本文選題：裝飾符號 + 產(chǎn)品裝飾�。� 參考：《湖南大學(xué)》2009年碩士論文

【摘要】： 經(jīng)濟高速發(fā)展的社會環(huán)境下,物質(zhì)的滿足已不是人們生活追求的目標(biāo),情感體驗逐漸成為大眾生活的主旋律�，F(xiàn)代人的生活中充斥著各式各樣的產(chǎn)品,對產(chǎn)品的感性訴求是體驗的重要方式。 產(chǎn)品裝飾蘊含豐富的感性元素,它以表面的審美形式為載體,傳達產(chǎn)品的文化意義,它能引發(fā)聯(lián)想,觸動人的內(nèi)心情感。正因如此,產(chǎn)品裝飾已是設(shè)計中需要重點考慮的部分。 本文從符號的角度,對裝飾符號的產(chǎn)生、發(fā)展和特點以及產(chǎn)品設(shè)計中裝飾符號的表達與認(rèn)知進行全方位的分析。 文中首先介紹了符號學(xué)的研究理論,從符號的角度結(jié)合裝飾作為一種視覺文化現(xiàn)象,分析得出裝飾符號的特點為符號能指對符號所指的相對獨立性,也就是肯定了裝飾符號形式脫離符號內(nèi)容的獨立審美意義。并對裝飾符號的產(chǎn)生、發(fā)展以及功能作概略的介紹。 接著,本文在產(chǎn)品背景下分析了裝飾符號的形式表達與裝飾符號內(nèi)容的范疇。從視知覺的角度分析產(chǎn)品裝飾符號形式的認(rèn)知特點,從而得出視知覺對不同產(chǎn)品的裝飾形式表達的影響。并從建構(gòu)性認(rèn)知的角度探討裝飾符號內(nèi)容的認(rèn)知特點,即認(rèn)知主體基于自身已有的知識結(jié)構(gòu),對裝飾內(nèi)容的主動建構(gòu)。 最后,在前期研究的基礎(chǔ)上,本文創(chuàng)新性地提出基于認(rèn)知的產(chǎn)品裝飾屬性分類,即產(chǎn)品裝飾的認(rèn)知屬性。根據(jù)認(rèn)知屬性,從四個方面構(gòu)建不同的產(chǎn)品裝飾設(shè)計步驟,并應(yīng)用于設(shè)計實踐,以探討其可行性和有效性。
[Abstract]:In the social environment of rapid economic development, material satisfaction is not the goal of people's life, and emotional experience is becoming the main theme of public life. The life of modern people is full of all kinds of products, the perceptual appeal of products is an important way of experience. Product decoration contains rich perceptual elements. It conveys the cultural significance of the product with the superficial aesthetic form as the carrier, and it can trigger association and touch people's inner feelings. For this reason, the product decoration has been the important part of the design to be considered. From the point of view of symbol, this paper analyzes the origin, development and characteristics of decorative symbols and the expression and cognition of decorative symbols in product design. In this paper, the research theory of semiotics is first introduced. From the point of view of symbol and decoration as a visual cultural phenomenon, it is concluded that the characteristics of decorative symbol are the relative independence of symbol signifier to the symbol. That is to say, it affirms the independent aesthetic significance of the decorative symbol form from the symbol content. The appearance, development and function of decorative symbols are introduced briefly. Then, this paper analyzes the formal representation of decorative symbols and the category of decorative symbols under the product background. From the perspective of visual perception, the cognitive characteristics of product decorative symbol forms are analyzed, and the influence of visual perception on the expression of decorative forms of different products is obtained. From the perspective of constructive cognition, this paper discusses the cognitive characteristics of decorative symbol content, that is, the active construction of decorative content by the cognitive subject based on its existing knowledge structure. Finally, on the basis of previous research, this paper innovatively puts forward the classification of product decoration attribute based on cognition, that is, cognitive attribute of product decoration. According to cognitive attributes, different design steps of product decoration are constructed from four aspects, and applied to design practice to discuss its feasibility and effectiveness.
【學(xué)位授予單位】：湖南大學(xué)
【學(xué)位級別】：碩士
【學(xué)位授予年份】：2009
【分類號】：J524.1

【引證文獻】

相關(guān)碩士學(xué)位論文 前2條

1 寇元馨;科幻元素在汽車造型設(shè)計中的應(yīng)用[D];吉林大學(xué);2010年

2 張敬波;民族符號在現(xiàn)代產(chǎn)品設(shè)計中應(yīng)用研究[D];南京林業(yè)大學(xué);2010年

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本文編號：1872034