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遵義國(guó)際山地戶外運(yùn)動(dòng)挑戰(zhàn)賽組織管理研究

發(fā)布時(shí)間:2018-03-09 19:38

  本文選題:遵義國(guó)際山地戶外運(yùn)動(dòng)挑戰(zhàn)賽 切入點(diǎn):組織 出處:《四川師范大學(xué)》2017年碩士論文 論文類(lèi)型:學(xué)位論文


【摘要】:遵義國(guó)際山地戶外運(yùn)動(dòng)挑戰(zhàn)賽全稱為“中國(guó)貴州遵義婁山關(guān)海龍囤國(guó)際山地戶外運(yùn)動(dòng)挑戰(zhàn)賽”,由國(guó)家體育總局登山運(yùn)動(dòng)管理中心批準(zhǔn),中國(guó)登山協(xié)會(huì)、貴州省體育局、遵義市人民政府主辦的我國(guó)山地戶外運(yùn)動(dòng)A級(jí)賽事,與2008年舉辦第一屆,經(jīng)過(guò)近十年的成長(zhǎng),遵義國(guó)際山地戶外運(yùn)動(dòng)挑戰(zhàn)賽已成功開(kāi)辦8屆,具有一定的成功經(jīng)驗(yàn)和發(fā)展?jié)摿。隨著遵義國(guó)際山地戶外運(yùn)動(dòng)挑戰(zhàn)賽規(guī)模的擴(kuò)大,賽事輻射范圍也在擴(kuò)大,社會(huì)各界對(duì)其關(guān)注也與日俱增,賽事的順利開(kāi)展,是實(shí)現(xiàn)賽事自身的文化價(jià)值與外延的基礎(chǔ)與保障,賽事的組織管理是其運(yùn)行的內(nèi)在機(jī)理和關(guān)鍵環(huán)節(jié)。然而,賽事在其組織管理過(guò)程中還存有一些不合時(shí)宜的操作方式和組織管理行為,致使賽事的順利良好的發(fā)展遇到了多重阻礙,導(dǎo)致遵義國(guó)際山地戶外運(yùn)動(dòng)挑戰(zhàn)賽與國(guó)內(nèi)頂級(jí)賽事還存在一定的差距。本研究基于體育學(xué)、管理學(xué)等學(xué)科理論,結(jié)合遵義國(guó)際山地戶外運(yùn)動(dòng)挑戰(zhàn)賽組織管理的特點(diǎn)按照賽事啟動(dòng)、計(jì)劃、組織與實(shí)施、管理與控制、收尾5個(gè)方面,運(yùn)用調(diào)查問(wèn)卷法、訪談法等多種研究方法對(duì)遵義國(guó)際山地戶外運(yùn)動(dòng)挑戰(zhàn)賽組織管理進(jìn)行梳理和研究,找出其中存在的不足,為遵義國(guó)際山地戶外運(yùn)動(dòng)挑戰(zhàn)賽相關(guān)組織管理部門(mén)提供解決問(wèn)題的依據(jù),從而促使賽事的可持續(xù)發(fā)展。通過(guò)研究得到以下結(jié)論:1、遵義國(guó)際山地戶外運(yùn)動(dòng)挑戰(zhàn)賽啟動(dòng)工作包括賽事選擇和賽事申辦,賽事總體計(jì)劃流程與一般體育賽事相同,總體計(jì)劃要求目標(biāo)要明確,賽事總體計(jì)劃的制定要科學(xué)嚴(yán)謹(jǐn)。2、遵義國(guó)際山地戶外運(yùn)動(dòng)挑戰(zhàn)賽是以政府為主體,組委會(huì)按照職能型組織結(jié)構(gòu)設(shè)置,下設(shè)辦公室、競(jìng)賽組等7個(gè)部門(mén),但是興奮劑檢測(cè)機(jī)構(gòu)缺失,各部門(mén)溝通存在一定的問(wèn)題。3、遵義國(guó)際山地戶外運(yùn)動(dòng)挑戰(zhàn)賽對(duì)裁判員的要求越來(lái)越嚴(yán)格。賽事裁判員本職工作呈現(xiàn)多樣化特點(diǎn),主要以登山協(xié)會(huì)及戶外俱樂(lè)部從業(yè)人員為主。裁判員大都掌握戶外專(zhuān)業(yè)技術(shù),但是對(duì)競(jìng)賽規(guī)格及判罰標(biāo)準(zhǔn)沒(méi)有系統(tǒng)準(zhǔn)確的學(xué)習(xí),另外裁判員英語(yǔ)水平普遍偏低,不具備日常交流能力,對(duì)賽事的發(fā)展起到阻礙作用;賽事志愿者服務(wù)水平參差不齊。4、遵義國(guó)際山地戶外運(yùn)動(dòng)挑戰(zhàn)賽屬于分日型賽事,定線員水平的高低直接影響整個(gè)賽事的質(zhì)量,線路設(shè)計(jì)存在一定的局限性;賽事獎(jiǎng)金大部分被國(guó)外選手領(lǐng)走,我國(guó)本土選手很難站上領(lǐng)獎(jiǎng)臺(tái);遵義國(guó)際山地戶外運(yùn)動(dòng)挑戰(zhàn)賽會(huì)務(wù)接待工作主要是負(fù)責(zé)賽事參與人員的衣食住行;遵義國(guó)際山地戶外運(yùn)動(dòng)挑戰(zhàn)賽應(yīng)對(duì)風(fēng)險(xiǎn)的辦法是風(fēng)險(xiǎn)規(guī)避、風(fēng)險(xiǎn)轉(zhuǎn)移以及風(fēng)險(xiǎn)搶救;遵義國(guó)際山地戶外運(yùn)動(dòng)挑戰(zhàn)賽宣傳方法有自我宣傳、媒體宣傳及利用賽事項(xiàng)目宣傳。5、遵義國(guó)際山地戶外運(yùn)動(dòng)挑戰(zhàn)賽的市場(chǎng)營(yíng)銷(xiāo)要做到“運(yùn)動(dòng)員滿意、政府贊助商滿意、群眾滿意、媒體滿意”,其中贊助商滿意還沒(méi)有完全做到。6、遵義國(guó)際山地戶外運(yùn)動(dòng)挑戰(zhàn)賽不重視收尾工作,賽事資源“一次性”使用,導(dǎo)致資源浪費(fèi)。
[Abstract]:Zunyi International Mountain Outdoor Challenge called China Hailongtun Loushanguan Guizhou Zunyi international mountain outdoor sports challenge ", approved by the State Sports General Administration of Sports Management Center mountaineering, China Mountaineering Association, Guizhou Province Sports Bureau, Zunyi Municipal People's Government hosted the China mountain outdoor sports A-class events, and in 2008 held the first session. After nearly ten years of development, Zunyi international mountain outdoor challenge has successfully launched the 8, with the successful experience and certain development potential. With the Zunyi international mountain outdoor challenge the expansion of the scale, the scope of radiation events are also expanding, the community also grow with each passing day to look, the event was carried out smoothly, and is the basis to ensure the realization of cultural value and the extension of their race, race organization and management is the inherent mechanism and the key link of the operation. However, in the event management organization There are some mode of operation and management be inopportune or inappropriate behavior in the process of the events successfully good development has encountered obstacles, resulting in Zunyi International Mountain Outdoor Challenge and the country's top event there is a certain gap. Based on the study of sports science, management science and other disciplines theory, combined with the Zunyi international mountain outdoor sports challenge the characteristics of competition organization and management plans in accordance with the event start, organization and implementation, management and control, the 5 aspects of finishing, questionnaire, analysis and Study on the management of sports competition organized Zunyi international mountain outdoor challenge many interviews and other research methods, find out the deficiencies, provide a basis to solve the problem of Zunyi international mountain outdoor challenge related organization and management departments, so as to promote the sustainable development of the event. The conclusions are as following: 1, Zunyi International Mountain Outdoor sports challenge start work include event selection and tournament bid, tournament overall planning process with the same general sports, the requirements of the general plan objectives must be clear, events overall plan should be scientific and rigorous.2, Zunyi international mountain outdoor challenge to the government as the main body, the Organizing Committee in accordance with the settings, functional organization structure under the office 7, a department of the group competition, but the lack of doping detection mechanism, various departments of communication and some problems existing in.3, Zunyi international mountain outdoor challenge to the more and more strict. The event work has diversified characteristics, mainly in the Mountaineering Association and outdoor club employees. The most professional outdoor master technology. But on the competition specifications and standard of penalty system accurately without learning, another referee's English level generally low, not out Prepare daily communication ability, to hinder the development of sports events volunteers; the uneven level of service.4, Zunyi international mountain outdoor challenge is divided on the type of event setters level directly affect the quality of the whole event, the limitations of the line design; most prize money by foreign players took. Our local players difficult to stand on the podium; Zunyi International Mountain Outdoor Challenge Conference reception work is mainly responsible for the events involved in the basic necessities of life; game of risk response measures of Zunyi international mountain outdoor sports challenge is risk aversion, risk transfer and risk rescue; Zunyi International Mountain Outdoor Challenge propaganda method of self promotion the media and publicity events by.5, Zunyi International Mountain Outdoor Challenge marketing to achieve the "athletes with politics The government's sponsors are satisfied, the masses are satisfied, the media is satisfied. The sponsors' satisfaction is not yet fully achieved by.6. The Zunyi international mountain outdoor sports challenge doesn't pay much attention to ending work. "Disposable resources" of sports resources lead to waste of resources.

【學(xué)位授予單位】:四川師范大學(xué)
【學(xué)位級(jí)別】:碩士
【學(xué)位授予年份】:2017
【分類(lèi)號(hào)】:G895

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