【摘要】：我國旅游業(yè)迅猛發(fā)展,旅游信息系統(tǒng)的建設勢在必行。嶗山風景區(qū)作為國家級風景名勝區(qū)和5A級旅游景區(qū)更應該做好旅游信息系統(tǒng)建設的示范。嶗山風景名勝區(qū)是典型的山岳型景區(qū),而且歷史悠久,文化底蘊深厚,是著名的道教名山,旅游資源得天獨厚。根據(jù)嶗山的特點,嶗山風景區(qū)管理局設計了三種旅游線路產(chǎn)品。嶗山風景區(qū)管理局設有九個職能部門和七個基層管理處。目前嶗山風景區(qū)雖然建設了一些旅游信息系統(tǒng),但還存在著許多的不足。通過實地考察調(diào)研,認真分析各業(yè)務部門的信息化需求,結合景區(qū)的發(fā)展戰(zhàn)略,本文丌發(fā)設計了一套涉及嶗山風景區(qū)管理局全業(yè)務流程的旅游信息系統(tǒng)。 嶗山景區(qū)旅游信息系統(tǒng)總體邏輯架構可以概括為：“一個基礎、兩個平臺、雙重體系保障、三個中心、多個應用”；系統(tǒng)的總體技術架構由綜合業(yè)務應用,展示及應用集成平臺,基本應用子系統(tǒng),基礎設施,接入渠道,數(shù)據(jù)資源,丌發(fā)、部署、運行監(jiān)控管理工具,全服務生命周期管理等內(nèi)容構成。 整個信息系統(tǒng)是由以下子系統(tǒng)來支撐的：景管通、呼叫中心、綜合語音調(diào)度、無線數(shù)字集群、多媒體信息發(fā)布、視頻會議、客流統(tǒng)計、三維虛擬景區(qū)、旅游車輛管理。 信息系統(tǒng)整合所采集的數(shù)據(jù),集成所有應用子系統(tǒng),根據(jù)嶗山風景區(qū)的業(yè)務流程,在顯示集成平臺上表現(xiàn)為九個綜合應用：指揮調(diào)度中心、資源保護管理、森林保護管理、旅游服務管理、線上營銷系統(tǒng)、行政執(zhí)法管理、辦公自動化系統(tǒng)、計劃財務管理、人力資源管理。 通過對嶗山風景區(qū)旅游信息系統(tǒng)的開發(fā)設計,得出如下結論：景區(qū)的信息化建設能夠提高景區(qū)的綜合實力和競爭力。景區(qū)的旅游信息系統(tǒng)的設計應緊密貼合景區(qū)的發(fā)展戰(zhàn)略,緊貼景區(qū)的工作內(nèi)容、緊貼景區(qū)的業(yè)務流程,對景區(qū)的管理、服務和營銷等提供信息化的解決方案。景區(qū)的旅游信息系統(tǒng)是一個綜合性的應用系統(tǒng),各個子系統(tǒng)都有相關聯(lián)性,數(shù)據(jù)之間都有交換。景區(qū)的旅游信息系統(tǒng)建設重點是設計多種信息數(shù)據(jù)收集的手段,景區(qū)的信息系統(tǒng)的設計和開發(fā)必須以人為本,既要考慮到游客的需求,又要從管理者的自身實際出發(fā)。在流程和界面的設計上一定要充分考慮到使用者的自身素質(zhì)和計算機水平。景區(qū)的信息系統(tǒng)的設計首先要進行統(tǒng)一的規(guī)劃,規(guī)定好標準、體系、規(guī)范,規(guī)定統(tǒng)一的技術路線,把系統(tǒng)設計成一個開放的、通用的、兼容性強的平臺。GIS系統(tǒng)在景區(qū)的旅游信息系統(tǒng)中的地位非常重要,有了GIS系統(tǒng)作為基礎,景區(qū)的大部分管理對象、管理要素和景觀實物都可以實現(xiàn)虛擬可視化管理,顯得更為形象和直觀。
[Abstract]:With the rapid development of tourism in China, the construction of tourism information system is imperative. Laoshan Scenic area, as a national scenic spot and 5A grade scenic spot, should demonstrate the construction of tourism information system. Laoshan scenic spot is a typical mountain scenic spot with a long history and profound cultural heritage. Laoshan is a famous Taoist mountain with unique tourism resources. According to the characteristics of Laoshan Mountain, the Scenic area Administration of Laoshan has designed three kinds of tourist route products. Laoshan Scenic area Management Bureau has nine functional departments and seven grass-roots management offices. Although Laoshan Scenic spot has built some tourism information systems, there are still many shortcomings. Through the investigation and investigation on the spot, the information demand of each business department is analyzed seriously, and combined with the development strategy of the scenic spot, this paper designs a set of tourism information system involving the whole business process of Laoshan Scenic spot Administration Bureau. The overall logical framework of the tourism information system of Laoshan scenic spot can be summarized as follows: "one foundation, two platforms, dual system guarantee, three centers, multiple applications". Display and application integration platform, basic application subsystem, infrastructure, access channels, data resources, development, deployment, operation monitoring and management tools, full service life cycle management and so on. The whole information system is supported by the following subsystems: King Management, call Center, Integrated Voice scheduling, Wireless Digital Cluster, Multimedia Information release, Video Conference, passenger flow Statistics, 3D Virtual Scenic area, Tourism vehicle Management. According to the business process of Laoshan Scenic area, the information system integrates the collected data and all the application subsystems. According to the business process of Laoshan Scenic spot, the information system shows nine integrated applications on the display and integration platform: command and dispatch center, resource protection management, forest protection management, Tourism service management, online marketing system, administrative law enforcement management, office automation system, planning financial management, human resources management. Through the development and design of the tourism information system of Laoshan scenic spot, the following conclusions are drawn: the information construction of the scenic spot can improve the comprehensive strength and competitiveness of the scenic spot. The design of tourist information system of scenic area should closely match the development strategy of scenic spot, work content of scenic spot, business process of scenic spot, and provide information solution to management, service and marketing of scenic spot. Tourist information system of scenic area is a comprehensive application system, each subsystem has the correlation, the data all has the exchange. The construction of tourist information system in scenic area is focused on designing a variety of means of information data collection. The design and development of information system of scenic area must be people-oriented, which should not only consider the needs of tourists, but also start from the reality of the managers themselves. In the process and interface design must fully take into account the user's own quality and computer level. The design of the information system in the scenic area must first carry out a unified plan, lay down good standards, systems, norms, and a unified technical route, and design the system into an open, universal one. GIs system with strong compatibility is very important in tourism information system of scenic area. With GIS system as the foundation, most management objects, management elements and landscape objects of scenic spot can be realized virtual visual management. Appear more image and intuitionistic.
【學位授予單位】：中國海洋大學
【學位級別】：碩士
【學位授予年份】：2013
【分類號】：F592.7

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