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農(nóng)產(chǎn)品營銷渠道建設(shè)的推進(jìn)研究

發(fā)布時(shí)間:2019-05-23 10:42
【摘要】:農(nóng)產(chǎn)品營銷渠道建設(shè)對于提高農(nóng)民的經(jīng)濟(jì)收入,改善人們的生活具有重要的幫助。營銷渠道建設(shè)是一項(xiàng)多贏的事業(yè),目前我國在農(nóng)產(chǎn)品營銷的過程中還存在一些不完善的地方。通過加強(qiáng)批發(fā)市場建設(shè),完善物流配送體系,提高農(nóng)產(chǎn)品的保鮮品質(zhì)等,對于促進(jìn)農(nóng)產(chǎn)品的營銷具有重要的意義。在新時(shí)期下應(yīng)當(dāng)進(jìn)一步加強(qiáng)對農(nóng)產(chǎn)品營銷渠道建設(shè)的研究,減少營銷過程中的中間環(huán)節(jié),促進(jìn)我國農(nóng)產(chǎn)品產(chǎn)業(yè)的發(fā)展。
[Abstract]:The construction of agricultural marketing channels is of great help to improve farmers' economic income and people's lives. The construction of marketing channel is a win-win undertaking. At present, there are still some imperfections in the process of agricultural product marketing in our country. It is of great significance to promote the marketing of agricultural products by strengthening the construction of wholesale market, perfecting the logistics distribution system and improving the fresh-keeping quality of agricultural products. In the new period, we should further strengthen the research on the construction of agricultural marketing channels, reduce the intermediate links in the marketing process, and promote the development of agricultural products industry in our country.
【作者單位】: 石家莊農(nóng)業(yè)學(xué)校;
【分類號】:F323.7

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