本文選題：跨國公司 + 供應(yīng)鏈聯(lián)盟��； 參考：《東華大學(xué)》2014年碩士論文

【摘要】：經(jīng)濟全球化的迅速發(fā)展帶給了企業(yè)開拓國際市場的機會,跨國公司的市場競爭日趨激烈。現(xiàn)今其競爭模式不僅是公司與公司之間,而是延伸到了供應(yīng)鏈聯(lián)盟與供應(yīng)鏈聯(lián)盟之間的競爭。跨國公司供應(yīng)鏈聯(lián)盟是一種新形式的企業(yè)合作,為現(xiàn)代企業(yè)發(fā)展和維持競爭力提供了一條重要的途徑。但在實踐中,這些聯(lián)盟雖是百家爭鳴,但并非完全良藥,失敗的例子比比皆是。 跨國公司從供應(yīng)鏈聯(lián)盟獲得的績效好壞直接影響了跨國公司對于聯(lián)盟依存的長短以及聯(lián)盟發(fā)展的走勢。這些影響因素包括：聯(lián)盟伙伴關(guān)系,聯(lián)盟信息共享,聯(lián)盟供應(yīng)體系穩(wěn)定性,聯(lián)盟快速響應(yīng)能力以及文化兼容性。通過本文構(gòu)建的跨國公司供應(yīng)鏈聯(lián)盟績效影響因素模型,以及對模型的實證檢驗和分析,驗證探討跨國公司績效的影響因素,增加聯(lián)盟競爭性以及成功率具有重要的理論和現(xiàn)實指導(dǎo)意義。 結(jié)果表明：聯(lián)盟伙伴關(guān)系,聯(lián)盟信息共享,聯(lián)盟供應(yīng)體系穩(wěn)定性對跨國公司的財務(wù)績效以及非財務(wù)績效有顯著的影響；聯(lián)盟快速響應(yīng)能力對財務(wù)績效影響顯著,對非財務(wù)績效沒有顯著的相關(guān)性；文化兼容性則對跨國公司財務(wù)績效以及非財務(wù)績效均有明顯的負相關(guān)性。 從研究結(jié)果得出,企業(yè)應(yīng)該從實際情況出發(fā),挖掘跨國企業(yè)在供應(yīng)鏈聯(lián)盟中不利于聯(lián)盟穩(wěn)定合作的因素,通過建立好經(jīng)驗共享體系,增強供應(yīng)鏈聯(lián)盟的穩(wěn)定性,強化聯(lián)盟快速響應(yīng)能力,提高聯(lián)盟績效,這樣才能提升整個供應(yīng)鏈聯(lián)盟的競爭力。
[Abstract]:The rapid development of economic globalization has brought enterprises the opportunity to open up the international market, and the market competition of multinational corporations is becoming increasingly fierce. Nowadays, the competition mode is not only between firms, but also between supply chain alliances and supply chain alliances. Supply chain alliance of multinational corporations is a new form of enterprise cooperation, which provides an important way for modern enterprises to develop and maintain their competitiveness. But in practice, these coalitions are a hundred schools of thought, but not entirely good medicine, there are many examples of failure. The performance of MNCs from supply chain alliance has a direct impact on the dependence of MNCs on alliance and the trend of alliance development. These factors include: alliance partnership, alliance information sharing, alliance supply system stability, alliance rapid response ability and cultural compatibility. Through the empirical test and analysis of the factors influencing the performance of multinational corporations' supply chain alliance, the paper discusses the factors that affect the performance of transnational corporations (MNCs). Increasing alliance competitiveness and success rate have important theoretical and practical significance. The results show that: alliance partnership, alliance information sharing, stability of alliance supply system have significant influence on financial performance and non-financial performance of multinational corporations, and alliance rapid response ability has a significant impact on financial performance. There is no significant correlation to the non-financial performance, while cultural compatibility has a negative correlation with both the financial performance and the non-financial performance of multinational corporations. From the results of the research, enterprises should start from the actual situation, excavate the factors that are not conducive to the stable cooperation of the alliance in the supply chain alliance of multinational enterprises, and strengthen the stability of the supply chain alliance by establishing a good system of experience sharing. Strengthen the alliance's quick response ability and improve the alliance's performance so as to enhance the competitiveness of the whole supply chain alliance.
【學(xué)位授予單位】：東華大學(xué)
【學(xué)位級別】：碩士
【學(xué)位授予年份】：2014
【分類號】：F274;F275;F276.7

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