本文選題：博弈論 + 休閑產(chǎn)業(yè)��； 參考：《浙江工商大學》2013年碩士論文

【摘要】：隨著社會經(jīng)濟的發(fā)展和人們生活水平的提高,休閑成為人們生活的重要組成部分,成為這個時代的主旋律；而伴隨著休閑需求的旺盛和休閑消費的增加,休閑產(chǎn)業(yè)成為人們關(guān)注的焦點。然而,休閑需求的瞬息萬變和競爭環(huán)境的加劇使休閑產(chǎn)業(yè)在其發(fā)展中遇到環(huán)境、結(jié)構(gòu)和需求等諸多困境,嚴重阻礙其健康可持續(xù)發(fā)展。因此,各個休閑供給主體之間協(xié)同合作,共同創(chuàng)新有助于休閑產(chǎn)業(yè)走出困境,而博弈論是用于研究相關(guān)主體之間相互作用相互影響并做出決策的一門學科,將此用于對休閑產(chǎn)業(yè)發(fā)展的研究具有實際意義。有鑒于此,本文利用博弈論的方法分析休閑產(chǎn)業(yè)相關(guān)主體之間的互動關(guān)系,展開對休閑產(chǎn)業(yè)創(chuàng)新的研究。 本文以我國休閑產(chǎn)業(yè)存在的問題為切入點,運用博弈論的方法對休閑產(chǎn)業(yè)的創(chuàng)新必要性和創(chuàng)新具體模式進行研究。本研究一方面豐富了產(chǎn)業(yè)創(chuàng)新的理論體系,拓寬了博弈論的運用領(lǐng)域,另一方面為休閑產(chǎn)業(yè)的發(fā)展提供具體創(chuàng)新模式,有助于休閑產(chǎn)業(yè)的發(fā)展。 本文共分為五章。第一章,介紹本文的選題背景與研究意義,研究內(nèi)容,研究方法以及創(chuàng)新之處；第二章,系統(tǒng)回顧和梳理了國內(nèi)外休閑產(chǎn)業(yè)創(chuàng)新及其博弈論運用的現(xiàn)有成果,界定了相關(guān)概念,并闡釋了研究的重要理論基礎(chǔ)；第三章,在分析了我國休閑產(chǎn)業(yè)的發(fā)展現(xiàn)狀以及存在的問題的基礎(chǔ)上,建立演化博弈模型,分析我國休閑產(chǎn)業(yè)協(xié)同創(chuàng)新的必然性并且從個人、企業(yè)和政府三方分析影響休閑產(chǎn)業(yè)協(xié)同創(chuàng)新的因素；第四章,分別以三大主體之間的相互作用為出發(fā)點,提出體閑產(chǎn)業(yè)協(xié)同創(chuàng)新的四大模式,即官產(chǎn)學復合創(chuàng)新、產(chǎn)業(yè)融合創(chuàng)新、中小企業(yè)聯(lián)合創(chuàng)新和產(chǎn)消耦合創(chuàng)新,并從理論和實踐兩方面對各種模式進行詳細分析；第五章,概括本文的主要結(jié)論,分析本文研究的不足以及對未來研究的展望。 本文的主要結(jié)論包括：第一,休閑產(chǎn)業(yè)創(chuàng)新的穩(wěn)定狀態(tài)取決于創(chuàng)新策略與保守策略的得益之間的關(guān)系,而得益主要取決于政府、企業(yè)、個人等休閑主體之間的行為選擇；第二,休閑產(chǎn)業(yè)各大主體之間的協(xié)同創(chuàng)新是休閑產(chǎn)業(yè)走出困境的必由之路：第三,從休閑產(chǎn)業(yè)創(chuàng)新主體及其相互作用看主要有四種模式,即官產(chǎn)學復合創(chuàng)新、產(chǎn)業(yè)融合創(chuàng)新、中小企業(yè)聯(lián)合創(chuàng)新、產(chǎn)消耦合創(chuàng)新：第四,從理論和實證上可以證明前三大創(chuàng)新模式已具有其現(xiàn)實可行性,而產(chǎn)消耦合創(chuàng)新模式是貫穿休閑產(chǎn)業(yè)發(fā)展全過程并發(fā)揮基礎(chǔ)性作用的模式,在當今和未來的體閑產(chǎn)業(yè)中發(fā)揮重要作用。
[Abstract]:With the development of social economy and the improvement of people's living standard, leisure becomes an important part of people's life and becomes the main melody of this era, and with the vigorous demand for leisure and the increase of leisure consumption,Leisure industry has become the focus of attention.However, the rapid change of leisure demand and the aggravation of competitive environment make leisure industry encounter many difficulties in its development, such as environment, structure and demand, which seriously hinder its healthy and sustainable development.Therefore, cooperative cooperation among various leisure providers and joint innovation can help the leisure industry out of the dilemma. Game theory is a discipline used to study the interaction and decision-making between the relevant subjects.It is of practical significance to study the development of leisure industry.In view of this, this paper uses the game theory method to analyze the interactive relationship between the related subjects of leisure industry, and carries out the research on the innovation of leisure industry.Based on the problems existing in the leisure industry of our country, this paper studies the necessity of innovation and the specific mode of innovation of the leisure industry by using the method of game theory.On the one hand, this study enriches the theoretical system of industrial innovation and widens the application field of game theory, on the other hand, it provides specific innovation mode for the development of leisure industry, which is helpful to the development of leisure industry.This paper is divided into five chapters.The first chapter introduces the background and significance of this paper, research content, research methods and innovations. Chapter two systematically reviews and combs the existing achievements of domestic and foreign leisure industry innovation and its application of game theory, defines the relevant concepts.Chapter three, on the basis of analyzing the present situation and existing problems of leisure industry in China, establishes the evolutionary game model, analyzes the inevitability of cooperative innovation of leisure industry in China, and analyzes the necessity of cooperative innovation in leisure industry.The fourth chapter, taking the interaction between the three main bodies as the starting point, puts forward the four modes of collaborative innovation of the leisure industry, that is, the compound innovation of government industry and school.Industrial convergence innovation, small and medium-sized enterprise joint innovation and production-elimination coupling innovation are analyzed in detail from both theoretical and practical aspects. Chapter five summarizes the main conclusions of this paper.This paper analyzes the shortcomings of this study and prospects for future research.The main conclusions of this paper are as follows: first, the stable state of innovation in leisure industry depends on the relationship between innovation strategy and conservative strategy, and the benefit mainly depends on the behavior choice among leisure subjects such as government, enterprise, individual and so on.The cooperative innovation among the main bodies of the leisure industry is the only way for the leisure industry to get out of the predicament. Thirdly, there are four modes of innovation from the perspective of the innovation subject and its interaction, that is, the combination innovation of official production and learning, and the innovation of industry integration.Joint innovation of small and medium-sized enterprises, coupling innovation of production and elimination: fourth, theoretically and empirically, it can be proved that the first three innovation modes have its practical feasibility.The innovation mode of coupling production and elimination is the mode that runs through the whole process of the development of leisure industry and plays a fundamental role, and plays an important role in the present and future leisure industry.
【學位授予單位】：浙江工商大學
【學位級別】：碩士
【學位授予年份】：2013
【分類號】：F592;F224.32

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