新媒體背景下少數(shù)民族民歌的國際化傳播策略
發(fā)布時間:2018-02-16 19:52
本文關(guān)鍵詞: 新媒體 少數(shù)民族民歌 國際化傳播 策略 出處:《貴州民族研究》2017年02期 論文類型:期刊論文
【摘要】:我國是一個多民族的國家,每個少數(shù)民族在其發(fā)展的過程中都形成了大量的原生態(tài)民歌。少數(shù)民族民歌的國際化傳播有利于促進少數(shù)民族文化與世界文化的交流。然而,目前我國少數(shù)民族民歌國際化傳播的路徑相對較窄,傳播渠道較為有限。隨著新媒體時代的到來,少數(shù)民族民歌國際化傳播迎來了新的發(fā)展機遇和挑戰(zhàn)。分析了當(dāng)前我國少數(shù)民族民歌生存以及國際化傳播的現(xiàn)狀,梳理了少數(shù)民族民歌國際化傳播的機遇與挑戰(zhàn),并在此基礎(chǔ)之上提出了新媒體背景下少數(shù)民族民歌國際化傳播的途徑和策略。
[Abstract]:China is a multi-ethnic country, each minority has formed a large number of original ecological folk songs in the process of its development. The international dissemination of minority folk songs is conducive to promoting the exchange of minority culture and world culture. At present, the path of international dissemination of minority folk songs in China is relatively narrow, and the channels of dissemination are relatively limited. With the arrival of the new media era, The internationalization communication of minority folk songs has ushered in new development opportunities and challenges. This paper analyzes the current situation of the existence and international dissemination of minority folk songs in China, and combs the opportunities and challenges of the internationalization dissemination of minority folk songs. On this basis, this paper puts forward the ways and strategies of internationalization dissemination of minority folk songs under the background of new media.
【作者單位】: 中南財經(jīng)政法大學(xué)新聞與文化傳播學(xué)院;
【基金】:2015年度教育部人文社會科學(xué)研究項目“中國民歌文化的全球化傳承與傳播策略研究”(項目編號:15YJC760125) 中央高;究蒲袠I(yè)務(wù)費專項資金資助項目“藝術(shù)傳播與媒介融合創(chuàng)新研究”(項目編號:2015044)的研究成果
【分類號】:J607
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本文編號:1516308
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