發(fā)布時(shí)間：2018-06-13 20:10

  本文選題：商店 + 藝術(shù)博物館��； 參考：《中央美術(shù)學(xué)院》2010年碩士論文

【摘要】： 本文以藝術(shù)博物館商店作為主要研究對象,將其置入所處的國家、地域、文化環(huán)境之中,結(jié)合博物館宗旨、功能考察,試圖回答商店與藝術(shù)博物館的關(guān)系,商店管理與藝術(shù)博物館功能的關(guān)系,結(jié)合具體事例探討藝術(shù)博物館商店如何定位與發(fā)展。 第1章主要對藝術(shù)博物館商店的概念及發(fā)展脈絡(luò)進(jìn)行梳理,并介紹國外藝術(shù)博物館商店協(xié)會(huì)的發(fā)展情況。第2章分析不同國家、地區(qū),不同宗旨與定位的藝術(shù)博物館的商店差異,以及商店作為藝術(shù)博物館的組成部分對博物館功能實(shí)現(xiàn)的作用,著重探討了藝術(shù)博物館教育功能與商店商業(yè)運(yùn)作兩者間的關(guān)系,借助相關(guān)理論家論點(diǎn)進(jìn)行論述,在后面章節(jié)將結(jié)合實(shí)際的案例分析與數(shù)據(jù)歸納,將商店作為博物館的一個(gè)組成部分,分析其在實(shí)現(xiàn)博物館功能上的作用。 第3章著重于藝術(shù)博物館商店的產(chǎn)品,并探討商店與博物館收藏的關(guān)系。藏品在展覽之余是如何通過產(chǎn)品開發(fā)及商品的相關(guān)信息來實(shí)現(xiàn)博物館的教育功能。第4章討論誰在消費(fèi)以及商店的銷售渠道,涉及到博物館商品消費(fèi)的主體、動(dòng)機(jī),商店在特展中的作為,進(jìn)一步實(shí)現(xiàn)展覽的功能,同時(shí)關(guān)注博物館商店管理中所涉及的相關(guān)法律等。第5章論述重點(diǎn)轉(zhuǎn)入商店內(nèi)部,闡述藝術(shù)博物館商店的規(guī)劃。
[Abstract]:This article takes the art museum store as the main research object, puts it into the country, the region, the cultural environment, unifies the museum aim, the function inspection, tries to answer the relation between the shop and the art museum. The relationship between store management and the function of art museum is discussed. Chapter 1 introduces the concept and development of art museum store, and introduces the development of foreign art museum store association. Chapter 2 analyzes the store differences of art museums in different countries, regions, different purposes and positions, as well as the role of shops as an integral part of art museums in the realization of museum functions. This paper mainly discusses the relationship between the educational function of art museum and the commercial operation of shops, and discusses it with the help of the arguments of relevant theorists. In the later chapters, it will combine with the actual case analysis and data induction. Take the store as a part of the museum and analyze its function in the realization of museum function. Chapter 3 focuses on the products of the art museum store and discusses the relationship between the store and the museum collection. How to realize the educational function of the museum through product development and commodity information. Chapter 4 discusses who is consuming and the sales channel of the store, which involves the main body, motivation, the action of the store in the special exhibition, and further realize the function of the exhibition. At the same time, it pays close attention to the relevant laws involved in the management of museum stores. In chapter 5, the emphasis is transferred to the store, and the planning of the art museum store is expounded.
【學(xué)位授予單位】：中央美術(shù)學(xué)院
【學(xué)位級別】：碩士
【學(xué)位授予年份】：2010
【分類號】：TU242.5

【引證文獻(xiàn)】

相關(guān)期刊論文 前2條

1 方百壽;喬雪華;趙英如;;軍事博物館商店發(fā)展探究——以青島海軍博物館商店為例[J];洛陽師范學(xué)院學(xué)報(bào);2012年10期

2 高偉利;;走特色經(jīng)營之路——淺談行業(yè)主題博物館商店經(jīng)營[J];神州;2012年21期

相關(guān)碩士學(xué)位論文 前1條

1 盧夢夢;博物館創(chuàng)意型文化產(chǎn)品的開發(fā)研究[D];南京藝術(shù)學(xué)院;2012年

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本文編號：2015262