本文選題：湖泊旅游　切入點：ASEB柵格分析法　出處：《安徽大學(xué)》2013年碩士論文　論文類型：學(xué)位論文

【摘要】：隨著社會經(jīng)濟的發(fā)展,居民生活水平的提高和帶薪年休假制度的逐步完善,我國社會中有能力進行休閑度假旅游的階層不斷發(fā)展壯大,促使旅游消費需求逐漸升級,休閑度假旅游迎來了發(fā)展的黃金期。而高質(zhì)量的度假環(huán)境,多樣化、高層次的康體旅游產(chǎn)品,安心舒適的旅游服務(wù),使得湖泊旅游成為休閑度假旅游發(fā)展的新趨向。 安徽省是我國的旅游大省。目前安徽省旅游發(fā)展正經(jīng)歷轉(zhuǎn)型期,從單一的觀光旅游向觀光、休閑、度假多種形式并存的趨勢轉(zhuǎn)變,游客對旅游的舒適性、文化性、體驗性要求逐步提高。在當(dāng)前經(jīng)濟文化及旅游發(fā)展的趨勢下,湖泊以其優(yōu)質(zhì)的旅游資源和良好的生態(tài)環(huán)境成為安徽省休閑度假旅游的主攻市場,湖泊旅游面臨著極大的發(fā)展機遇。安徽省湖泊旅游資源豐富,發(fā)展?jié)摿薮?充分利用安徽省眾多湖泊資源優(yōu)勢,大力發(fā)展高層次的休閑度假旅游產(chǎn)品,實現(xiàn)旅游產(chǎn)品的升級轉(zhuǎn)化,加快融入長三角旅游市場,對安徽省旅游業(yè)態(tài)發(fā)展具有重要的戰(zhàn)略和現(xiàn)實意義。 論文采用理論與實證相結(jié)合的研究方法,對安徽省湖泊旅游發(fā)展的相關(guān)問題進行了較為深入的研究。通過對安徽省湖泊旅游發(fā)展現(xiàn)狀的分析,闡明安徽省發(fā)展湖泊旅游的必要性和重要性,又基于旅游體驗的時代視角,運用ASEB柵格法分析當(dāng)前安徽省湖泊旅游在活動、環(huán)境、體驗、利益上的優(yōu)勢、劣勢、機遇和威脅,并以萬佛湖風(fēng)景區(qū)為例進行實證研究,最后提出安徽省湖泊旅游的開發(fā)原則和可持續(xù)發(fā)展的對策與建議。 論文分七個章節(jié)。第一章是緒論,介紹了湖泊旅游的研究背景、意義、國內(nèi)外研究現(xiàn)狀,以及本文的主要研究方法、研究思路和研究創(chuàng)新點。第二章為湖泊旅游的理論基礎(chǔ),對湖泊旅游的相關(guān)概念進行闡述并提出了湖泊旅游發(fā)展研究的相關(guān)理論基礎(chǔ)。第三章主要是對安徽省湖泊旅游資源進行分析,研究安徽省湖泊旅游的發(fā)展階段,以期明確今后安徽省湖泊旅游的開發(fā)重點、發(fā)展策略等。第四章主要是使用ASEB柵格法分析安徽省湖泊旅游開發(fā)現(xiàn)狀,結(jié)合訪談和網(wǎng)絡(luò)點評內(nèi)容,全面剖析和認(rèn)識安徽省湖泊旅游發(fā)展的優(yōu)勢、劣勢、機遇和威脅。第五章以萬佛湖風(fēng)景區(qū)為例從微觀角度進行實證研究,分析萬佛湖風(fēng)景區(qū)資源優(yōu)勢及發(fā)展現(xiàn)狀,并與著名湖泊旅游地千島湖進行比較,指出其在發(fā)展過程中存在的問題。第六章是安徽省湖泊旅游發(fā)展策略研究,本章節(jié)指出安徽省湖泊旅游的發(fā)展方向是休閑與度假旅游相結(jié)合,并提出安徽省湖泊旅游的開發(fā)原則及發(fā)展策略。第七章是結(jié)論,對論文的相關(guān)研究進行歸納總結(jié),并指出研究的不足之處和應(yīng)繼續(xù)深化研究的問題。
[Abstract]:With the development of social economy, the improvement of residents' living standard and the gradual improvement of the annual paid vacation system, the social strata with the ability to travel for leisure vacation in our society have been developing and expanding, and the demand for tourism consumption has been gradually upgraded. Leisure vacation tourism ushered in the golden period of development, and the high quality vacation environment, diversification, high-level recreation and sports tourism products, comfortable travel services, make lake tourism become a new trend of leisure tourism development. Anhui Province is a big tourist province in China. At present, the tourism development of Anhui Province is undergoing a period of transition, from a single tourism tourism to sightseeing, leisure, vacation in a variety of forms of coexistence, tourists to tourism comfort, cultural, Under the current trend of economic and cultural development and tourism development, lakes have become the main market for leisure tourism in Anhui Province with their excellent tourism resources and good ecological environment. Lake tourism is facing great development opportunities. Lake tourism in Anhui Province is rich in resources and has great potential for development. It makes full use of the advantages of many lake resources in Anhui Province and vigorously develops high-level leisure tourism products. It is of great strategic and practical significance to realize the upgrading and transformation of tourism products and accelerate the integration into the tourism market of Yangtze River Delta. In this paper, the author makes a deep research on the problems related to the development of lake tourism in Anhui Province by means of the combination of theory and demonstration, and analyzes the present situation of the development of lake tourism in Anhui Province. This paper expounds the necessity and importance of the development of lake tourism in Anhui Province, and analyzes the advantages, disadvantages, opportunities and threats of lake tourism in Anhui Province in terms of activities, environment, experience and interests by using the ASEB grid method based on the perspective of the times of tourism experience. Taking Wanfo Lake Scenic spot as an example, the paper puts forward the development principles of lake tourism and the countermeasures and suggestions for sustainable development of lake tourism in Anhui Province. The paper is divided into seven chapters. The first chapter is the introduction, which introduces the research background, significance, research status at home and abroad, as well as the main research methods, research ideas and innovative points of this paper. The second chapter is the theoretical basis of lake tourism. The related concepts of lake tourism are expounded and the theoretical basis of lake tourism development is put forward. The third chapter mainly analyzes the lake tourism resources in Anhui Province and studies the development stage of lake tourism in Anhui Province. In order to clarify the development focus and development strategy of lake tourism in Anhui Province in the future. Chapter 4th mainly uses ASEB grid method to analyze the present situation of lake tourism development in Anhui Province, combined with interviews and network comments. This paper comprehensively analyzes and understands the advantages, disadvantages, opportunities and threats of the development of lake tourism in Anhui Province. Chapter 5th takes Wanfo Lake Scenic spot as an example to carry out an empirical study from a microscopic perspective to analyze the advantages of resources and the present situation of development of Wanfo Lake Scenic spot. Compared with the famous lake tourist destination, Qiandao Lake, the paper points out the existing problems in the process of its development. Chapter 6th is a study on the strategy of lake tourism development in Anhui Province. This chapter points out that the development direction of lake tourism in Anhui Province is the combination of leisure and vacation tourism, and puts forward the development principles and development strategies of lake tourism in Anhui Province. Chapter 7th is the conclusion. It also points out the deficiency of the research and the problems that should be further studied.
【學(xué)位授予單位】：安徽大學(xué)
【學(xué)位級別】：碩士
【學(xué)位授予年份】：2013
【分類號】：F592.7

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