本文選題：智慧會(huì)展 + 傳統(tǒng)會(huì)展　； 參考：《現(xiàn)代經(jīng)濟(jì)信息》2015年18期

【摘要】：近年來,互聯(lián)網(wǎng)以及科技技術(shù)的發(fā)展給會(huì)展行業(yè)帶來轉(zhuǎn)型突破的機(jī)會(huì),智慧城市、智慧生活已漸成為趨勢(shì),"智慧會(huì)展"一詞近幾年也逐漸在國(guó)內(nèi)成為熱門話題�，F(xiàn)階段,國(guó)內(nèi)關(guān)于智慧會(huì)展的研究實(shí)踐理論也相對(duì)較少,對(duì)于"智慧會(huì)展"的概念尚未有權(quán)威定義。其間,成都市博覽局局長(zhǎng)、成都市貿(mào)促會(huì)會(huì)長(zhǎng)母濤在第十一屆中國(guó)會(huì)展經(jīng)濟(jì)國(guó)際合作論壇上,闡述了"智慧會(huì)展"與產(chǎn)業(yè)升級(jí)的經(jīng)驗(yàn)與思考,并提出所謂智能化,最核心的就是信息化。智慧會(huì)展與傳統(tǒng)會(huì)展相比,最大的區(qū)別就是引入了物聯(lián)網(wǎng)技術(shù)、移動(dòng)互聯(lián)網(wǎng)技術(shù)、以及大數(shù)據(jù)的分析和服務(wù)。由此可見,隨著信息化以及科技技術(shù)的不斷發(fā)展,智慧會(huì)展也會(huì)逐漸的應(yīng)用于各個(gè)展會(huì),對(duì)其概念和定義也會(huì)不斷變化。智慧會(huì)展的萌芽發(fā)展對(duì)傳統(tǒng)展會(huì)來說也是一個(gè)不小的挑戰(zhàn),智慧展覽與傳統(tǒng)會(huì)展的區(qū)別究竟在哪里,新時(shí)代的信息浪潮,如何通過智慧會(huì)展來促進(jìn)我國(guó)會(huì)展業(yè)的優(yōu)化升級(jí)是我們不得不思考的問題。
[Abstract]:In recent years, the development of the Internet and science and technology has brought the opportunity of transformation and breakthrough to the exhibition industry. Wisdom city and intelligent life have gradually become a trend. In recent years, the word "wisdom exhibition" has gradually become a hot topic in China.At present, the domestic research and practice theory on wisdom exhibition is relatively few, and there is no authoritative definition of the concept of "wisdom exhibition".Meanwhile, at the 11th session of the International Forum on International Cooperation in China's Exhibition economy, Mother Tao, director of the Chengdu City Expo Bureau and president of the Chengdu Council for the Promotion of Trade, elaborated on the experience and thinking of "wisdom exhibition" and industrial upgrading, and put forward the so-called "intelligence".The core is information.The biggest difference between wisdom exhibition and traditional exhibition is the introduction of Internet of things technology, mobile Internet technology, and big data's analysis and service.It can be seen that with the development of information technology and technology, the wisdom exhibition will be gradually applied to each exhibition, its concept and definition will be constantly changing.The budding development of the wisdom exhibition is also a big challenge to the traditional exhibition. Where exactly is the difference between the wisdom exhibition and the traditional exhibition, and the information wave of the new era?How to promote the optimization and upgrading of exhibition industry through wisdom exhibition is a problem we have to think about.
【作者單位】： 浙江樹人大學(xué);
【分類號(hào)】：F713.83

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本文編號(hào)：1764014