本文選題：海南　切入點(diǎn)：休閑潛水　出處：《海南師范大學(xué)》2012年碩士論文　論文類(lèi)型：學(xué)位論文

【摘要】：濱海體育旅游產(chǎn)業(yè)被稱(chēng)為“朝陽(yáng)產(chǎn)業(yè)”，已經(jīng)成為許多國(guó)家和地區(qū)的國(guó)民經(jīng)濟(jì)發(fā)展的新增長(zhǎng)點(diǎn)。在國(guó)際旅游島建設(shè)和“十二五”規(guī)劃下，悄然興起的休閑潛水已經(jīng)成為海南濱海旅游業(yè)的重要發(fā)展項(xiàng)目之一，其獨(dú)特的魅力正吸引著千千萬(wàn)萬(wàn)的游客前來(lái)。本文通過(guò)搜集總結(jié)前人對(duì)休閑潛水運(yùn)動(dòng)的相關(guān)研究資料，，結(jié)合海南休閑潛水現(xiàn)狀進(jìn)行的實(shí)踐調(diào)查情況，利用SWOT和數(shù)理統(tǒng)計(jì)等分析方法，將影響海南潛水發(fā)展因素進(jìn)行分析，得出發(fā)展海南休閑潛水項(xiàng)目的必要性，并制定出針對(duì)海南休閑潛水發(fā)展戰(zhàn)略，進(jìn)行合理規(guī)劃，為更快推進(jìn)國(guó)際旅游島建設(shè)和豐富滿(mǎn)足人們?nèi)找嬖鲩L(zhǎng)的精神需求做貢獻(xiàn)。 全文總共分為四大章節(jié)，核心部分為第三章內(nèi)容。 第三章的第一部分，是休閑潛水理論探討，普及相關(guān)潛水基本知識(shí)，其中結(jié)合海南實(shí)際休閑潛水特點(diǎn)提出休閑潛水概念和海南休閑潛水開(kāi)發(fā)原則；第二部分，從兩方面分析休閑潛水發(fā)展現(xiàn)狀；第三部分，通過(guò)上部分的休閑潛水發(fā)展現(xiàn)狀分析進(jìn)行海南休閑潛水開(kāi)發(fā)的SWOT分析；第四部分，將影響海南休閑潛水發(fā)展的主要因素進(jìn)行分析；第五部分，制定針對(duì)海南的休閑潛水發(fā)展戰(zhàn)略，明確發(fā)展總體思路、目標(biāo)和重點(diǎn)，根據(jù)影響海南休閑潛水發(fā)展的主要因素進(jìn)行系統(tǒng)的合理規(guī)劃，提出相應(yīng)建議。 研究結(jié)論： （一）海南休閑潛水點(diǎn)多、海洋資源豐富，具有發(fā)展休閑潛水的獨(dú)特優(yōu)勢(shì)，但與其他國(guó)家和地區(qū)開(kāi)發(fā)的潛水相比存在一定的不足； （二）影響海南休閑潛水發(fā)展主要因素有水資源情況、客源市場(chǎng)、用品業(yè)開(kāi)發(fā)、傳媒業(yè)； （三）以休閑潛水特點(diǎn)和海南休閑潛水開(kāi)發(fā)原則為理論指導(dǎo)，結(jié)合影響海南休閑潛水發(fā)展主要因素，從兩方面進(jìn)行合理規(guī)劃：依據(jù)經(jīng)濟(jì)發(fā)展特點(diǎn)，制定不同的戰(zhàn)略布局；依據(jù)不同海域特色，發(fā)展不同潛水項(xiàng)目； （四）通過(guò)政策、投資需求、消費(fèi)需求、休閑潛水用品有效供給、教育五方面促進(jìn)海南休閑潛水經(jīng)濟(jì)循環(huán)增長(zhǎng)。
[Abstract]:The coastal sports tourism industry, known as "sunrise industry", has become a new growth point in the national economic development of many countries and regions. Under the international tourism island construction and the 12th Five-Year Plan, The quietly rising leisure diving has become one of the important development projects of Hainan coastal tourism, and its unique charm is attracting thousands of tourists. Based on the practical investigation of the present situation of recreational diving in Hainan, the factors affecting the development of diving in Hainan are analyzed by means of SWOT and mathematical statistics, and the necessity of developing recreational diving in Hainan is obtained. In order to accelerate the construction of international tourism island and to enrich and meet the increasing spiritual needs of people, the development strategy of leisure diving in Hainan is formulated and reasonable planning is carried out in order to promote the construction of international tourism island more quickly and to meet the increasing spiritual needs of people. The full text is divided into four chapters altogether, the core part is the third chapter content. The first part of the third chapter discusses the theory of leisure diving, popularizes the basic knowledge of relevant diving, and puts forward the concept of leisure diving and the principles of developing leisure diving in Hainan in combination with the characteristics of Hainan's actual recreational diving; the second part, The third part, through the above part of the leisure diving development status analysis of Hainan leisure diving development SWOT analysis, 4th part, will affect Hainan leisure diving development of the main factors for analysis; In the 5th part, the author formulates the development strategy for leisure diving in Hainan, clarifies the general idea, goal and emphasis of the development, carries out systematic and reasonable planning according to the main factors affecting the development of leisure diving in Hainan, and puts forward corresponding suggestions. The study concluded that:. (1) Hainan has many recreational diving sites and abundant marine resources, which has the unique advantages of developing recreational diving, but it has some shortcomings compared with the diving developed by other countries and regions; (2) the main factors affecting the development of recreational diving in Hainan include the situation of water resources, the tourist market, the development of articles industry and the media industry; (3) based on the characteristics of recreational diving and the principles of recreational diving development in Hainan, and combining with the main factors affecting the development of leisure diving in Hainan, the author makes reasonable planning from two aspects: making different strategic layout according to the characteristics of economic development; To develop different diving projects according to the characteristics of different sea areas; (4) promote Hainan leisure diving economic cycle growth through policy, investment demand, consumption demand, effective supply of leisure diving articles and education.
【學(xué)位授予單位】：海南師范大學(xué)
【學(xué)位級(jí)別】：碩士
【學(xué)位授予年份】：2012
【分類(lèi)號(hào)】：G861.5;F592

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本文編號(hào)：1620290