【摘要】：近年來，旅游業(yè)作為一種清潔高效的服務(wù)性產(chǎn)業(yè)，已經(jīng)越來越受到社會各界人士的普遍關(guān)注。而隨著旅游業(yè)發(fā)展速度和規(guī)模明顯提高，，產(chǎn)業(yè)結(jié)構(gòu)在地區(qū)的穩(wěn)步增長，對地區(qū)經(jīng)濟(jì)的促進(jìn)作用也日益彰顯出來。 旅游資源是一個(gè)地區(qū)旅游業(yè)開發(fā)和發(fā)展的基本條件。要使?jié)撛诘穆糜钨Y源優(yōu)勢轉(zhuǎn)化成現(xiàn)實(shí)的社會經(jīng)濟(jì)優(yōu)勢，必須要對旅游資源的規(guī)模、質(zhì)量、分布和分類進(jìn)行分析，對其作出科學(xué)合理的評價(jià)，進(jìn)而掌握當(dāng)?shù)氐穆糜伍_發(fā)重點(diǎn)，制定出相應(yīng)的科學(xué)開發(fā)對策。因此，進(jìn)行科學(xué)合理的旅游資源評價(jià)是科學(xué)地開發(fā)和保護(hù)旅游資源的重要依據(jù)，有效地保證本地區(qū)的旅游業(yè)的健康可持續(xù)地發(fā)展。 萊蕪市旅游資源豐富，但是旅游業(yè)的發(fā)展速度卻異常滯后。本研究以合理開發(fā)旅游資源為中心，以促進(jìn)地區(qū)旅游業(yè)快速發(fā)展為目的，在對比分析國內(nèi)外旅游資源評價(jià)方法優(yōu)缺點(diǎn)的基礎(chǔ)上，結(jié)合萊蕪市旅游資源的實(shí)際情況，采用專家打分和層次分析相結(jié)合的方法，對萊蕪市旅游資源做出綜合評價(jià)，結(jié)果表明： （1）萊蕪市旅游資源比較豐富，大部分旅游資源處于良好級別。但精品旅游資源較少，知名度較小，開發(fā)潛力巨大。 （2）在旅游資源類型方面，自然旅游資源在質(zhì)量和數(shù)量上都占絕對優(yōu)勢。 （3）從空間分布情況來看，萊蕪市北部地區(qū)旅游資源最好，南部次之，中部相對薄弱。 在此基礎(chǔ)上充分考慮濟(jì)萊協(xié)作區(qū)的即將建立的背景，最終有針對性地從總體定位、旅游產(chǎn)品系列的設(shè)計(jì)、開發(fā)格局和旅游線路設(shè)計(jì)以及保障措施等四個(gè)方面提出了萊蕪市旅游資源的開發(fā)對策。
[Abstract]:In recent years, as a clean and efficient service industry, tourism has attracted more and more attention from all walks of life. With the development speed and scale of tourism obviously improving, the steady growth of industrial structure in the region, the role of promoting the regional economy is also increasingly prominent. Tourism resources are the basic conditions for the development and development of tourism in a region. In order to transform the potential advantages of tourism resources into real social and economic advantages, we must analyze the scale, quality, distribution and classification of tourism resources, make a scientific and reasonable evaluation of them, and then grasp the focal points of local tourism development. To formulate the corresponding scientific development countermeasures. Therefore, scientific and reasonable evaluation of tourism resources is an important basis for the scientific development and protection of tourism resources, and effectively ensures the healthy and sustainable development of tourism in this region. Laiwu City is rich in tourism resources, but the speed of tourism development lags behind. This study focuses on the rational development of tourism resources and aims at promoting the rapid development of regional tourism. On the basis of comparative analysis of the advantages and disadvantages of domestic and foreign tourism resources evaluation methods, combined with the actual situation of tourism resources in Laiwu City, The comprehensive evaluation of the tourism resources in Laiwu City is made by using the method of expert scoring and AHP. The results show that: (1) Laiwu is rich in tourism resources and most of them are in good grade. However, the quality tourism resources are less, the popularity is less, the exploitation potential is huge. (2) in the tourism resources type, the natural tourism resources occupy the absolute superiority in the quality and the quantity. (3) from the spatial distribution situation, the natural tourism resources occupy the absolute superiority. The northern part of Laiwu City has the best tourism resources, followed by the south, and the central region is relatively weak. On this basis, we fully consider the background of the upcoming establishment of the Zilai Cooperation area, and finally, from the overall positioning, the design of the tourism product series, This paper puts forward the countermeasures for the development of tourism resources in Laiwu City from four aspects: the pattern of development, the design of tourist routes and the safeguard measures.
【學(xué)位授予單位】：山東師范大學(xué)
【學(xué)位級別】：碩士
【學(xué)位授予年份】：2014
【分類號】：F592.7

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