新媒介中版式設(shè)計的創(chuàng)新性研究
發(fā)布時間:2018-09-18 13:33
【摘要】:當今以互聯(lián)網(wǎng)和電子屏幕來進行信息傳播的新興媒介已經(jīng)普及。新媒介的數(shù)字技術(shù)能與用戶建立一種連接并發(fā)生互動,使用戶可以通過觸摸或滑動界面來自主性的瀏覽信息。而新媒介界面展現(xiàn)給用戶的其實就是傳統(tǒng)物理媒介中紙張、圖文、信息的數(shù)字化表現(xiàn),這種數(shù)字化的表現(xiàn)拓展了版式的內(nèi)涵和外延,并給版式設(shè)計提供了新的契機。 新媒介中的版式設(shè)計在形式上突破了傳統(tǒng)單一的構(gòu)成方式跨越到了多媒體發(fā)布,并且一改傳統(tǒng)靜止的二維畫面變得動態(tài)、豐富、立體化,使得界面版式更具有感染力,讓用戶瀏覽起來更有趣、更高效。所以,新媒介中界面版式的創(chuàng)新應(yīng)該特別注意藝術(shù)設(shè)計與網(wǎng)絡(luò)技術(shù)的融合特別是與交互技術(shù)的融合。 本文就從新媒介對版式設(shè)計的影響出發(fā),以網(wǎng)頁界面、手機應(yīng)用界面設(shè)計為例,,研究在新媒介交互性的促使下版式設(shè)計由靜演變到動,再由動演變到互動的創(chuàng)新過程。并分析這種創(chuàng)新的互動性、合理性以及藝術(shù)性,并預測新媒介中版式設(shè)計的發(fā)展趨勢與方向。
[Abstract]:Nowadays, the Internet and electronic screen to carry on the information dissemination of the new media has been popularized. The digital technology of the new media can establish a kind of connection and interact with the user so that the user can browse the information autonomously by touching or sliding the interface. What the new media interface presents to users is the digital representation of paper, graphics and information in traditional physical media, which expands the connotation and extension of layout and provides a new opportunity for layout design. The layout design in the new media has broken through the traditional single composing way to the multimedia publication, and changed the traditional static two-dimensional picture to be dynamic, rich and three-dimensional, making the interface layout more infectious. Lets the user browse more interesting, more efficient. Therefore, the innovation of interface layout in new media should pay special attention to the integration of art design and network technology, especially the integration of interactive technology. Based on the influence of new media on layout design, this paper takes the design of web page interface and mobile phone application interface as an example to study the innovation process of pattern design from static to dynamic and then from dynamic to interactive. The interaction, rationality and artistry of this innovation are analyzed, and the development trend and direction of layout design in new media are forecasted.
【學位授予單位】:齊魯工業(yè)大學
【學位級別】:碩士
【學位授予年份】:2014
【分類號】:TP393.092
本文編號:2248077
[Abstract]:Nowadays, the Internet and electronic screen to carry on the information dissemination of the new media has been popularized. The digital technology of the new media can establish a kind of connection and interact with the user so that the user can browse the information autonomously by touching or sliding the interface. What the new media interface presents to users is the digital representation of paper, graphics and information in traditional physical media, which expands the connotation and extension of layout and provides a new opportunity for layout design. The layout design in the new media has broken through the traditional single composing way to the multimedia publication, and changed the traditional static two-dimensional picture to be dynamic, rich and three-dimensional, making the interface layout more infectious. Lets the user browse more interesting, more efficient. Therefore, the innovation of interface layout in new media should pay special attention to the integration of art design and network technology, especially the integration of interactive technology. Based on the influence of new media on layout design, this paper takes the design of web page interface and mobile phone application interface as an example to study the innovation process of pattern design from static to dynamic and then from dynamic to interactive. The interaction, rationality and artistry of this innovation are analyzed, and the development trend and direction of layout design in new media are forecasted.
【學位授予單位】:齊魯工業(yè)大學
【學位級別】:碩士
【學位授予年份】:2014
【分類號】:TP393.092
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