本文選題：社會網(wǎng)絡　切入點：滬寧杭　出處：《上海師范大學》2012年碩士論文　論文類型：學位論文

【摘要】：旅游流是旅游目的地和客源地之間相互作用的重要方式。隨著國內旅游業(yè)的迅速發(fā)展，旅游流在城市之間不斷地集聚和擴散，旅游發(fā)展“互為目的地、互為客源地”的特征愈加明顯，旅游流越來越呈現(xiàn)出網(wǎng)絡化特征，旅游流網(wǎng)絡作為新的空間組織形式引起了旅游學界的關注。目前國內外相關成果主要涉及地理學、系統(tǒng)學、和管理學理論，多集中于旅游流網(wǎng)絡特征定性化分析層面，定量化研究相對不足 本文基于國內外旅游流、旅游網(wǎng)絡研究成果基礎上，借助旅游流理論、“核心—邊緣”理論和社會網(wǎng)絡分析理論，構建旅游流網(wǎng)絡結構評價模型，以長三角地區(qū)為研究范圍，建立了來自滬寧杭三地的團隊客源流網(wǎng)絡模型，，對來自滬寧杭三地的團隊客源流網(wǎng)絡進行對比分析。研究結果表明：（1）滬寧杭團隊客源流網(wǎng)絡的密度均在0.1左右，說明長三角旅游流網(wǎng)絡仍處于初級發(fā)展階段，網(wǎng)絡能級水平較低。（2）三地客源至單目的地的線路數(shù)量均超過各自線路總數(shù)的78%。說明在長三角范圍內，滬寧杭團隊客源流的路徑均是以單目的地線路為主、多目的地環(huán)游線路為輔。（3）受空間距離和城市旅游資源等級等因素的影響，三地出發(fā)的旅游流均是在江蘇南部的城市和浙江東北部的幾個城市集聚。（4）滬寧杭三地客源在長三角范圍內的旅游流網(wǎng)絡呈現(xiàn)了不同的差序化發(fā)展格局。（5）通過節(jié)點中心性指標計算可見，杭州是南京、上海團隊客源的重要目的地城市；南京是上海團隊客源會選擇的重要目的地城市，對杭州團隊客源吸引力不足；對南京和杭州兩地團隊客源而言，上海作為目的地城市的吸引力匱乏。最后，本文在研究分析所得到的結果基礎之上，提出了相關的對策與建議。
[Abstract]:Tourism flow is an important way of interaction between tourist destinations and tourist destinations. With the rapid development of domestic tourism, tourism flows continue to gather and spread among cities. The characteristics of "mutual destination" are becoming more and more obvious, and tourism flow is becoming more and more networked. Tourism flow network, as a new form of spatial organization, has attracted the attention of tourism scholars. At present, related achievements at home and abroad mainly involve geography, systematics, and so on. And the theory of management, which focuses on the qualitative analysis of the characteristics of tourism flow network, and the quantitative research is relatively insufficient. Based on the research results of tourism flow and tourism network at home and abroad, with the help of tourism flow theory, "core-edge" theory and social network analysis theory, this paper constructs the evaluation model of tourism flow network structure, taking the Yangtze River Delta as the research scope. In this paper, a team passenger flow network model from Huning and Hangzhou is established, and a comparative analysis of team passenger flow network from Huning and Hangzhou is carried out. The results show that the density of group passenger flow network of Huning-Hangzhou team is about 0.1. It shows that the tourist flow network of the Yangtze River Delta is still in the primary stage of development, and the number of routes from the three places to the single destination is more than 78% of the total number of the respective routes. The results show that in the range of the Yangtze River Delta, the energy level of the network is relatively low. The route of Shanghai-Nanjing and Hangzhou group passenger flow is mainly single-destination route, and multi-destination round-trip route is supplemented by space distance and city tourism resource grade, etc. The tourist flow of the three places is concentrated in the cities of southern Jiangsu and several cities in the northeast of Zhejiang.) the tourist flow network of the three places of Shanghai, Nanjing and Hangzhou in the scope of the Yangtze River Delta presents a different pattern of differential development. 5) through the node, the tourist flow network of the three places in Shanghai, Nanjing and Hangzhou shows a different pattern of development in the range of the Yangtze River Delta. The calculation of the central index shows that, Hangzhou is an important destination city for Shanghai team tourists, Nanjing is an important destination city chosen by Shanghai team visitors, it is not attractive to Hangzhou team tourists, for Nanjing and Hangzhou team tourists, The attraction of Shanghai as a destination city is scarce. Finally, based on the results obtained from the research and analysis, this paper puts forward some relevant countermeasures and suggestions.
【學位授予單位】：上海師范大學
【學位級別】：碩士
【學位授予年份】：2012
【分類號】：F592.7;F224

【引證文獻】

相關碩士學位論文 前1條

1 石進;長三角八個城市國內虛擬旅游流季節(jié)性波動研究[D];上海師范大學;2013年

本文編號：1586269