基于新浪微博大數(shù)據(jù)的旅游流時空特征研究——以蘭州市為例
發(fā)布時間:2018-06-21 12:58
本文選題:新浪微博 + LBS簽到數(shù)據(jù) ; 參考:《旅游學刊》2017年05期
【摘要】:伴隨著"互聯(lián)網(wǎng)+"的普及、智能移動設(shè)備的廣泛使用,以微博為代表的社交網(wǎng)絡(luò)位置服務(wù)信息逐漸增多,為研究旅游流時空特征提供了新的數(shù)據(jù)來源和視角。文章利用新浪微博LBS簽到數(shù)據(jù)和核密度估計分析方法,從時空維度對蘭州市旅游流特征進行了研究。結(jié)果表明:旅游流在時間維度上存在明顯的節(jié)律性,無論是年變化,還是日變化,均表現(xiàn)出明顯的旅游流初現(xiàn)期-高峰期-回落期-休眠期變化特征,季相變化明顯,夏半年和冬半年存在較大差異,"雙峰"特征顯著;日變化呈現(xiàn)偏態(tài)"金字塔"形結(jié)構(gòu)特征;在空間維度上,具有典型的"核心(城區(qū))-邊緣(周邊區(qū)域)"結(jié)構(gòu)特征,切合旅游景點和旅游服務(wù)接待設(shè)施空間分布格局。女性游客簽到量大于男性游客,流量變化小于男性;女性游客主要集中在主城區(qū)活動,男性游客則偏好戶外活動豐富的郊野森林公園。省、內(nèi)外旅游流在時間維度上存在著明顯的"超前-滯后"效應,在空間選擇上存在著一定的錯位現(xiàn)象。從旅游流活動軌跡來看,表現(xiàn)出明顯的"軸線-散點"態(tài)勢:中山橋—白塔山公園—城隍廟—黃河母親像—水車博覽園為主的"黃河風情線"是主要的軸線,而外圍地區(qū)主要的景點成為吸引游客的主要"散點",無論是主城區(qū),還是外圍地區(qū),均沒有形成閉合的旅游環(huán)線。
[Abstract]:With the popularity of "Internet" and the wide use of intelligent mobile devices, the information of social network location services, represented by Weibo, is gradually increasing, which provides a new data source and perspective for the study of spatial and temporal characteristics of tourism flows. Based on Sina Weibo check-in data and nuclear density estimation method, this paper studies the characteristics of tourism flow in Lanzhou from the perspective of time and space. The results show that there are obvious rhythms in the time dimension of tourism flow. Both annual and daily changes show obvious characteristics of tourism flow from the initial period to the peak period to the fall period to the dormancy period, and the seasonal change is obvious. There are great differences between summer and winter half year, the characteristics of "double peak" are obvious, the diurnal variation is inclined "pyramid" structure, and in spatial dimension, it has the typical "core (urban area) edge (peripheral area)" structure characteristic. Suitable for tourist attractions and tourist services reception facilities spatial distribution pattern. Female tourists are more than male tourists, and the change of flow is smaller than that of male tourists. Female tourists mainly focus on activities in the main urban area, while male tourists prefer country forest parks with abundant outdoor activities. In province, there is obvious "lead-lag" effect in time dimension, and there is certain dislocation in space choice. From the view of the activity track of tourist flow, there is an obvious "axis-divergence" situation: Zhongshan Bridge, Baitashan Park, City God's Temple, Yellow River Mother's Image and Water cart Expo Garden are the main axes, the main axis is the Yellow River amorous feelings line. The main scenic spots in the peripheral areas become the main "scattered spots" to attract tourists. Neither the main urban area nor the peripheral areas have formed a closed tourist loop.
【作者單位】: 西北師范大學地理與環(huán)境科學學院;
【基金】:國家自然基金地區(qū)項目“基于灌區(qū)尺度的綠洲聚落空間格局及耦合關(guān)系——以張掖綠洲為例”(41261042)資助~~
【分類號】:F592.7
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