本文選題：沈陽市 + 導(dǎo)游從業(yè)人員�。� 參考：《廣西大學(xué)》2014年碩士論文

【摘要】：自改革開放以來,社會不斷進步,我國國民經(jīng)濟持續(xù)快速發(fā)展,國民收入不斷提高,人們越發(fā)追求生活品質(zhì),旅游已成為當(dāng)下很多人的生活必需品,是現(xiàn)在社會的一種生活方式。沈陽市旅游業(yè)發(fā)展日益繁榮,隨著《中華人民共和國旅游法》的實施與十八大“文化強國”戰(zhàn)略的新背景下,旅游業(yè)作為文化軟實力的重要組成部分,對導(dǎo)游從業(yè)人員進行有關(guān)培訓(xùn)是非常重要且必要的。 本文結(jié)合最新旅游形式發(fā)展要求對于沈陽市旅游業(yè)的靈魂工作人員——導(dǎo)游從業(yè)人員進行了相關(guān)培訓(xùn)研究。導(dǎo)游工作是對外交流的窗口行業(yè),導(dǎo)游從業(yè)人員素質(zhì)的高低、工作質(zhì)量的好壞不僅直接影響到當(dāng)?shù)芈糜螛I(yè)的形象與品質(zhì),還會影響到所在城市、地區(qū)乃至國家、民族的形象。 本文的研究主要由六大部分組成。第一部分是引言,介紹文章的選題背景、研究目的與意義、研究方法等。第二部分是相關(guān)文獻綜述與理論基礎(chǔ),介紹了導(dǎo)游的基本概念、導(dǎo)游行業(yè)特點與崗位要求、導(dǎo)游人員培訓(xùn)相關(guān)理論等。第三部分是沈陽市導(dǎo)游從業(yè)人員培訓(xùn)現(xiàn)狀,介紹了沈陽市的旅游發(fā)展趨勢、導(dǎo)游人員的數(shù)量與質(zhì)量等,通過實地走訪調(diào)研等途徑,發(fā)現(xiàn)目前在沈陽市導(dǎo)游從業(yè)人員培訓(xùn)中所存在的問題并分析成因。第四部分是沈陽市導(dǎo)游從業(yè)人員培訓(xùn)需求分析與培訓(xùn)設(shè)計。第五部分是沈陽市導(dǎo)游從業(yè)人員培訓(xùn)效果控制與實施保障。第六部分是結(jié)論,總結(jié)并提出了對此研究的展望。為促進沈陽市旅游業(yè)更加有美譽度的健康、快速發(fā)展提供參考意見。
[Abstract]:Since the reform and opening up, the society has made continuous progress, our national economy continues to develop rapidly, the national income is increasing, people are pursuing the quality of life more and more. Tourism has become a necessity for many people in the present time. It is a way of life in the present society. The tourism development of Shenyang is becoming more and more prosperous with the tourism law of People's Republic of China. Under the new background of the implementation of the eighteen "cultural power" strategy, tourism, as an important part of the cultural soft power, is very important and necessary for the tour guides to carry out relevant training.
On the basis of the latest development requirement of tourism form, this article has carried on the related training research to the tour guide employees of Shenyang tourism industry. The guide work is the window industry of foreign exchange, the quality of the guide employees, and the quality of the work not only directly affects the image and quality of the local tourism industry, but also the quality of the local tourism industry. It affects the image of the city, the region and even the country.
The study of this article is mainly composed of six parts. The first part is the introduction, introducing the background of the topic, the purpose and significance of the study, the research method, etc. the second part is the related literature review and theoretical basis, the basic concept of the tour guide, the characteristics and post requirements of the guide industry, the related theory of the tour guide training, and so on. The third part is Shen. The present situation of the training of the tourist guides in Yang city is introduced, and the trend of tourism development in Shenyang, the quantity and quality of the tour guides are introduced, and the problems existing in the training of the tour guides in Shenyang are found and the causes are analyzed through the field visits. The fourth part is the analysis and training of the training needs of the tour guides in Shenyang. The fifth part is the control and implementation guarantee of the training effect of the tour guides in Shenyang. The sixth part is the conclusion, summarizes and puts forward the prospect of this research. It provides the reference for the promotion of the health and rapid development of the tourism industry in Shenyang.
【學(xué)位授予單位】：廣西大學(xué)
【學(xué)位級別】：碩士
【學(xué)位授予年份】：2014
【分類號】：F272.92;F592.6

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