【摘要】：網絡文化已經成為了當代文化傳播的主要形態(tài)之一,它的發(fā)展正在改變著人們的生活方式和交流方式,已經成為當代人類生存的一種模式。網絡文化所反映出來的問題,是全民關注的一個熱點現實問題,它對現實社會產生了巨大的影響,對國家政治秩序、社會穩(wěn)定、傳統文化、藝術形式等形成了巨大的挑戰(zhàn)和沖擊,對當下以至于未來都有著重要影響,因此,網絡文化建設問題是社會主義文化建設在新時期必須予以重視的課題。而對于網絡文化的傳播已經引發(fā)和可能引發(fā)的現實社會效應我們應該有充分的估計和準備,這也是本文以網絡文化為研究對象的根本出發(fā)點,筆者希望通過后現代主義的全新視角揭示網絡文化的本質特征及其引發(fā)的消極影響,從而為進一步全面、深刻地把握網絡文化,促進和諧文化構建提供一些幫助。 網絡文化作為一種新質、新形的文化形態(tài),在眾多方面否定、批判和超越了傳統文化,處處呈現出一種追求感性而輕視理性、追求平俗而反對高雅的后現代文化趨向,而后現代主義所倡導的各種理念也均可在網絡文化中找到依據,網絡文化先天就具有后現代特征,處處表征著后現代理念,所以,在后現代主義的背景下對網絡文化進行剖析,能更加深層次地揭示其特征及文化現象本質。本文立足于中國本土的現實情況,以后現代的視角來研究網絡文化,首先,簡單介紹后現代主義的主要含義和基本特征,在此基礎上,對網絡文化呈現出的后現代特征進行分析,其特征包括：網絡文化的符號化特征、網絡文化的幻象性特征、網絡文化的零碎性特征、網絡文化的仿真性特征、網絡文化的商品性特征、網絡文化的娛樂性特征、網絡世界的去中心化與去權威特征、網絡文化的全球化特征、網絡媒介的異化現象；其次,對網絡文化的后現代狀況帶來的種種消極影響進行剖析和反思,主要從以下幾個方面展開：網絡文化引發(fā)了“后殖民時代”；動搖了主流政治意識形態(tài),權威話語被消解；追求不受限制的自我,道德約束力減弱；網絡文化極強的娛樂性消解了傳統價值準則；人際關系信任危機,現實人際關系冷漠化；虛擬與現實關系斷裂誘發(fā)人格障礙；虛擬替代了現實,人的現實生活能力衰退；最后,針對這些消極影響提出一些應對的建議：充分調動本民族文化的導向和激勵作用,讓先進文化占領網絡陣地；加強網絡素養(yǎng)教育,提高識別抵制負面信息的能力；完善相關法律法規(guī),加強監(jiān)控與管理：加強網絡主體道德自律教育；加強技術創(chuàng)新,研發(fā)自主的計算機操作系統。
[Abstract]:Network culture has become one of the main forms of contemporary cultural communication, its development is changing people's way of life and communication, has become a mode of contemporary human survival. The problem reflected in the network culture is a hot practical issue of concern to the whole people. It has a tremendous impact on the real society, on the national political order, on social stability, on the traditional culture, The art form and so on has formed the huge challenge and the impact, has the important influence to the present even the future, therefore, the network culture construction question is the socialism cultural construction must pay attention to in the new period. And we should fully estimate and prepare for the realistic social effect that the spread of network culture has already initiated and may lead to, which is the basic starting point of this paper to take the network culture as the object of study. The author hopes to reveal the essential characteristics of network culture and its negative effects through a new perspective of postmodernism, so as to provide some help for further comprehensive and profound grasp of network culture and promoting the construction of harmonious culture. As a new quality and new form of culture, the network culture negates, criticizes and transcends the traditional culture in many aspects, and presents a postmodern cultural trend of pursuing sensibility and despising reason, pursuing commonplace and opposing elegance. However, all kinds of ideas advocated by postmodernism can also be found in the network culture. The network culture is born with the postmodernism characteristic and is characterized everywhere. Therefore, in the background of post-modernism, the network culture is analyzed. It can reveal its characteristics and the essence of cultural phenomenon in a deeper level. Based on the reality of China, this paper studies the network culture from the perspective of post-modern. Firstly, it introduces the main meaning and basic characteristics of postmodernism, and on this basis, This paper analyzes the postmodern features of the network culture, which include the symbolic features of the network culture, the illusion characteristics of the network culture, the piecemeal characteristics of the network culture, and the simulation characteristics of the network culture. The commercial characteristics of the network culture, the entertainment characteristics of the network culture, the decentralized and decentralized characteristics of the network world, the globalization characteristics of the network culture, the alienation phenomenon of the network media; secondly, This paper analyzes and reflects on the negative influences brought by the postmodernism of the network culture, mainly from the following aspects: the network culture triggered the "post-colonial era", the mainstream political ideology was shaken, and the authoritative discourse was dispelled; The pursuit of unlimited self, the weakening of moral restraint, the strong entertainment of network culture dispels the traditional value criterion, the crisis of interpersonal relationship trust, the apathy of realistic interpersonal relationship, the break of virtual and realistic relationship induces personality obstacle; Finally, in view of these negative effects, some suggestions are put forward: to fully mobilize the guidance and incentive role of the national culture, let the advanced culture occupy the network position; Strengthen network literacy education, improve the ability to identify and resist negative information; improve relevant laws and regulations, strengthen monitoring and management; strengthen network subject moral self-discipline education; strengthen technological innovation, research and development of independent computer operating system.
【學位授予單位】：浙江師范大學
【學位級別】：碩士
【學位授予年份】：2011
【分類號】：C912.4;G122

【引證文獻】

相關碩士學位論文 前3條

1 祁海成;網絡時代城市青年家用日用瓷產品設計研究[D];景德鎮(zhèn)陶瓷學院;2012年

2 楊麗萍;黑客文化的后現代性分析[D];廣西大學;2012年

3 徐文翔;微博的后現代生存解讀[D];山東師范大學;2013年

，

本文編號：2153640