本文關(guān)鍵詞： 產(chǎn)業(yè)集群 專業(yè)市場 互動(dòng)關(guān)系 互動(dòng)發(fā)展　出處：《安徽大學(xué)》2014年碩士論文　論文類型：學(xué)位論文

【摘要】：在我國東部和東南部沿海地區(qū),產(chǎn)業(yè)集群形成的“塊狀經(jīng)濟(jì)”現(xiàn)象十分顯著,與此同時(shí),在流通領(lǐng)域的專業(yè)市場往往與產(chǎn)業(yè)集群相伴而生,互動(dòng)發(fā)展,產(chǎn)業(yè)集群和專業(yè)市場共同促進(jìn)了我國區(qū)域經(jīng)濟(jì)的快速發(fā)展,這是我國區(qū)域經(jīng)濟(jì)發(fā)展的重要特征之一。專業(yè)市場是改革開放后我國商品流通渠道變革的產(chǎn)物,隨著我國農(nóng)村工業(yè)化進(jìn)程的快速推進(jìn),專業(yè)市場在我國諸多區(qū)域,尤其是東南沿海地區(qū)獲得快速發(fā)展。盡管如今銷售渠道不斷變革,專業(yè)市場作為中小企業(yè)共享式的銷售平臺(tái)依然發(fā)揮著重要作用。 我國區(qū)域經(jīng)濟(jì)發(fā)展的實(shí)踐亦表明,在產(chǎn)業(yè)集群發(fā)展較好的地區(qū),比如浙江省,往往有相應(yīng)的專業(yè)市場與之形成較好的互動(dòng)發(fā)展關(guān)系。從二者互動(dòng)的歷史進(jìn)行考察,可以發(fā)現(xiàn)有的地區(qū)是先形成產(chǎn)業(yè)集群,隨著產(chǎn)業(yè)規(guī)模的不斷壯大,集群企業(yè)對(duì)銷售渠道的需求日益增加,從而促進(jìn)了專業(yè)市場的形成；而有的地區(qū)是先出現(xiàn)了專業(yè)市場,隨著市場交易規(guī)模的擴(kuò)大,市場逐漸催生了產(chǎn)業(yè)集群。產(chǎn)業(yè)集群和專業(yè)市場的聯(lián)動(dòng)發(fā)展已經(jīng)被證明是有效的區(qū)域經(jīng)濟(jì)發(fā)展模式。然而在新時(shí)期,網(wǎng)絡(luò)營銷給顧客提供新的獲取或了解產(chǎn)品機(jī)會(huì),加上信息技術(shù)和快遞行業(yè)的迅速發(fā)展,這些均為渠道變革提供了新的可能性。與此同時(shí),新商業(yè)模式也改變甚至沖擊著我國產(chǎn)業(yè)集群和專業(yè)市場的運(yùn)營體系和管理模式,這使得產(chǎn)業(yè)集群和專業(yè)市場呈現(xiàn)出新的互動(dòng)發(fā)展形式和特征。 本文以我國傳統(tǒng)的制鞋和服裝行業(yè)中四個(gè)典型地區(qū)的產(chǎn)業(yè)集群和相關(guān)專業(yè)市場為研究對(duì)象,以探尋我國產(chǎn)業(yè)集群和專業(yè)市場互動(dòng)發(fā)展的一般機(jī)理及特征,并試圖探察在新時(shí)期我國典型區(qū)域的產(chǎn)業(yè)集群和專業(yè)市場互動(dòng)發(fā)展的新模式。四個(gè)研究樣本分別來自山東青島女鞋產(chǎn)業(yè)集群、浙江海寧皮革產(chǎn)業(yè)集群、福建泉州制鞋產(chǎn)業(yè)集群、江蘇常熟服裝產(chǎn)業(yè)集群及相對(duì)應(yīng)的專業(yè)市場,它們在服裝和制鞋產(chǎn)業(yè)中保持著良好的發(fā)展態(tài)勢,并且各具特色,因此具有較大的研究價(jià)值。文章首先梳理了產(chǎn)業(yè)集群和專業(yè)市場的相關(guān)理論,以總結(jié)之前學(xué)者對(duì)于產(chǎn)業(yè)集群和專業(yè)市場的研究成果,在此基礎(chǔ)上總結(jié)出產(chǎn)業(yè)集群和專業(yè)市場內(nèi)存在的分工網(wǎng)絡(luò),并對(duì)二者互動(dòng)發(fā)展的一般機(jī)理進(jìn)行了理論推演,最后以四個(gè)地區(qū)產(chǎn)業(yè)集群和專業(yè)市場的互動(dòng)發(fā)展為案例,分析了當(dāng)前我國產(chǎn)業(yè)集群和專業(yè)市場互動(dòng)發(fā)展的現(xiàn)狀、存在的制約因素及問題,在此基礎(chǔ)上提出了相應(yīng)的對(duì)策建議。本文的創(chuàng)新點(diǎn)在于之前學(xué)者的研究多選擇一個(gè)典型區(qū)域作為研究對(duì)象,這樣得出的結(jié)論往往闡釋了某一區(qū)域產(chǎn)業(yè)或市場發(fā)展的特殊要素,當(dāng)尚不具有普遍的指導(dǎo)意義,為規(guī)避此缺陷,本文在我國制鞋和服裝行業(yè)選取了四個(gè)典型地區(qū)作為研究樣本,四個(gè)樣本分別為山東、浙江、江蘇、福建省內(nèi)典型產(chǎn)業(yè)集群和相關(guān)的專業(yè)市場,這四個(gè)區(qū)域?yàn)槲覈凹劢?jīng)濟(jì)”的典型代表,對(duì)其做深入研究可大致探察我國產(chǎn)業(yè)集群和專業(yè)市場互動(dòng)發(fā)展的一般概況；此外,本文從集群和市場的微觀經(jīng)濟(jì)主體出發(fā),推演了產(chǎn)業(yè)集群和專業(yè)市場互動(dòng)發(fā)展的一般機(jī)理,將產(chǎn)業(yè)集群和專業(yè)市場的互動(dòng)發(fā)展劃分為四個(gè)階段,并總結(jié)了每個(gè)階段的發(fā)展特征,這可能為研究產(chǎn)業(yè)集群和專業(yè)市場的互動(dòng)關(guān)系提供了一些新的思路和視角。
[Abstract]:In China's eastern and southeastern coastal areas, the formation of industrial clusters "massive economy" phenomenon is very significant. At the same time, in the circulation of specialized market and industrial clusters often accompanied, interactive development, industrial cluster and specialized market jointly promote China's regional economic development, which is one of the important features of regional the economic development of our country. The professional market is the product of commodity circulation channel change in our country after the reform and opening up, with the rapid development of China's rural industrialization process, the professional market in many regions of China, especially in the southeast coastal areas to achieve rapid development. Although sales channels continue to change, the professional market as small and medium enterprises share sales the platform is still playing an important role.
The practice of regional economic development in China also shows that the developed areas in the industrial cluster in Zhejiang Province, for example, often have the corresponding professional market and the relationship between the formation of good interactive development. Inspect the interaction from the two party history, can be found in some areas is the formation of industrial clusters, with the growing scale of industrial cluster. Demand for enterprise sales channels is increasing, thus promoting the formation of professional market; and some areas are first appeared in the professional market, with the expansion of market scale, the market gradually gave birth to the industrial cluster. The linkage development of industry cluster and the professional market has been proved to be effective mode of regional economic development. However, in the new in network marketing to provide customers with new products or understand the acquisition opportunities, the rapid development of information technology and the courier industry plus, all these provide a new channel change At the same time, the new business mode also changes and even impacts the operation system and management mode of China's industrial cluster and specialized market, which makes the industrial cluster and specialized market showing new interactive development forms and characteristics.
Based on the industrial cluster of four typical regions in China's traditional footwear and clothing industry and related professional market as the research object, to explore the general mechanism and characteristics of industrial clusters in China and the interactive development of the professional market, and tries to explore in the new period of China's typical regional industrial clusters and the new mode of interactive development of the professional market four. The samples are from Shandong Qingdao shoes industry cluster, Zhejiang Haining leather industry cluster, Fujian Quanzhou shoe industry cluster, Jiangsu Changshu garment industry cluster and professional market, they maintained a good momentum of development in the clothing and footwear industry, and their own characteristics, so it has great research value. This article first combing the relevant theory of industrial cluster and specialized market, to summarize the previous scholars on industrial cluster and specialized market research results, on the basis of the total There is a knot of industrial clusters and specialized market in the network of division of labor, and the general mechanism of the two interactive development of the theory, and finally to the interactive development of four regional industrial clusters and specialized market as an example, analyzed the current situation of China's industrial cluster and professional market interaction development present situation, restrictive factors and problems on this basis, put forward the corresponding countermeasures and suggestions. The innovation of this paper is the previous multi select a typical region as the research object, so the conclusion is often explained the specific elements of a regional industry or market development, when there is no universal significance, in order to avoid this defect. This paper in China's footwear and apparel industry selected four typical area as the study sample, four samples respectively in Shandong, Zhejiang, Jiangsu, Fujian Province, a typical industrial cluster and related professional market This, the four area is a typical representative of China's "agglomeration economy", to do a thorough research on its general situation in China can be roughly explored the industrial cluster and the interactive development of the professional market; in addition, from the micro economy cluster and market of deduction of the general mechanism of industrial cluster and specialized market development, will divide the interaction development between the industrial clusters and professional markets into four stages, and summarizes the development characteristics of each stage, which may provide some new ideas and perspectives for the study of the interactive relationship between industrial cluster and professional market.

【學(xué)位授予單位】：安徽大學(xué)
【學(xué)位級(jí)別】：碩士
【學(xué)位授予年份】：2014
【分類號(hào)】：F124

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