近數(shù)十年間,多模態(tài)話語(yǔ)分析的研究在國(guó)內(nèi)外學(xué)術(shù)領(lǐng)域漸漸變得越來(lái)越廣泛。克瑞斯和范萊文（1996）從韓禮德的系統(tǒng)功能語(yǔ)法出發(fā)，發(fā)表著作《閱讀圖像》，并且創(chuàng)建了視覺(jué)語(yǔ)法理論。繼而，多模態(tài)話語(yǔ)分析的研究開(kāi)始逐漸地愈發(fā)流行。本研究將根據(jù)視覺(jué)語(yǔ)法理論對(duì)2012年倫敦奧運(yùn)會(huì)的官方網(wǎng)站的主頁(yè)頁(yè)面進(jìn)行多模態(tài)話語(yǔ)分析，對(duì)其網(wǎng)站意義的實(shí)現(xiàn)進(jìn)行分析和研究。本研究旨在解決四個(gè)問(wèn)題。第一個(gè)問(wèn)題是主頁(yè)的再現(xiàn)意義是如何實(shí)現(xiàn)的。第二個(gè)問(wèn)題是主頁(yè)的互動(dòng)意義是如何實(shí)現(xiàn)的。第三個(gè)問(wèn)題是主頁(yè)的構(gòu)圖意義是如何實(shí)現(xiàn)的。第四個(gè)問(wèn)題是這三個(gè)意義是如何集為一體證明2012年倫敦奧運(yùn)會(huì)精神“激勵(lì)一代人”的。此外,作者希望這項(xiàng)研究能證明多模態(tài)話語(yǔ)分析的方法在網(wǎng)站分析中的有效性和優(yōu)勢(shì)，同時(shí)希望本研究能夠推動(dòng)多模態(tài)話語(yǔ)分析的研究向著更深層次的方向發(fā)展。本論文總共包括六個(gè)章節(jié)。第一章作者依次對(duì)該研究的研究背景、研究目的和研究意義進(jìn)行了總的介紹。第二章是文獻(xiàn)回顧，介紹了一些關(guān)于模態(tài)及多模態(tài)定義,國(guó)內(nèi)外對(duì)于多模態(tài)話語(yǔ)分析的研究以及專門關(guān)于多模態(tài)話語(yǔ)分析應(yīng)用于網(wǎng)絡(luò)的研究。另外，在第二章的總結(jié)部分,作者還列出了本研究與以前的相關(guān)研究之間的差異和創(chuàng)新之處。... 

【文章來(lái)源】：西北師范大學(xué)甘肅省

【文章頁(yè)數(shù)】：112 頁(yè)

【學(xué)位級(jí)別】：碩士

【文章目錄】：
Abstract
摘要
List of Abbreviations
List of Figures
List of Tables
Chapter One Introduction
    1.1 Research Background
    1.2 Research Purpose and Significance
    1.3 Some Definitions about Modalities and Multimodalities
    1.4 The Organization of Thesis
Chapter Two Literature Review
    2.1 Studies on Multimodal Discourse Analysis
        2.1.1 Studies on Multimodal Discourse Analysis Abroad
        2.1.2 Studies on Multimodal Discourse Analysis at Home
    2.2 Studies on Multimodal Discourse Analysis of Websites
    2.3 Summary
Chapter Three Theoretical Framework: Visual Grammar of Kress ＆Van Leeuwen
    3.1 The Representational Meaning
        3.1.1 Narrative Image
        3.1.2 Conceptual Image
    3.2 The Interactive Meaning
        3.2.1 Contact
        3.2.2 Social Distance
        3.2.3 Attitude
        3.2.4 Modality
    3.3 The Compositional Meaning
        3.3.1 Information Value
        3.3.2 Salience
        3.3.3 Framing
Chapter Four Research Methodology
    4.1 Research Questions
    4.2 Methodology
    4.3 Research Procedure
        4.3.1 Data Collection
        4.3.2 Data Selection
        4.3.3 Data Analysis
Chapter Five Data Analysis and Discussion
    5.1 The Realization of the Three Meanings on Homepage 1
        5.1.1 Case Analysis Process of Homepage 1
        5.1.2 The Summary of Homepage 1
    5.2 Statistics of the Three Meanings of the 7 Homepages
        5.2.1 Representational Meaning
        5.2.2 Interactive Meaning
        5.2.3 Compositional Meaning
    5.3 Summary: Integration of the Three Meanings
Chapter Six Conclusion
    6.1 Major Findings
    6.2 Some Limitations and Suggestions for Future Studies
References
Appendix Ⅰ
Appendix Ⅱ
Acknowledgements



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