(jī)會來發(fā)展國民經(jīng)濟(jì),推廣國家文化,樹立良好的國家形象,因此它們會積極爭取冬奧會的舉辦權(quán)。在申辦2022年冬奧會的現(xiàn)場,北京能戰(zhàn)勝阿拉木圖最終獲得2022年冬奧會的舉辦權(quán),其陳述人的現(xiàn)場陳述詞起到了很大的影響作用,因此其陳述詞在語言方面值得研究。本研究試圖建立一種新的修辭批評模式,以比徹爾和伯克的修辭情境理論觀點(diǎn),以及亞里士多德的三訴諸理論為框架,針對北京申辦2022年冬奧會現(xiàn)場陳述詞,對王安順、楊瀾、于再清、姚明、張海迪、劉鵬、楊揚(yáng)和李妮娜的申奧現(xiàn)場陳述詞進(jìn)行修辭分析,以期得出北京運(yùn)用中奧陳述戰(zhàn)勝阿拉木圖在修辭方面的意義。本研究結(jié)論如下:首先,通過對北京申奧現(xiàn)場陳述詞進(jìn)行修辭情境分析,本研究發(fā)現(xiàn)北京在陳述詞中對修辭情境內(nèi)容的把控更加到位:從宏觀角度對2022冬奧會做了發(fā)展規(guī)劃;在陳述人物身份選擇上更加全面;并且針對場館自然條件缺陷給出了明確措施。其次,從亞里士多德三訴諸理論進(jìn)行修辭分析,本研究發(fā)現(xiàn)北京在各陳述人的陳述詞中對理性、情感和人格的靈活運(yùn)用與把握使其更能獲取聽眾的認(rèn)同。最后,本研究試圖通過上述兩個理論建立并實(shí)現(xiàn)修辭批評的新模式,為申奧現(xiàn)場陳述詞提供了系統(tǒng)的修辭分析,發(fā)現(xiàn)修辭不僅是一種工具,并且貫穿陳述始終,為以后的申奧國家在如何通過具有修辭技巧的陳述中提高獲取奧運(yùn)舉辦權(quán)的可能性提供了一個新的參考角度。
[Abstract]:With the continuous development of global economic integration and the increasing influence of international exchanges, the world is increasingly closely linked. In sports, the Olympic Games is not only a sports event, but also the focus of attention of people all over the world. The Winter Olympic Games, as an integral part of it, attract the attention of people all over the world. Countries all over the world hope to take the opportunity of hosting the Winter Olympics to develop the national economy, promote national culture and establish a good national image, so they will actively strive for the right to host the Winter Olympics. In the bid for the 2022 Winter Olympics, Beijing won the right to host the 2022 Winter Olympic Games over Almaty, and its narrator's statement played a very important role, so its statement is worth studying in terms of language. This study attempts to establish a new rhetorical criticism model, based on Beachell's and Burke's theory of rhetorical situation, and Aristotle's three-resort theory. In order to get the rhetorical significance of Beijing's victory over Almaty by using Chinese and Olympic statements, the rhetorical analysis is carried out by the on-site statements of Yu Zaiqing, Yao Ming, Zhang Haidi, Zhang Haidi, Zhang Haidi, Zhang Haidi and #china_person which are written on the scene of bidding for the Olympic Games in order to find out the rhetorical significance. The conclusions of this study are as follows: firstly, through the rhetorical situational analysis of the narrative words in the scene of Beijing's Olympic bid, this study finds that Beijing has more proper control over the rhetorical context content in the narrative words: from a macro perspective, it has made a development plan for the 2022 Winter Olympic Games; It is more comprehensive in the choice of persona's identity, and gives some definite measures in view of the defects of the natural conditions of the venue. Secondly, through the rhetorical analysis of Aristotle's three recourse theories, the present study finds that the flexible use and grasp of rationality, emotion and personality in the statements of all the presenters in Beijing make them more approachable to the audience. Finally, this study attempts to establish and implement a new model of rhetorical criticism through the above two theories, which provides a systematic rhetorical analysis for the on-site statements of the Olympic Games. It is found that rhetoric is not only a tool, but also runs through the statements all the time. It provides a new reference for the future Olympic bid countries in how to improve the possibility of obtaining the Olympic Games through rhetorical statements.
【學(xué)位授予單位】：北京交通大學(xué)
【學(xué)位級別】：碩士
【學(xué)位授予年份】：2017
【分類號】：H05

【參考文獻(xiàn)】

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本文編號：2228135