本文選題：多模態(tài)語篇分析 + 反詐騙普法動(dòng)漫　； 參考：《廣東外語外貿(mào)大學(xué)》2013年碩士論文

【摘要】：普法語篇是法律語篇的一個(gè)重要的組成部分，屬于與法律語言學(xué)的研究范疇。隨著新媒體的發(fā)展，普法的形式不再局限于傳單，宣傳冊(cè)，海報(bào)和宣傳欄。這些傳統(tǒng)的宣傳形式大都依靠一種模態(tài)進(jìn)行宣傳，缺乏新意，難以引起大眾的關(guān)注。目前，公安機(jī)關(guān)及普法宣傳者開始運(yùn)用普法動(dòng)漫這一新的普法形式。普法動(dòng)漫綜合運(yùn)用多種模態(tài)，例如，語言，圖片，手勢(shì)，表情，聲音等，向大眾傳遞普法信息。因此，研究此類新的普法形式，關(guān)注其是如何傳遞普法信息，找出語言和圖片之間的相互關(guān)系，是十分必要的。通過研究，也可以為今后普法動(dòng)漫的制作提供意見。 多模態(tài)語篇分析是系統(tǒng)功能理論擴(kuò)展到其他非語言模態(tài)的一種語篇分析方法。它認(rèn)為其他模態(tài)和語言一樣是具有意義潛勢(shì)的。自九十年代誕生以來，它被廣泛運(yùn)用到各種語篇當(dāng)中，如電影語篇，，廣告語篇，新聞?wù)Z篇等。普法語篇的多模態(tài)研究在目前還是一個(gè)新的領(lǐng)域，也是一個(gè)新的發(fā)展趨勢(shì)。 本文選取了一系列的最近制作并在網(wǎng)上發(fā)布的反詐騙普法動(dòng)漫，先以系統(tǒng)功能語言學(xué)和視覺語法為基礎(chǔ)，研究普法語篇的意義構(gòu)建，再結(jié)合Martinec的圖片與文字關(guān)系的框架，研究普法動(dòng)漫中語言與文字的關(guān)系。最后通過問卷和訪問的形式探究這一類飯?jiān)p騙普法動(dòng)漫的效果。通過這些研究，我們希望能找出普法語篇在構(gòu)建意義時(shí)的規(guī)律及文字和圖片如何配合傳遞普法信息，以期能在以后的普法動(dòng)漫制作中能更好的運(yùn)用各種模態(tài)。 分析結(jié)果表明：（1）在概念意義的構(gòu)建中，圖片主要強(qiáng)調(diào)了人物的表情和手勢(shì)，并形象地，直觀地介紹了人物的形象，環(huán)境及詐騙中的重要線索。文字則具體地介紹了詐騙的伎倆，包括騙子如何設(shè)局及如何勸說受害人接受其善意。（2）在人際意義的構(gòu)建中，通過多種圖片和語言資源的運(yùn)用，反詐騙普法動(dòng)漫與大眾建立起社會(huì)關(guān)系以客觀的傳遞普法信息。同時(shí)也通過對(duì)人物的刻畫及態(tài)度資源的運(yùn)用反映出作者對(duì)于詐騙的否定態(tài)度。（3）文字和圖片的關(guān)系則主要從地位及邏輯語義兩個(gè)方面出發(fā)，分別研究二者在概念意義及人際意義中的關(guān)系。結(jié)果發(fā)現(xiàn)，在構(gòu)建概念意義時(shí)，文字和圖片主要是獨(dú)立和從屬的關(guān)系，而在邏輯語義上則主要是延伸關(guān)系。這些關(guān)系說明制作者運(yùn)用圖片和文字兩個(gè)系統(tǒng)共同傳遞普法信息，例如：詐騙伎倆，詐騙財(cái)物等，以使大眾能理解并記住這些信息。在人際意義中，圖片和文字從語義邏輯上來看是互補(bǔ)的關(guān)系，而從圖片和文字的地位而言，三種不同的維度上呈現(xiàn)不同的關(guān)系。在圖片和言語行為上是獨(dú)立關(guān)系，社會(huì)距離而言是互補(bǔ)關(guān)系為主，就態(tài)度而言，圖片和文字是從屬關(guān)系。（4）相較于單模態(tài)的普法語篇，多模態(tài)的普法動(dòng)漫的效果要好些。但是普法動(dòng)漫仍有許多地方需要改善。制作者還需更好的把握?qǐng)D片與文字的關(guān)系，將其靈活運(yùn)用。普法動(dòng)漫的制作質(zhì)量也需進(jìn)一步提高。 本文通過分析普法動(dòng)漫的多模態(tài)語篇拓展了系統(tǒng)功能語言學(xué)和視覺語法運(yùn)用于多模態(tài)語篇分析的研究。本文的分析有助于加深對(duì)普法動(dòng)漫這一多模態(tài)語篇的了解。另外，研究結(jié)果無論是對(duì)于普法動(dòng)漫的制作者還是大眾都將是有意義的。
[Abstract]:It is an important part of legal discourse and belongs to the research category of legal linguistics. With the development of new media, the form of universal law is no longer limited to leaflets, brochures, posters and propaganda columns. Most of these traditional forms of publicity rely on a modality for propaganda, lack of new ideas, and are difficult to attract public attention. Before, the public security organs and the pup propagandists began to use the new generic form of PUFA animation. The general use of many modalities, such as language, pictures, gestures, expressions, sounds, etc., to transmit universal legal information to the public. Mutual relationship is very necessary. Through research, we can also provide advice for the future production of French animation.
Multimodal discourse analysis is a method of discourse analysis that is extended to other nonverbal modalities. It believes that other modes and languages have meaning potential. Since its birth in 90s, it has been widely used in various discourse, such as film discourse, public discourse, news discourse, and so on. At present, research is still a new field, and is also a new development trend.
This paper selects a series of recently produced and published online anti fraud law animation. First, based on the system functional linguistics and visual grammar, it studies the meaning construction of the Prussian text, and then combines the frame of Martinec's picture and text relationship, and studies the relationship between language and text in the cartoon animation. Finally, the form of questionnaire and access is made. Through these studies, we hope to find out the laws of the PUFA discourse in the meaning of construction and how the text and pictures can be used to convey the universal law, so as to be able to make better use of various modalities in the future animation production.
The results show that: (1) in the construction of conceptual meaning, the picture mainly emphasizes the expression and gestures of the characters, and vividly introduces the image of the characters, the environment and the important clues in the fraud. The text introduces the trick of fraud, including how the swindlers set up the Bureau and how to persuade the victims to accept their goodwill. (2) in interpersonal relationships. In the construction of meaning, through the use of a variety of pictures and language resources, the anti fraud universal animation and the public establish social relations to objectively convey the universal legal information. At the same time, it also reflects the author's negative attitude to fraud by the characterization of characters and the use of attitude resources. (3) the relationship between words and pictures is mainly from status and logic. In semantic two aspects, we study the relationship between the two in conceptual meaning and interpersonal meaning. The result is that in the construction of conceptual meaning, the text and pictures are mainly independent and subordinate, while the logical semantics are mainly extended relations. These relations show that the producer uses two systems of pictures and words to pass the common law. Information, such as fraud, fraud, etc. so as to enable the public to understand and remember the information. In interpersonal meaning, pictures and words are complementary in semantic logic. In terms of the status of pictures and words, the three different dimensions are different. In the picture and speech act, the relationship is independent, society is a society. As far as the distance is concerned, the relationship is complementary. As far as the attitude is concerned, the picture and the text are subordinate relations. (4) compared to the single modal general French text, the effect of the multi-modal universal animation is better. However, there are still many places to improve. The producers need to better grasp the relationship between the pictures and the characters, and use them flexibly. The quality of the production needs to be further improved.
This paper analyses the multimodal discourse analysis of systematic functional linguistics and visual grammar by analyzing the multimodal discourse of the anime and anime. This analysis helps to deepen the understanding of the multimodal discourse of the universal cartoon animation. In addition, the research results will be meaningful to both the universal producer and the public. Yes.
【學(xué)位授予單位】：廣東外語外貿(mào)大學(xué)
【學(xué)位級(jí)別】：碩士
【學(xué)位授予年份】：2013
【分類號(hào)】：H15

【參考文獻(xiàn)】

相關(guān)期刊論文 前2條

1 張德祿;穆志剛;;多模態(tài)功能文體學(xué)理論框架探索[J];外語教學(xué);2012年03期

2 張德祿;李玉香;;多模態(tài)課堂話語的模態(tài)配合研究[J];外語與外語教學(xué);2012年01期

本文編號(hào)：1904456