秦皇島旅游立市戰(zhàn)略發(fā)展中的文化資源研究
本文選題:秦皇島 + 全球化; 參考:《燕山大學(xué)》2012年碩士論文
【摘要】:隨著全球化時(shí)代的到來(lái),世界各地的旅游產(chǎn)業(yè)受到前所未有的新的沖擊與挑戰(zhàn),在積極尋求新的旅游亮點(diǎn)過程中,文化正日益成為旅游產(chǎn)業(yè)中新的核心因素之一。作為一個(gè)有著悠久歷史文化以及現(xiàn)代濱海休閑文化的旅游名城,秦皇島如何在新的環(huán)境下打造獨(dú)特的旅游亮點(diǎn)問題正變得日益嚴(yán)峻,本文重點(diǎn)從文化資源因素著手,在關(guān)注作為旅游吸引物的客觀文化的同時(shí),積極挖掘整合其中的主觀文化,尋求主觀文化中體現(xiàn)民族文化深刻內(nèi)涵以及民族凝聚精神的因素,打造以文化為主的特殊的旅游品味,在精神上滿足人們?nèi)找嬖鲩L(zhǎng)的需要的同時(shí),既做到以歷史文化教育國(guó)民的目的,同時(shí)又積極傳承民族傳統(tǒng)文化,保持民族文化的特色,使民族文化在旅游產(chǎn)業(yè)健康和諧發(fā)展中更好的得到傳承。在分析秦皇島獨(dú)具特色的文化資源現(xiàn)狀的同時(shí),根據(jù)秦皇島目前所遇到的國(guó)內(nèi)外良好的發(fā)展機(jī)遇,,在明確旅游立市定位的前提下,改變傳統(tǒng)的旅游模式,走客觀文化與主觀文化相結(jié)合的發(fā)展之路,打造以長(zhǎng)城歷史文化、濱海休閑文化、鄉(xiāng)村民俗文化為核心的旅游主線,進(jìn)一步發(fā)揮秦皇島旅游的文化內(nèi)涵,樹立市民的主人翁意識(shí),全民營(yíng)造港城的文化旅游氛圍,努力開拓國(guó)內(nèi)外市場(chǎng),大力發(fā)展涉外旅游,加快從數(shù)量型模式到質(zhì)量型模式的轉(zhuǎn)換,最終實(shí)現(xiàn)社會(huì)和諧發(fā)展。
[Abstract]:With the arrival of the globalization era, the tourism industry in various parts of the world is facing unprecedented new shocks and challenges. In the process of actively seeking new tourism highlights, culture is increasingly becoming one of the new core factors in the tourism industry. As a famous tourist city with a long history and modern coastal leisure culture, the problem of how to create a unique tourism highlight in the new environment is becoming increasingly serious. While paying attention to the objective culture as a tourist attraction, we should actively explore and integrate the subjective culture, and seek the factors that embody the profound connotation of national culture and the spirit of national cohesion in the subjective culture. To create a special cultural tourism taste, meet the growing needs of people in spirit, at the same time, not only achieve the purpose of educating the nation with history and culture, but also actively inherit the traditional culture of the nation, and maintain the characteristics of national culture. So that the national culture in the healthy and harmonious development of the tourism industry better to get inheritance. On the basis of analyzing the present situation of Qinhuangdao's unique cultural resources, and according to the good development opportunities at home and abroad, and under the premise of defining the positioning of tourism, the traditional tourism mode is changed. On the way of combining objective culture with subjective culture, the main line of tourism with the history culture of the Great Wall, coastal leisure culture and rural folk culture as the core is to develop the cultural connotation of Qinhuangdao tourism. Setting up the citizen's sense of ownership, creating the cultural tourism atmosphere of the port city, opening up the domestic and foreign markets, vigorously developing the foreign tourism, speeding up the transformation from the quantitative model to the qualitative mode, and finally realizing the harmonious development of the society.
【學(xué)位授予單位】:燕山大學(xué)
【學(xué)位級(jí)別】:碩士
【學(xué)位授予年份】:2012
【分類號(hào)】:F592.7
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